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Marketing and Communications Data Analyst Student Assistant

Inside Higher Ed, Athens, GA, United States


Marketing and Communications Data Analyst Student Assistant Posting Number: G/R31611P Department: MarComm-Strategic Marketing Employment Type: Employee Anticipated Start Date: 01/12/2026 Posting Date: 12/05/2025 Open Until Filled: Yes Location of Vacancy: Athens Area Percentage Of Time: 100 Classification Title: Student Assistant Flsa: Non-Exempt Fte: 50 Duties and Responsibilities Assist in cleaning, transforming, and validating data to ensure high data quality and reliability; gain experience with ETL processes and data wrangling techniques. Support the development and distribution of weekly reports by aggregating and analyzing data from Google Analytics 4, Sprout Social, and Meltwater; learn to automate reporting processes and interpret key metrics. Create compelling visual representations of data using Tableau and Excel to communicate insights effectively to stakeholders. Analyze web traffic, social media performance, and marketing campaign effectiveness to provide actionable insights. Position Summary The Marketing and Communications Data Analyst Assistant will assist in cleaning, transforming, and validating data to ensure high data quality and reliability, support the development and distribution of weekly reports by aggregating and analyzing data from Google Analytics 4, Sprout Social, and Meltwater, and create compelling visual representations of data using Tableau and Excel to help communicate insights effectively to stakeholders. Knowledge, Skills, and Abilities Academic Standing: Preferred GPA of 3.5, or at least 3.3. Technical Proficiency: Basic understanding and/or desire to learn R‑Studio, Excel, Tableau, Google Analytics 4, Google Ads, Sprout Social, Bit.ly, and Meltwater. Data Literacy: Familiarity with data cleaning techniques, data visualization concepts, and basic statistical analysis. Analytical Mindset: Natural curiosity to explore data, uncover trends, and solve complex problems; keen attention to detail and proactive approach to discovering insights that drive decision‑making. Equal Opportunity Employment The University of Georgia is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to age, color, disability, genetic information, national origin, race, religion, sex, veteran status, or other protected status. Persons needing accommodations or assistance with the accessibility of materials related to this search are encouraged to contact Central HR ( hrweb@uga.edu ). Background Investigation Policy Offers of employment are contingent upon completion of a background investigation, including a criminal background check confirming eligibility for employment with the University of Georgia; verification of credentials and employment history as related to the position; and, if applicable, a credit check. A pre‑employment drug test may be required for high‑risk responsibilities. Please visit the UGA Background Check website. Recruitment Contact Name: Sarah Smith Email: Sarahruthsmith@uga.edu #J-18808-Ljbffr