Central Marketing Manager
Mathys-Potestio, LLC, Culver City, CA, United States
Central Marketing Manager
Job Summary
We are seeking an experienced and entrepreneurial marketing leader with a strong background in subscription-based business models. The Central Marketing Manager will play a key role in driving awareness, acquisition, engagement, and retention strategies across a global user base.
This individual will collaborate cross-functionally with marketing, product, engineering, analytics, design, and business development teams to develop and execute data-driven marketing initiatives. The ideal candidate thrives in a fast-paced, dynamic environment and brings both strategic thinking and hands-on execution to optimize performance and deliver measurable results.
Key Responsibilities
Lead the development and execution of acquisition, engagement, and retention marketing strategies
Design and implement A/B testing frameworks to optimize conversion, activation, and user lifecycle performance
Analyze performance data to generate insights and inform strategic recommendations
Partner cross-functionally with global teams including marketing, product, engineering, analytics, design, and business development
Define, track, and report on key performance metrics to measure success and guide decision-making
Drive continuous improvement by incorporating test results and insights into future campaigns and strategies
Develop geo-specific messaging, value propositions, and customer narratives to enhance market relevance
Manage multiple priorities, timelines, and deliverables in a fast-paced, high-impact environment
Qualifications
5-10 years of experience in growth marketing, lifecycle marketing, or subscription-based business models
Strong understanding of subscription economics, customer lifecycle, and retention strategies
Deep expertise in A/B testing, experimentation frameworks, and data-driven marketing optimization
Proven track record of developing and executing successful marketing strategies and programs
Strong analytical and problem-solving skills with attention to detail
Excellent communication and presentation skills, with the ability to influence stakeholders at all levels
Experience working on complex, cross-functional, and global initiatives
Ability to thrive under pressure and adapt in a rapidly changing environment
Collaborative mindset with strong interpersonal skills and a proactive, solution-oriented approach
Passion for technology products and familiarity with integrated ecosystems is a plus
Education
Bachelor's degree required; Master's degree or MBA preferred
Additional Requirements
This is a 12-month contract opportunity
This opportunity is located in Culver City, CA or Cupertino, CA and requires hybrid work
The pay for this W-2 position is $73.00 per hour
This position may be eligible for benefits such as PTO, health insurance, and 401(k), depending on tenure and hours worked
Mathys+Potestio values applicants of all backgrounds and experiences. We do not discriminate based on race, color, national or ethnic origin, ancestry, age, religion or religious creed, disability or handicap, sex or gender, gender identity and/or expression, sexual orientation, military or veteran status, genetic information, or any other characteristic protected under applicable federal, state, or local law.
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Job Summary
We are seeking an experienced and entrepreneurial marketing leader with a strong background in subscription-based business models. The Central Marketing Manager will play a key role in driving awareness, acquisition, engagement, and retention strategies across a global user base.
This individual will collaborate cross-functionally with marketing, product, engineering, analytics, design, and business development teams to develop and execute data-driven marketing initiatives. The ideal candidate thrives in a fast-paced, dynamic environment and brings both strategic thinking and hands-on execution to optimize performance and deliver measurable results.
Key Responsibilities
Lead the development and execution of acquisition, engagement, and retention marketing strategies
Design and implement A/B testing frameworks to optimize conversion, activation, and user lifecycle performance
Analyze performance data to generate insights and inform strategic recommendations
Partner cross-functionally with global teams including marketing, product, engineering, analytics, design, and business development
Define, track, and report on key performance metrics to measure success and guide decision-making
Drive continuous improvement by incorporating test results and insights into future campaigns and strategies
Develop geo-specific messaging, value propositions, and customer narratives to enhance market relevance
Manage multiple priorities, timelines, and deliverables in a fast-paced, high-impact environment
Qualifications
5-10 years of experience in growth marketing, lifecycle marketing, or subscription-based business models
Strong understanding of subscription economics, customer lifecycle, and retention strategies
Deep expertise in A/B testing, experimentation frameworks, and data-driven marketing optimization
Proven track record of developing and executing successful marketing strategies and programs
Strong analytical and problem-solving skills with attention to detail
Excellent communication and presentation skills, with the ability to influence stakeholders at all levels
Experience working on complex, cross-functional, and global initiatives
Ability to thrive under pressure and adapt in a rapidly changing environment
Collaborative mindset with strong interpersonal skills and a proactive, solution-oriented approach
Passion for technology products and familiarity with integrated ecosystems is a plus
Education
Bachelor's degree required; Master's degree or MBA preferred
Additional Requirements
This is a 12-month contract opportunity
This opportunity is located in Culver City, CA or Cupertino, CA and requires hybrid work
The pay for this W-2 position is $73.00 per hour
This position may be eligible for benefits such as PTO, health insurance, and 401(k), depending on tenure and hours worked
Mathys+Potestio values applicants of all backgrounds and experiences. We do not discriminate based on race, color, national or ethnic origin, ancestry, age, religion or religious creed, disability or handicap, sex or gender, gender identity and/or expression, sexual orientation, military or veteran status, genetic information, or any other characteristic protected under applicable federal, state, or local law.
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