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Google Ads Associate Job at DeWinter Group in Napa

DeWinter Group, Napa, CA, United States


Title: Google Ads Associate

Job Type: Contract

Contract Length: 5 months

Pay Range: $40-42/hr

Start Date: ASAP

Location: Hybrid – San Jose, CA

About the Opportunity:
Our client, a leader in FinTech, is looking for a skilled Google Ads Associate to join their team for a 5-month engagement. This project involves managing the day‑to‑day execution and optimization of paid search and advertising channels, specifically Google Ads, to drive lead and pipeline generation. This is a high‑impact role that requires a self‑motivated professional who can hit the ground running and deliver results quickly.

Key Responsibilities & Deliverables:

Campaign Management: Manage the day‑to‑day of Google Ads accounts (Search, Display, Performance Max, and YouTube), optimizing campaigns for lead and pipeline generation.

Account Execution: Spend time in accounts setting up and optimizing campaigns, ad groups, keyword lists, bidding strategies, ad copy, and conducting A/B tests.

Performance Reporting & Analysis: Analyze reports, search term data, and performance trends using tools like platform data, Salesforce, and Tableau, and recommend necessary changes to improve performance.

Strategy & Scaling: Support scaling initiatives and experimentation by expanding campaigns into new channels/formats.

Oversight: Help oversee campaign budgets and performance for all paid search advertising channels.

Industry Expertise: Stay up to date on Google Ads product releases, algorithm updates, and search marketing trends in the industry.

Required Skills & Experience:

Minimum 3‑5 years of experience managing Google Ads and other paid search accounts (e.g., Microsoft/Bing Ads).

Strong hands‑on experience with Google Ads, with Search campaign management being required.

Comfortable with data analysis and performance reporting, and able to explain campaign results and business impacts.

Practical knowledge of the Google Ads platform and Google Ads Editor, including how to set up campaigns, conduct keyword research, and strategize.

Experience with Google Analytics (GA4) and in landing page optimization, ad copy writing, and A/B testing to drive conversion improvements.

Demonstrated ability to work autonomously and manage your own time effectively to meet project goals.

Strong analytical and quantitative skills with a bias towards data‑based decision making.

Ability to multitask and balance responsibilities in a fast‑paced environment.

Preferred Qualifications (To stand out):

Experience specifically in B2B marketing, ideally within the SAAS, FinTech, or financial/accounting industry.

Experience with Enterprise reporting and BI tools, especially Tableau.

W2 only (No C2C or 1099 contractors)

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