Marketing Coordinator

Summary of Position
As the Marketing Event Coordinator (MC) for Big Chill Island House (BCIH) and Crooked Hammock Brewery (CHB) —both brands of the La Vida Hospitality Group— you’re the boots‑on‑the‑ground energy behind the moments people remember. Situated just across the water from each other at Barefoot Landing, this is a unique opportunity to bring two sister locations to life—each with its own vibe, but the same incredible energy. From live music nights to full‑blown brand activations, you help bring our concepts to life in a way that feels fun and seamless. This role is all about execution; you take ideas and turn them into real, in‑the‑moment experiences that drive brand love, community connection, and revenue. You’ll partner closely with the Marketing Manager and work hand‑in‑hand with our Operations Teams to make sure every event hits the mark—from the vibe and setup to the music, décor, and overall guest experience. You’ll be in the middle of it all: coordinating vendors, setting the stage, capturing content, supporting events as they unfold, and wrapping it all up with recaps and takeaways so we keep getting better every time. If you’re someone who thrives in a fast‑paced environment, loves bringing people together, and knows how to make things happen, this is your lane. Estimated up to 30 hours/week. Must Enjoy the Ride!

Duties & Responsibilities

Execute marketing strategies aligned with annual business goals to drive traffic, engagement, and revenue

Partner with the Marketing Manager to plan and execute local marketing initiatives and activations, achieving attendance, revenue, and ROI targets per event

Serve as on‑site liaison between marketing & operations to ensure seamless execution and high guest experience

Lead end‑to‑end event execution, delivering on‑time, on‑budget events that meet or exceed attendance and revenue goals. This includes setup, on‑site management, and breakdown

Manage onsite and community event logistics, including promotional materials, vendor management, entertainment scheduling, and activation timelines

Manage and schedule live entertainment, in collaboration with the Marketing Manager

Manage onsite signage material planning and placement

Support social media execution through content creation, storytelling, and real‑time coverage. Capture high‑quality photo and video content to support marketing efforts

Complete post‑event recaps, tracking key metrics (attendance, revenue, engagement, ROI) and applying learnings to improve future performance

Analyze sales and expense data to inform strategy and contribute to monthly and period reporting

Identify and activate community partnerships that drive brand awareness, local engagement, and incremental revenue

Act as a brand ambassador, consistently representing and bringing the LVH brands to life

Qualifications

2+ years of experience in marketing preferred

A combination of practical experience and education will be considered as an alternative

Working knowledge in various marketing methodologies i.e. print, television, radio, social, etc. preferred

Proficiency in computer usage, record keeping, and filing

Professional communication skills both verbal and written

Strong planning and organizational skills

A self‑starting work ethic and the ability to multitask, prioritize and adapt to changing situations

Microsoft Office skills and proficient in Google G Suite products

Frequently walk and occasionally bend over, twist, kneel, climb, stoop and crouch. Ability to lift up to 40 pounds occasionally

Ability to work in a standing or sitting position for long periods of time

Ability to work flexible hours is required, including off shifts

Requires the kind of relentless pursuit of quality that comes with a deep love of our brand, in order to ensure their continued quality into the future

Must be at least 21 years of age

Must be eligible to work in the United States

Must have reliable transportation to and from work

Compensation
This position starts at $20/hour and offers awesome employee perks. Not only do we offer hourly positions, but we also offer long‑term careers! La Vida Hospitality Group offers unique lifestyle‑based benefits geared towards doing what we do best - Enjoying the Ride & Celebrating our Tribe!

Unlimited growth potential with salaried management opportunities

Paid time off & retail benefits for full‑time hourly team members

Travel & adventure opportunities

Team events + outings

Health benefits for salaried employees

Food, beverage & retail discounts for all staff

Celebrate Wellness program dedicated to supporting employee wellness

Professional leadership development and continuous coaching & mentorship

We're firm believers in working & playing hard and we want to find people who share that same passion with us.

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