eCommerce & Digital Media Specialist
The Indian Pueblo Cultural Center, Inc., Albuquerque, NM, United States
eCommerce & Digital Media Specialist
What We're Looking For
We're seeking a data-driven digital marketing and eCommerce professional who can lead online growth for the Indian Pueblo Store. This role requires a strategic thinker who can also execute – someone who understands how to drive revenue through paid media, optimize a Shopify site, and translate performance data into meaningful action. You bring a strong grasp of both digital marketing and retail operations, with an eye for maintaining a cohesive brand experience across all channels. You're comfortable working cross-functionally, staying on top of emerging tools (including AI), and balancing performance goals with cultural accuracy and brand integrity. What Day-to-Day Looks Like
In this role, you'll plan, launch, and continuously optimize digital advertising campaigns across platforms like Google Ads and social channels to drive traffic and sales. You'll manage and enhance the Shopify website – updating content, improving user experience, and refining on-site merchandising to boost conversions. You’ll regularly analyze campaign and website performance, turning data into actionable insights that shape marketing strategies. Collaboration is a big part of the job – you'll work closely with marketing, retail, eCommerce, CRM, IT, and social media teams to ensure a seamless and consistent customer experience both online and in-store. You’ll also lead website merchandising updates tied to product launches, exhibitions, and seasonal initiatives, while monitoring performance metrics like conversion rates and revenue. Staying current on trends, testing new tools (including AI-driven solutions), and identifying opportunities for optimization will be part of your ongoing workflow. Who You Are
You're a curious and analytical marketer with a strong foundation in digital strategy, web experience, and retail best practices. You have experience working with Shopify and paid media platforms, and you're confident interpreting data to guide decisions. You're both creative and technical – comfortable with design tools like Adobe Creative Suite, knowledgeable about web and graphic design principles, and attentive to details like layout, copy, and user experience. You're a strong communicator who can collaborate across teams and adapt to a diverse environment. You're organized, self-directed, and able to prioritize effectively while managing multiple initiatives. Most importantly, you approach your work with thoughtfulness – balancing innovation and performance with respect for cultural storytelling and brand authenticity. Required Qualifications – What You Bring
Bachelor's degree in Communication, Public Relations, Digital Media, or a related field (or equivalent experience). Four years' experience in the design of multimedia and/or web design. Strong working knowledge of retail (physical, online) operations and sales best practices. Knowledge of web site design, development, and administration. Knowledge of principles and practices of web and graphic design. Knowledge of email communication principles, media, and marketing techniques. Knowledge of social media and technical writing techniques. Comfortable working with Facebook Ads, Google AdWords, Twitter Ads, and other advertising platforms Ability to analyze graphic and technical information and create interpretive illustrations. Additional Requirements
Must be 21 years of age or older. Must be able to successfully pass a pre-employment drug/alcohol screen and background investigation. Native American preference will be given. Why Join Us?
At IPCC, we value our employees and offer opportunities for growth and development in a supportive environment. Our team thrives on delivering exceptional service, and we pride ourselves on creating a workplace that feels great. How to Apply
If you're ready to step into a leadership role where your organizational strengths, sales and marketing expertise, and collaborative spirit will have real impact, we'd love to hear from you. Join the Indian Pueblo Cultural Center and be part of something special! The hiring range for this position is $55,411–$72,035, depending on qualifications and experience. Benefits:
Medical, Dental, Vision, Supplemental Insurance, Life Insurance, 401(k), PTO, Sick Leave.
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What We're Looking For
We're seeking a data-driven digital marketing and eCommerce professional who can lead online growth for the Indian Pueblo Store. This role requires a strategic thinker who can also execute – someone who understands how to drive revenue through paid media, optimize a Shopify site, and translate performance data into meaningful action. You bring a strong grasp of both digital marketing and retail operations, with an eye for maintaining a cohesive brand experience across all channels. You're comfortable working cross-functionally, staying on top of emerging tools (including AI), and balancing performance goals with cultural accuracy and brand integrity. What Day-to-Day Looks Like
In this role, you'll plan, launch, and continuously optimize digital advertising campaigns across platforms like Google Ads and social channels to drive traffic and sales. You'll manage and enhance the Shopify website – updating content, improving user experience, and refining on-site merchandising to boost conversions. You’ll regularly analyze campaign and website performance, turning data into actionable insights that shape marketing strategies. Collaboration is a big part of the job – you'll work closely with marketing, retail, eCommerce, CRM, IT, and social media teams to ensure a seamless and consistent customer experience both online and in-store. You’ll also lead website merchandising updates tied to product launches, exhibitions, and seasonal initiatives, while monitoring performance metrics like conversion rates and revenue. Staying current on trends, testing new tools (including AI-driven solutions), and identifying opportunities for optimization will be part of your ongoing workflow. Who You Are
You're a curious and analytical marketer with a strong foundation in digital strategy, web experience, and retail best practices. You have experience working with Shopify and paid media platforms, and you're confident interpreting data to guide decisions. You're both creative and technical – comfortable with design tools like Adobe Creative Suite, knowledgeable about web and graphic design principles, and attentive to details like layout, copy, and user experience. You're a strong communicator who can collaborate across teams and adapt to a diverse environment. You're organized, self-directed, and able to prioritize effectively while managing multiple initiatives. Most importantly, you approach your work with thoughtfulness – balancing innovation and performance with respect for cultural storytelling and brand authenticity. Required Qualifications – What You Bring
Bachelor's degree in Communication, Public Relations, Digital Media, or a related field (or equivalent experience). Four years' experience in the design of multimedia and/or web design. Strong working knowledge of retail (physical, online) operations and sales best practices. Knowledge of web site design, development, and administration. Knowledge of principles and practices of web and graphic design. Knowledge of email communication principles, media, and marketing techniques. Knowledge of social media and technical writing techniques. Comfortable working with Facebook Ads, Google AdWords, Twitter Ads, and other advertising platforms Ability to analyze graphic and technical information and create interpretive illustrations. Additional Requirements
Must be 21 years of age or older. Must be able to successfully pass a pre-employment drug/alcohol screen and background investigation. Native American preference will be given. Why Join Us?
At IPCC, we value our employees and offer opportunities for growth and development in a supportive environment. Our team thrives on delivering exceptional service, and we pride ourselves on creating a workplace that feels great. How to Apply
If you're ready to step into a leadership role where your organizational strengths, sales and marketing expertise, and collaborative spirit will have real impact, we'd love to hear from you. Join the Indian Pueblo Cultural Center and be part of something special! The hiring range for this position is $55,411–$72,035, depending on qualifications and experience. Benefits:
Medical, Dental, Vision, Supplemental Insurance, Life Insurance, 401(k), PTO, Sick Leave.
#J-18808-Ljbffr