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Marketing Coordinator

Suncoast Blood Centers, Bradenton, FL, United States


Marketing Campaign Execution and Systems Support

Execute marketing campaigns across email, SMS, CRM, and social media platforms

Build, schedule, and deploy campaigns within marketing systems

Maintain campaign calendars and track deadlines to ensure timely execution

Support audience segmentation, list management, and targeted outreach efforts

Collaborate with recruitment, operations, and leadership to align messaging with donor collection needs

Content and Creative Support

Create and coordinate print and digital marketing materials, including flyers, signage, emails, presentations, and social media graphics

Maintain consistent brand voice and visual identity across all communications

Draft, edit, proofread, and format content for donor-facing and internal communications

Prepare marketing materials for campaigns, events, and outreach initiatives

Event and Program Support

Coordinate logistics for blood drives, community events, donor recognition efforts, and promotional campaigns

Prepare and organize materials, signage, giveaways, and supplies for events

Provide on-site event support, including setup, execution, and breakdown

Coordinate with vendors and assist with event-related ordering and planning

Track participation and assist with post-event follow-up and feedback collection

Community Outreach and Engagement

Support relationship‑building with local businesses, schools, and community partners

Assist in identifying outreach and partnership opportunities

Represent SunCoast Blood Centers at community events and networking opportunities

Support promotion of campaigns and events within the local community

Marketing Materials, Inventory, and Administrative Support

Coordinate distribution of marketing materials and donor incentives to donor centers and mobile teams

Maintain accurate inventory of marketing supplies and promotional items

Assist with vendor coordination, ordering, and tracking of materials

Maintain organized records of campaigns, contacts, inventory, and partnerships

Support basic reporting, tracking, and data entry related to marketing initiatives

Additional Responsibilities

Participate in organizational meetings and professional development activities

Perform other duties as assigned to support organizational success

CORE COMPETENCIES AND EXPECTATIONS

Regular, reliable, and timely attendance is essential to support the life‑saving mission of the organization

Demonstrates a strong commitment to delivering an exceptional donor and community experience through all marketing, events, and interactions

Operates with accountability, professionalism, and alignment to SunCoast Blood Centers’ mission, values, and brand standards

Maintains strict confidentiality of donor, patient, and employee information at all times

Demonstrates strong attention to detail and follow‑through in the execution of marketing campaigns, materials, and event logistics

Supports alignment between marketing initiatives and operational collection goals to help drive donor participation

Utilizes available data, feedback, and direction to support continuous improvement in marketing activities and outreach efforts

Represents SunCoast Blood Centers professionally in the community, contributing to positive brand presence and donor engagement

PHYSICAL AND ENVIRONMENTAL REQUIREMENTS Physical Requirements

Ability to sit, stand, and walk for extended periods

Ability to lift and carry up to 25 pounds, including event materials and supplies

Environmental Requirements

Primarily office‑based with regular participation in community events

Local travel required to donor centers, events, and community locations

Must be able to work occasional evenings and weekends based on event and campaign needs

ADDITIONAL REQUIREMENTS

Regular, dependable attendance and punctuality are essential to this role

Must possess and maintain a valid driver’s license and reliable transportation

EQUAL OPPORTUNITY AND WORKPLACE COMMITMENT Equal Employment Opportunity (EEO) Statement: SunCoast Blood Centers is an Equal Opportunity Employer. We value diversity and inclusion and prohibit discrimination based on any legally protected characteristic.

Americans with Disabilities Act (ADA): SunCoast Blood Centers is committed to providing reasonable accommodations to qualified individuals with disabilities in accordance with the Americans with Disabilities Act (ADA) and applicable state law. Employees must be able to perform the essential functions of the position, with or without reasonable accommodation. Individuals requiring accommodation should contact Human Resources to initiate the interactive process.

At‑Will Employment Disclaimer: Employment with SunCoast Blood Centers is on an at‑will basis, which means either the employee or the organization may terminate the employment relationship at any time, with or without cause or notice, subject to applicable law.

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