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School To Work - Student - Marketing

PowerToFly, Troy, MI, United States


Description
We are looking for a talented School to Work - Marketing (Student) to join our team specializing in Marketing for our Cummins Inc. facility in Troy, MI .

Provide analytical and operational support to the Product Management team across the United States and Canada. Assignments vary in complexity and include portfolio analysis, data mining, sales and marketing support, competitor benchmarking, and pricing analysis. This role supports execution of product line strategies and continuous improvement initiatives.

In this role, you will make an impact in the following ways:

Support the development and execution of product line strategies to drive sales and marketing performance for assigned product lines.

Update and maintain product plans, tracking tools, and performance metrics.

Analyze market and competitive data to ensure accurate, competitive positioning.

Partner cross functionally with the Aftermarket business unit on products and initiatives.

Assist with execution of product line initiatives to achieve sales and profitability objectives.

Measure, analyze, and recommend pricing and quote strategies to improve product line profitability.

Review quote volume performance and recommend changes as required.

Conduct ongoing research and analysis to evaluate effectiveness of product initiatives.

Analyze business performance against stated goals and objectives.

Coordinate updates to product content on company websites and marketing materials.

Utilize enterprise systems and reporting tools to measure and communicate results.

To be successful in this role you will need the following:

Creates Change (Relentlessly Innovates & Improves)

Emphasizes in Customer Focus

Promotes Organizational Learning

Promotes Core Values

Demonstrated interpersonal communication / influencing skills

Strong expertise in Microsoft Office Excel, and other applications including Power Point

Education / Experience

Must be at least 16 years of age

Must be a current student in High School OR currently pursuing a degree in Marketing, Communications, Business, or a related field in a college or university setting.

Key Responsibilities

Support the development and execution of product line strategies to drive sales and marketing performance for assigned product lines

Update and maintain product plans, tracking tools, and performance metrics

Analyze market and competitive data to ensure accurate, competitive positioning

Partner crossfunctionally with the Aftermarket business unit on products and initiatives

Assist with execution of product line initiatives to achieve sales and profitability objectives

Measure, analyze, and recommend pricing and quote strategies to improve product line profitability

Review quote volume performance and recommend changes as required

Conduct ongoing research and analysis to evaluate effectiveness of product initiatives

Analyze business performance against stated goals and objectives

Coordinate updates to product content on company websites and marketing materials

Utilize enterprise systems and reporting tools to measure and communicate results

Equal Employment Opportunity Statement
At Cummins, we are an equal opportunity and affirmative action employer dedicated to diversity in the workplace. Our policy is to provide equal employment opportunities to all qualified persons without regard to race, gender, color, disability, national origin, age, religion, union affiliation, sexual orientation, veteran status, citizenship, gender identity and/or expression, or other status protected by law. Cummins validates the right to work using E-Verify and will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS), with information from each new employee’s Form I-9 to confirm work authorization. Visit http://EEOC.gov to know your rights on workplace discrimination.

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