Promenade Group is hiring: Social Media Coordinator in Santa Monica

Overview Promenade is a dynamic and innovative SaaS company focused on bringing local florists online. We provide florists and other small business owners across the U.S. and Canada with tools to manage and grow their businesses. Our marketing department seeks a creative and driven Social Media Coordinator to enhance our brand presence across social media platforms.
Role and Responsibilities As a Social Media Coordinator at Promenade, you will play a crucial role in elevating our online presence and engaging our audience. You will report to the Creative Project Manager and Head of the Marketing Department. Your responsibilities will include:
Updating Social Media Accounts: Regularly post captivating and relevant content on our social media platforms, including Instagram, Facebook, TikTok, and LinkedIn
Content Creation: Design and create visually appealing content that aligns with our brand image and resonates with our target audience. Translate existing content pieces into bite-sized content to drive interest and engagement across platforms
Community Engagement: Foster and maintain relationships with partners and end users by interacting with comments, messages, and mentions across social media platforms
Media Library Management: Curate, organize, and manage our media library for easy access to high-quality visuals and assets
Trend Monitoring: Stay up-to-date with current social media trends, tools, and platforms, and incorporate insights into content creation and strategy
Collaborative Projects: Work with the marketing team to brainstorm and execute campaigns that drive brand awareness and engagement
Reporting and Analysis: Monitor social media metrics, analyze performance data, and provide insights to optimize our strategy
Qualities of the Ideal Candidate We are looking for an enthusiastic and creative individual with the following qualities:
Organized: Ability to manage multiple tasks and deadlines with attention to detail
Out-of-the-Box Thinker: Demonstrates a creative mindset and can generate innovative ideas for content and campaigns
Effective Communication: Strong written and verbal communication skills to engage our audience and convey our brand message
Eager to Learn: Interest in the evolving social media landscape and a proactive attitude toward self-improvement
Meaningful Impact: Desire to contribute to our brand's growth and enhance our online presence
Requirements To be successful in this role, candidates should meet the following criteria:
Responsible and reliable, with a strong work ethic and commitment to the contract duration
Understanding of content types and purpose: what drives awareness/education, engagement, and clicks/leads
Tech-savvy with a good understanding of various social media platforms and trends, especially video content platforms such as TikTok
Proficient in using Google Office Suite for document creation, collaboration, and organization
Owns a personal computer and cellphone for remote work
Owns a personal vehicle or means of transportation for travel to partner locations to capture photos and videos
Ownership of a camera and editing software is a plus, but not required
Benefits Gain practical experience in social media management within a tech start-up
Collaborate with a creative and supportive team
Develop a strong portfolio of social media content and campaigns
Networking opportunities with industry professionals and partners

#J-18808-Ljbffr