
Sr Associate, Toy Marketing, Tracks & Playsets
Mattel, Inc.and Subsidiaries, El Segundo, CA, United States
Overview Posting Title: Sr Associate, Toy Marketing, Tracks & Playsets
Requisition Number: R237159
Company: Mattel Sales Corp.
Location: El Segundo, California
Address: 333 Continental Blvd
Zip Code: 90245
Job Category: Marketing
Pay Range: USD $88,800 and $111,000 Yearly
The pay range is indicative of projected hiring range; base pay will be determined based on location, skills, and experience. Mattel offers competitive total pay programs, comprehensive benefits, and resources to help empower a culture where every employee can reach their full potential.
The Opportunity This role supports toy portfolio management by assisting with strategy and the product development pipeline, with a focus on marketing support for Thomas & Friends toy products.
Responsibilities Support the development of toy strategy by segment
Support the toy pricing architecture and competitive positioning
Assist in gathering consumer/play insights specific to toy usage and play patterns
Collaborate with Design/R&D to bring toys from concept to shelf
Support toy business performance (POS performance and SKU metrics: revenue, margin, productivity)
Provide input to Brand Marketing on packaging, messaging, and feature storytelling
Qualifications Minimum of 3 years of marketing experience
Project management skills: potential to manage complex product development timelines
Strong quantitative/analytical/financial skills (forecasting, pricing, SKU productivity and competitive analysis)
Financial acumen: Experience with P&L management
Experience partnering with cross functional teams (e.g., design and manufacturing)
Communication skills: Excellent at storytelling, presentations, and influencing team
Strong PowerPoint creation and presentation skills, proficiency in Outlook, Word and Excel
Roles in category management, product marketing, or product development
Background in CPG or toy companies, ideally with exposure to retail buyer dynamics
Retail/channel knowledge: Ability to leverage insights to build mass, specialty, and e-commerce distribution strategies
How We Work We collaborate: Being part of Mattel means working as one team with shared values. Partnership is our process and our collective capabilities are our superpower.
We innovate: We aim to create innovative products and experiences. New ideas and initiatives are valued.
We execute: We are a performance-driven company focused on accountability and delivering results.
Who We Are Mattel is a leading global toy and family entertainment company with iconic brands including Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO, Masters of the Universe, and more. Our products are sold worldwide in collaboration with leading retail and ecommerce partners.
Equity & Compliance Mattel is an Equal Opportunity Employer and provides consideration for employment without regard to race, ethnicity, color, national origin, religion, sex, gender, gender identity or expression, sexual orientation, veteran status, disability status, or any other basis protected by law. We comply with applicable local, state, and federal regulations.
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