Communications Manager, Advertising
PowerToFly, New York, NY, United States
Expedia Group brands power global travel for everyone, everywhere. We design cutting‑edge tech to make travel smoother and more memorable, and we create groundbreaking solutions for our partners. Our diverse, vibrant, and welcoming community is essential in driving our success.
We provide a full benefits package, including exciting travel perks, generous time‑off, parental leave, a flexible work model (with some pretty cool offices), and career development resources, all to fuel our employees' passion for travel and ensure a rewarding career journey.
Introduction to the team You will join Expedia Group’s Partner Communications team, supporting the Advertising business through high‑impact Partner PR and earned media execution. The team partners closely with Global Comms, Advertising leadership, and commercial stakeholders to position Expedia Group as a leading advertising and media partner. Our work elevates credibility with advertisers and agencies, strengthens brand leadership, and supports commercial growth across key markets.
Responsibilities
Deliver Partner PR and earned media execution for Expedia Group’s Advertising business, supporting priority launches, campaigns, research stories, and commercial moments
Translate Advertising and Partner Comms strategies into structured PR plans, calendars, timelines, and deliverables, ensuring clarity on objectives, audiences, and messages
Lead the day‑to‑day execution of Advertising PR campaigns and announcements, coordinating closely with Partner PR peers, Partner Content, Events & Experiences, Marketing, and commercial teams
Act as the go‑to operator for Advertising PR projects, managing project plans, approvals, asset development, and stakeholder inputs to keep work on time and in scope
Develop and support press materials, including press releases, media alerts, Q&A, briefing documents, and messaging outlines, working with senior leaders to finalise and execute
Support media relations activity by coordinating outreach lists, drafting pitches, tracking coverage, and helping prepare spokespeople for media opportunities
Monitor advertising, ad tech, and competitive trends to identify story opportunities, risks, and relevant industry moments
Support thought leadership and industry presence for Advertising leaders, including speaking opportunities, panels, and media moments tied to priority events
Ensure all work follows Partner Comms operating processes, including tiering, validation, documentation, and measurement
Track PR performance and KPIs, contributing to reporting, learnings, and tactical improvements across messaging, timing, and channels
Experience and Qualifications
8+ years proven experience in PR, communications, or media relations, ideally within an advertising agency or B2B, technology, or platform‑driven business
Strong understanding of the advertising landscape
Strong hands‑on PR execution skills, including campaign delivery, press material development, and media engagement support
Proven ability to manage multiple projects simultaneously with strong attention to detail and follow‑through
Clear, confident communicator with the ability to translate complex topics into concise narratives
Experience working cross‑functionally with senior stakeholders and external partners or agencies
Organised, proactive, and comfortable operating within defined processes and measurement frameworks
The total cash range for this position in Seattle is $110,500.00 to $155,000.00. Employees in this role have the potential to increase their pay up to $177,000.00, which is the top of the range, based on ongoing, demonstrated, and sustained performance in the role.
The total cash range for this position in New York is $119,000.00 to $166,500.00. Employees in this role have the potential to increase their pay up to $190,500.00, which is the top of the range, based on ongoing, demonstrated, and sustained performance in the role.
The total cash range for this position in West Hollywood is $110,500.00 to $155,000.00. Employees in this role have the potential to increase their pay up to $177,000.00, which is the top of the range, based on ongoing, demonstrated, and sustained performance in the role.
The total cash range for this position in Austin is $110,500.00 to $155,000.00. Employees in this role have the potential to increase their pay up to $177,000.00, which is the top of the range, based on ongoing, demonstrated, and sustained performance in the role.
Starting pay for this role will vary based on multiple factors, including location, available budget, and an individual’s knowledge, skills, and experience. Pay ranges may be modified in the future.
Expedia Group is proud to offer a wide range of benefits to support employees and their families, including medical/dental/vision, paid time off, and an Employee Assistance Program. To fuel each employee’s passion for travel, we offer a wellness & travel reimbursement, travel discounts, and an International Airlines Travel Agent (IATAN) membership.
Accommodation requests: If you need assistance with any part of the application or recruiting process due to a disability, or other physical or mental health conditions, please reach out to our Recruiting Accommodations Team through the Accommodation Request.
Expedia is committed to creating an inclusive work environment with a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. This employer participates in E‑Verify. The employer will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS) with information from each new employee's I‑9 to confirm work authorization.
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We provide a full benefits package, including exciting travel perks, generous time‑off, parental leave, a flexible work model (with some pretty cool offices), and career development resources, all to fuel our employees' passion for travel and ensure a rewarding career journey.
Introduction to the team You will join Expedia Group’s Partner Communications team, supporting the Advertising business through high‑impact Partner PR and earned media execution. The team partners closely with Global Comms, Advertising leadership, and commercial stakeholders to position Expedia Group as a leading advertising and media partner. Our work elevates credibility with advertisers and agencies, strengthens brand leadership, and supports commercial growth across key markets.
Responsibilities
Deliver Partner PR and earned media execution for Expedia Group’s Advertising business, supporting priority launches, campaigns, research stories, and commercial moments
Translate Advertising and Partner Comms strategies into structured PR plans, calendars, timelines, and deliverables, ensuring clarity on objectives, audiences, and messages
Lead the day‑to‑day execution of Advertising PR campaigns and announcements, coordinating closely with Partner PR peers, Partner Content, Events & Experiences, Marketing, and commercial teams
Act as the go‑to operator for Advertising PR projects, managing project plans, approvals, asset development, and stakeholder inputs to keep work on time and in scope
Develop and support press materials, including press releases, media alerts, Q&A, briefing documents, and messaging outlines, working with senior leaders to finalise and execute
Support media relations activity by coordinating outreach lists, drafting pitches, tracking coverage, and helping prepare spokespeople for media opportunities
Monitor advertising, ad tech, and competitive trends to identify story opportunities, risks, and relevant industry moments
Support thought leadership and industry presence for Advertising leaders, including speaking opportunities, panels, and media moments tied to priority events
Ensure all work follows Partner Comms operating processes, including tiering, validation, documentation, and measurement
Track PR performance and KPIs, contributing to reporting, learnings, and tactical improvements across messaging, timing, and channels
Experience and Qualifications
8+ years proven experience in PR, communications, or media relations, ideally within an advertising agency or B2B, technology, or platform‑driven business
Strong understanding of the advertising landscape
Strong hands‑on PR execution skills, including campaign delivery, press material development, and media engagement support
Proven ability to manage multiple projects simultaneously with strong attention to detail and follow‑through
Clear, confident communicator with the ability to translate complex topics into concise narratives
Experience working cross‑functionally with senior stakeholders and external partners or agencies
Organised, proactive, and comfortable operating within defined processes and measurement frameworks
The total cash range for this position in Seattle is $110,500.00 to $155,000.00. Employees in this role have the potential to increase their pay up to $177,000.00, which is the top of the range, based on ongoing, demonstrated, and sustained performance in the role.
The total cash range for this position in New York is $119,000.00 to $166,500.00. Employees in this role have the potential to increase their pay up to $190,500.00, which is the top of the range, based on ongoing, demonstrated, and sustained performance in the role.
The total cash range for this position in West Hollywood is $110,500.00 to $155,000.00. Employees in this role have the potential to increase their pay up to $177,000.00, which is the top of the range, based on ongoing, demonstrated, and sustained performance in the role.
The total cash range for this position in Austin is $110,500.00 to $155,000.00. Employees in this role have the potential to increase their pay up to $177,000.00, which is the top of the range, based on ongoing, demonstrated, and sustained performance in the role.
Starting pay for this role will vary based on multiple factors, including location, available budget, and an individual’s knowledge, skills, and experience. Pay ranges may be modified in the future.
Expedia Group is proud to offer a wide range of benefits to support employees and their families, including medical/dental/vision, paid time off, and an Employee Assistance Program. To fuel each employee’s passion for travel, we offer a wellness & travel reimbursement, travel discounts, and an International Airlines Travel Agent (IATAN) membership.
Accommodation requests: If you need assistance with any part of the application or recruiting process due to a disability, or other physical or mental health conditions, please reach out to our Recruiting Accommodations Team through the Accommodation Request.
Expedia is committed to creating an inclusive work environment with a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. This employer participates in E‑Verify. The employer will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS) with information from each new employee's I‑9 to confirm work authorization.
#J-18808-Ljbffr