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Marketing Coordinator

City of Aiken, Aiken, SC, United States


The City of Aiken is accepting applications for a Marketing Coordinator to join our Parks, Recreation, & Tourism Department.

Coordinates, integrates and monitors messaging via social media to inform and educate the public

Manages social media streams (posting, responding to comments, monthly report)

Coordinates print and electronic publications to include designing, editing, printing, and distributing posters, brochures, flyers, and signs

Performs and manages graphic design development and maintenance, and web content management to ensure the City is represented professionally and consistently in all materials and media outlets

Evaluates and makes recommendations on the effectiveness of communication tools utilizing analytics

Creates and edits complete marketing campaigns, social media content, and other communications projects

Maintains multimedia design and technical quality by staying abreast of current technology and suggesting new trends as needed

Assists with planning, logistics, coordination, and execution of events, ceremonies and other activities

Cultivates community contacts and develops collaborative relationships with other City divisions, community members, and community representatives and groups

Promotes or markets planned programs and events through social media, mass media, flyers, posters, and other venues

Attends workshops or seminars to improve marketing efforts

Associates degree in marketing, journalism, graphic design, or other media-related degree and two years experience; or any related field preferred with three to five years of experience in combination with education and experience that provides required knowledge, skills, and abilities

Valid driver's license

CPR/AED/ First Aid training provided within six months of employment if not already certified

Computer skills including proficiency in graphic design, Canva, Adobe, and social media streams

Proficient in marketing/community relations, with exceptional writing skills, and detail-oriented

Analytical skills necessary to plan, execute, and evaluate public programs and special events. Use evaluation results to improve future endeavors

Interpersonal skills necessary to effectively interact with staff, the general public, and the media

Proficiency in media development preferred

This position is subject to a criminal background check for any convictions directly related to its duties and responsibilities. Only job-related convictions will be considered and will not automatically disqualify the candidate. The City of Aiken is an Equal Opportunity Employer and a drug-free workplace.

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