Sales and Marketing Intern
ECLARO, Cockeysville, MD, United States
Position Overview
Job Number: 25-05471. Sales and Marketing Intern located in Hunt Valley, MD. This role offers hands‑on experience within the property, casualty, and specialty insurance industry, with a focus on Business Travel, Participant Accident, and Supplemental Health products.
What You Will Gain
Hands‑on experience in marketing and distribution strategies.
Exposure to the Business Travel, Participant Accident, and Supplemental Health product lines.
Practical experience with CRM systems, marketing campaigns, and event planning.
Opportunity to collaborate with senior leaders and distribution partners.
A foundation for pursuing a career in insurance marketing, distribution, or sales.
Responsibilities
Research & Market Analysis:
Research and analyze broker, agent, and affinity distribution opportunities; assist in maintaining a pipeline of prospects.
Identify innovative partnerships and underserved segments (e.g., travel platforms, sports leagues, gig economy workers, remote employees, student athletes).
Explore cross‑sell and bundling opportunities with existing products.
Investigate emerging trends such as parametric insurance, embedded coverage, usage‑based models, and integration of AI, wearables, and telehealth into accident & health products.
Competitive Insights:
Conduct competitive analysis to identify leading carriers and their approaches in Supplemental Health, Participant Accident, and Business Travel Accident (BTA).
Develop competitor profiles covering product offerings, distribution channels, pricing strategies, underwriting approach, and digital capabilities.
Compare competitor value propositions and differentiators.
Research competitor distribution strategies (e.g., brokers, direct‑to‑consumer, embedded models).
Organize insights into dashboards, trackers, and a central repository.
Marketing Campaigns & Events:
Support development and execution of marketing campaigns to promote Business Travel, Participant Accident, and Supplemental Health products.
Track relevant tradeshows, industry events, and association opportunities; assist with event planning, logistics, and follow‑up activities.
CRM & Project Support:
Maintain and organize CRM data to ensure accurate tracking of producers, opportunities, and marketing touchpoints.
Provide administrative support for sales and marketing projects, including coordinating outreach and follow‑up with brokers and prospects.
Qualifications
Currently pursuing a degree in Marketing, Business, Communications, Insurance / Risk Management, or a related field.
Strong research, analytical, and organizational skills.
Excellent verbal and written communication abilities.
Proficiency with Microsoft Office (Excel, PowerPoint, Word); familiarity with CRM tools is a plus.
Detail‑oriented, self‑motivated, and able to manage multiple priorities.
Interest in insurance, healthcare, or financial services is preferred but not required.
Benefits
401(k) Retirement Savings Plan administered by Merrill Lynch.
Commuter Check Pre‑tax Commuter Benefits.
Eligibility to purchase Medical, Dental & Vision Insurance through ECLARO.
Equal Opportunity Employer: ECLARO values diversity and does not discriminate based on Race, Color, Religion, Sex, Sexual Orientation, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status, in compliance with all applicable laws.
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Job Number: 25-05471. Sales and Marketing Intern located in Hunt Valley, MD. This role offers hands‑on experience within the property, casualty, and specialty insurance industry, with a focus on Business Travel, Participant Accident, and Supplemental Health products.
What You Will Gain
Hands‑on experience in marketing and distribution strategies.
Exposure to the Business Travel, Participant Accident, and Supplemental Health product lines.
Practical experience with CRM systems, marketing campaigns, and event planning.
Opportunity to collaborate with senior leaders and distribution partners.
A foundation for pursuing a career in insurance marketing, distribution, or sales.
Responsibilities
Research & Market Analysis:
Research and analyze broker, agent, and affinity distribution opportunities; assist in maintaining a pipeline of prospects.
Identify innovative partnerships and underserved segments (e.g., travel platforms, sports leagues, gig economy workers, remote employees, student athletes).
Explore cross‑sell and bundling opportunities with existing products.
Investigate emerging trends such as parametric insurance, embedded coverage, usage‑based models, and integration of AI, wearables, and telehealth into accident & health products.
Competitive Insights:
Conduct competitive analysis to identify leading carriers and their approaches in Supplemental Health, Participant Accident, and Business Travel Accident (BTA).
Develop competitor profiles covering product offerings, distribution channels, pricing strategies, underwriting approach, and digital capabilities.
Compare competitor value propositions and differentiators.
Research competitor distribution strategies (e.g., brokers, direct‑to‑consumer, embedded models).
Organize insights into dashboards, trackers, and a central repository.
Marketing Campaigns & Events:
Support development and execution of marketing campaigns to promote Business Travel, Participant Accident, and Supplemental Health products.
Track relevant tradeshows, industry events, and association opportunities; assist with event planning, logistics, and follow‑up activities.
CRM & Project Support:
Maintain and organize CRM data to ensure accurate tracking of producers, opportunities, and marketing touchpoints.
Provide administrative support for sales and marketing projects, including coordinating outreach and follow‑up with brokers and prospects.
Qualifications
Currently pursuing a degree in Marketing, Business, Communications, Insurance / Risk Management, or a related field.
Strong research, analytical, and organizational skills.
Excellent verbal and written communication abilities.
Proficiency with Microsoft Office (Excel, PowerPoint, Word); familiarity with CRM tools is a plus.
Detail‑oriented, self‑motivated, and able to manage multiple priorities.
Interest in insurance, healthcare, or financial services is preferred but not required.
Benefits
401(k) Retirement Savings Plan administered by Merrill Lynch.
Commuter Check Pre‑tax Commuter Benefits.
Eligibility to purchase Medical, Dental & Vision Insurance through ECLARO.
Equal Opportunity Employer: ECLARO values diversity and does not discriminate based on Race, Color, Religion, Sex, Sexual Orientation, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status, in compliance with all applicable laws.
#J-18808-Ljbffr