Marketing Coordinator
Sports Events & Tourism Association, Columbus, OH, United States
Reports to: Marketing Director
Status: Full Time (40+ hours)
FSLA: NonExempt
Location: Columbus (hybrid work from home and Arena District office)
Travel: Local event sites and venues within a 30 miles radius
Greater Columbus Sports Commission Overview:
The Greater Columbus Sports Commission is the only organization 100% focused on bringing sports events to Columbus, which is the 15thlargest city in the United States and one of the fastest growing cities in the Midwest. Our team is comprised of passionate, smart staff members who are proud to amplify Columbus and elevate its position as a top sports event host city. Just like the community we serve, Sports Commission team members are open‑minded, creative, hard‑working, and welcoming. Beyond our forward‑thinking professional development and flexible policies, we’re proud to be a progressive, vibrant and uplifting workplace.
Every day, the team strives to live out each of the organization’s core values: Value the Voices, Take It On, Live Your Passion, Create Moments and Think Forward. We incorporate these into daily responsibilities and meetings, and they’re crucial to our organization’s interactions with partners and community members — we honor our past and are always looking to the future.
Job Overview:
The Marketing Coordinator supports the execution of marketing and community engagement efforts for the Sports Commission, representing the organization at community events and other spaces (i.e. virtual meetings and groups). This role collaborates with the Marketing team implementing marketing tactics and is responsible for independently managing day‑to‑day marketing activities, coordinating projects, and ensuring consistent and high‑quality execution across community activations, events, and digital platforms.
This position requires a proactive, self‑starting approach, with the ability to take ownership of assigned responsibilities while working within established strategies, brand standards, and team priorities. We are looking for someone who is comfortable with interacting with the public, partners and stakeholders and bring energy and enthusiasm for sports, community and events.
Job Duties and Responsibilities:
Community Engagement
Identify and coordinate opportunities for the Sports Commission to participate in community events, aligning with established priorities and goals
Independently manage logistics for community appearance, including scheduling materials and on‑site coordination
Coordinate and provide day‑to‑day directions to part‑time staff and volunteers during onsite event and activations
Represent the organization at community events with professional and brand consistency
Maintain an internal calendar of community appearances and activations
Oversee inventory and organization of promotional materials and signage
Event Marketing Activations
Execute event‑specific marketing plans in partnership with the Marketing Manager and Marketing Director
Capture and coordinate content (photo, video, interviews) at events and pre‑event opportunities
Support grassroots marketing efforts to drive event awareness and ticket sales
Independently manage assigned on‑site activations and marketing tactics
Provide hands‑on support for event execution (e.g., sponsor tours, fan engagement elements)
Social Media Execution
Support the Marketing Manager in maintaining a social media content calendar
Lead real‑time content capture and posting during events (hosted and owned events and local teams)
Manage community engagement, commenting, sharing and engaging with key accounts
Support Marketing Manager with content creation and curation on social media platforms
Provide weekly trends report to inform marketing team on upcoming social media content
Analyze content performance and, with the Marketing Manager, adjust as needed
Draft, schedule, and post content for review and approval
Digital Media Support
Assist Marketing Manager and Marketing Director with content updates on the Sports Commission website, including the blog and event calendar
Write and curate content for digital channels, including web and email
Coordinate with the Graphic Designer to maintain the image library, ensuring proper tagging and accessibility
Additional Responsibilities
Track and report on marketing activities, including community activations, events and digital performance
Provide administrative and operational support to the marketing department
Assist with updated marketing collateral and digital materials to ensure brand consistency
Participate in professional development activities and contribute to team initiative
Engage in Sports Commission and broader organizational activities
Job Specific Competencies
Experienced in the following areas (either through education, work experience or a combination of both) typically 2+ or more years
Supporting or executing events, activation or grassroots marketing efforts
Managing social media accounts for a brand, event, club or organization
Coordinating multiple projects with tight timeline and shifting priorities
Working in roles on‑site, responsible for making this happen
Understand platform difference (Instagram, TikTok, Xfacebook), timing engagement tactics and real time posting
Know how to capture compelling photos/videos at events and translate them into engaging content
Familiar with email marketing, website updates and how different channels work together
Comfortable with platforms and scheduling tools (i.e. SproutSocial, native platforms), email marketing tools, CMA platforms (MailChimp or Constant Contact) and basic content creation tools (Canva, Adobe Express)
Ability to write clear engagement captions and short form content
Understand the importance of voice, tone and visual consistency across all touchpoints
Ability to create and/or adapt Power Point presentation in accordance with brand guidelines
Experience working with a sports venue, team, event management, Destination Marketing Organization (DMO) or hotel is a plus
Sports Commission Competencies
Strong organizational skills with ability to manage multiple projects and the ability to reprioritize daily to respond to customer, client or employee changes and deadlines
Demonstrates strong written and verbal communications skills
Demonstrates flexibility and openness to new ideas, and different perspectives
Demonstrates the ability to work independently but also can be a collaborative team member
Demonstrates a strong commitment to fostering a culture of innovation and collaboration
Demonstrates a strong commitment to Diversity, Equity, Inclusion and Accessibility
Proficient in Microsoft Suite 365, Outlook, PowerPoint and Word, and related software
Ability to work flexible hours, including evenings, weekends, and holidays
Familiar with and advocate for the Columbus region
Passion for representing the city of Columbus as a sports destination
Demonstrates a commitment to our company values: Value the Voices, Think Forward, Take it On, Create Moments and Live your Passion
The organization requires all employees to obtain and maintain the Experience Columbus Insider (ECI) accreditation
Physical Demands
The physical demands and work environment described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.
Viewing computer monitors
Frequent talking and/or listening
Regular sitting
General “office load,” i.e. laptop
Lifting and/or carrying materials and collateral up to 25 lbs for events
Equal Opportunity Employer
Experience Columbus and the Greater Columbus Sports Commission provide equal employment opportunities to all employees and applicants for employment. We embrace diversity and are committed to creating an inclusive environment for all employees.
Qualified applicants will be considered for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
Experience Columbus and the Greater Columbus Sports Commission is committed to working with and providing reasonable accommodation to individuals with physical and mental disabilities. If you are a qualified individual with a disability, or a disabled veteran, you have the right to request a reasonable accommodation if you are unable or limited in your ability to use or access the Experience Columbus or Greater Columbus Sports Commission Careers website because of your disability. We will make a determination on your request for reasonable accommodations on a case‑by‑case basis. If you need accommodation or assistance in using the Experience Columbus Careers website, please call 614-221-6623.
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Status: Full Time (40+ hours)
FSLA: NonExempt
Location: Columbus (hybrid work from home and Arena District office)
Travel: Local event sites and venues within a 30 miles radius
Greater Columbus Sports Commission Overview:
The Greater Columbus Sports Commission is the only organization 100% focused on bringing sports events to Columbus, which is the 15thlargest city in the United States and one of the fastest growing cities in the Midwest. Our team is comprised of passionate, smart staff members who are proud to amplify Columbus and elevate its position as a top sports event host city. Just like the community we serve, Sports Commission team members are open‑minded, creative, hard‑working, and welcoming. Beyond our forward‑thinking professional development and flexible policies, we’re proud to be a progressive, vibrant and uplifting workplace.
Every day, the team strives to live out each of the organization’s core values: Value the Voices, Take It On, Live Your Passion, Create Moments and Think Forward. We incorporate these into daily responsibilities and meetings, and they’re crucial to our organization’s interactions with partners and community members — we honor our past and are always looking to the future.
Job Overview:
The Marketing Coordinator supports the execution of marketing and community engagement efforts for the Sports Commission, representing the organization at community events and other spaces (i.e. virtual meetings and groups). This role collaborates with the Marketing team implementing marketing tactics and is responsible for independently managing day‑to‑day marketing activities, coordinating projects, and ensuring consistent and high‑quality execution across community activations, events, and digital platforms.
This position requires a proactive, self‑starting approach, with the ability to take ownership of assigned responsibilities while working within established strategies, brand standards, and team priorities. We are looking for someone who is comfortable with interacting with the public, partners and stakeholders and bring energy and enthusiasm for sports, community and events.
Job Duties and Responsibilities:
Community Engagement
Identify and coordinate opportunities for the Sports Commission to participate in community events, aligning with established priorities and goals
Independently manage logistics for community appearance, including scheduling materials and on‑site coordination
Coordinate and provide day‑to‑day directions to part‑time staff and volunteers during onsite event and activations
Represent the organization at community events with professional and brand consistency
Maintain an internal calendar of community appearances and activations
Oversee inventory and organization of promotional materials and signage
Event Marketing Activations
Execute event‑specific marketing plans in partnership with the Marketing Manager and Marketing Director
Capture and coordinate content (photo, video, interviews) at events and pre‑event opportunities
Support grassroots marketing efforts to drive event awareness and ticket sales
Independently manage assigned on‑site activations and marketing tactics
Provide hands‑on support for event execution (e.g., sponsor tours, fan engagement elements)
Social Media Execution
Support the Marketing Manager in maintaining a social media content calendar
Lead real‑time content capture and posting during events (hosted and owned events and local teams)
Manage community engagement, commenting, sharing and engaging with key accounts
Support Marketing Manager with content creation and curation on social media platforms
Provide weekly trends report to inform marketing team on upcoming social media content
Analyze content performance and, with the Marketing Manager, adjust as needed
Draft, schedule, and post content for review and approval
Digital Media Support
Assist Marketing Manager and Marketing Director with content updates on the Sports Commission website, including the blog and event calendar
Write and curate content for digital channels, including web and email
Coordinate with the Graphic Designer to maintain the image library, ensuring proper tagging and accessibility
Additional Responsibilities
Track and report on marketing activities, including community activations, events and digital performance
Provide administrative and operational support to the marketing department
Assist with updated marketing collateral and digital materials to ensure brand consistency
Participate in professional development activities and contribute to team initiative
Engage in Sports Commission and broader organizational activities
Job Specific Competencies
Experienced in the following areas (either through education, work experience or a combination of both) typically 2+ or more years
Supporting or executing events, activation or grassroots marketing efforts
Managing social media accounts for a brand, event, club or organization
Coordinating multiple projects with tight timeline and shifting priorities
Working in roles on‑site, responsible for making this happen
Understand platform difference (Instagram, TikTok, Xfacebook), timing engagement tactics and real time posting
Know how to capture compelling photos/videos at events and translate them into engaging content
Familiar with email marketing, website updates and how different channels work together
Comfortable with platforms and scheduling tools (i.e. SproutSocial, native platforms), email marketing tools, CMA platforms (MailChimp or Constant Contact) and basic content creation tools (Canva, Adobe Express)
Ability to write clear engagement captions and short form content
Understand the importance of voice, tone and visual consistency across all touchpoints
Ability to create and/or adapt Power Point presentation in accordance with brand guidelines
Experience working with a sports venue, team, event management, Destination Marketing Organization (DMO) or hotel is a plus
Sports Commission Competencies
Strong organizational skills with ability to manage multiple projects and the ability to reprioritize daily to respond to customer, client or employee changes and deadlines
Demonstrates strong written and verbal communications skills
Demonstrates flexibility and openness to new ideas, and different perspectives
Demonstrates the ability to work independently but also can be a collaborative team member
Demonstrates a strong commitment to fostering a culture of innovation and collaboration
Demonstrates a strong commitment to Diversity, Equity, Inclusion and Accessibility
Proficient in Microsoft Suite 365, Outlook, PowerPoint and Word, and related software
Ability to work flexible hours, including evenings, weekends, and holidays
Familiar with and advocate for the Columbus region
Passion for representing the city of Columbus as a sports destination
Demonstrates a commitment to our company values: Value the Voices, Think Forward, Take it On, Create Moments and Live your Passion
The organization requires all employees to obtain and maintain the Experience Columbus Insider (ECI) accreditation
Physical Demands
The physical demands and work environment described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.
Viewing computer monitors
Frequent talking and/or listening
Regular sitting
General “office load,” i.e. laptop
Lifting and/or carrying materials and collateral up to 25 lbs for events
Equal Opportunity Employer
Experience Columbus and the Greater Columbus Sports Commission provide equal employment opportunities to all employees and applicants for employment. We embrace diversity and are committed to creating an inclusive environment for all employees.
Qualified applicants will be considered for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
Experience Columbus and the Greater Columbus Sports Commission is committed to working with and providing reasonable accommodation to individuals with physical and mental disabilities. If you are a qualified individual with a disability, or a disabled veteran, you have the right to request a reasonable accommodation if you are unable or limited in your ability to use or access the Experience Columbus or Greater Columbus Sports Commission Careers website because of your disability. We will make a determination on your request for reasonable accommodations on a case‑by‑case basis. If you need accommodation or assistance in using the Experience Columbus Careers website, please call 614-221-6623.
#J-18808-Ljbffr