Coordinator, Digital Marketing
Universal Music Group, Santa Monica, CA, United States
Digital Marketing Coordinator
The Digital Marketing Coordinator will maximize streaming, engagement, and overall effectiveness of our artists by supporting the digital marketing team and connecting our artists to consumers in meaningful ways.
How you'll CREATE:
Provide ongoing support to the digital marketing team by assisting with online advertising campaigns, social media strategy, CRM management, short links, asset management, website updates, and other ongoing initiatives.
Drive social media and streaming engagement with best practices, new digital tools, and platform optimizations.
Create and implement strategic plans for video content on VEVO, Instagram, Facebook & emerging social platforms
Develop and maintain databases of key data points including, but not limited to, account growth, budget tracking, CRM data, pitching, links, and social media influencers.
Support artists and digital marketing teams by creating in-house campaigns for Spotify, Apple, and email collection.
Execute online advertising campaigns to drive streams, followers, engagement, and growth.
Create engaging online experiences for fans through the development of sweepstakes, games, websites, and more.
Provide support for scheduling social media posts and plans as needed for artist and label accounts.
Maintain department and platform best practices.
Compiling monthly reports for marketing and analysis
Assist in scheduling meetings and providing agendas along with other support as required
Actively participate in team meetings, discussions, and planning activities.
Reconcile Digital Marketing Invoices and expenses
Other duties as assigned.
Bring your VIBE:
Ability to work well with others in a team environment
Ability to thrive professionally and creatively within a fast-paced, deadline-driven environment
Must be marketing-minded and enjoy working in an innovative digital environment
Self-starter who is proactive and task-oriented
Music have a proficient understanding of social media, streaming, and content platforms
Experience in Microsoft Word, Excel, PowerPoint, Outlook, and Photoshop
Experience in Premiere, Final Cut Pro, Pro Tools, Google Adwords, HTML, CSS, and Facebook Business Manager a plus
1+ years of relevant experience in digital marketing, artist management, booking, label, PR, or marketing agency
Understanding of music streaming and promotion
Prefer 4-year college degree in marketing, business, or equivalent work history
Perks Playlist:
Competitive Compensation Package including Salary, Benefits and Generous 401k Savings Plan with company matching
Flexible Paid Time Off Plus Paid Holidays, 2 week "Winter Break" & Summer Fridays
Medical, Dental and Vision Insurance
Student Loan Repayment Assistance & Tuition Reimbursement (after 12 months of service)
Robust Employee Assistance Program (for you and your loved ones)
Annual Well-Being Allowance which includes Fitness, Travel, Home Enhancements, Nutrition, and Spa Treatment Reimbursements
A variety of ways to prioritize much-needed time away from work including:
Flexible Paid Time Off (PTO) for exempt employees
3-weeks PTO for non-exempt employees
2-weeks paid Winter Break
10 Company Holidays (including Juneteenth and Wellbeing Day)
Summer Fridays (between Memorial Day and Labor Day)
Generous paid parental leave for every type of parent
Check out our full overview of benefits on the Perks Playlist page of the career site.
Disclaimer: This job description only provides an overview of job responsibilities that are subject to change. Universal Music Group is an Equal Opportunity Employer
We are an E-Verify employer in Alabama, Arizona, Georgia, Mississippi, North Carolina, South Carolina, Tennessee, and Utah.
Please note, UMG is not enrolled in E-Verify in California and New York, and cannot support employment of candidates whose employer must enroll in E-Verify, for example candidates on STEM-OPT.
For more information, please click on the following links.
E-Verify Participation Poster: English / Spanish
E-Verify Right to Work Poster: English | Spanish
Job Category: Marketing, Streaming & Digital Media
Salary Range: $37,300 - $55,000
The Digital Marketing Coordinator will maximize streaming, engagement, and overall effectiveness of our artists by supporting the digital marketing team and connecting our artists to consumers in meaningful ways.
How you'll CREATE:
Provide ongoing support to the digital marketing team by assisting with online advertising campaigns, social media strategy, CRM management, short links, asset management, website updates, and other ongoing initiatives.
Drive social media and streaming engagement with best practices, new digital tools, and platform optimizations.
Create and implement strategic plans for video content on VEVO, Instagram, Facebook & emerging social platforms
Develop and maintain databases of key data points including, but not limited to, account growth, budget tracking, CRM data, pitching, links, and social media influencers.
Support artists and digital marketing teams by creating in-house campaigns for Spotify, Apple, and email collection.
Execute online advertising campaigns to drive streams, followers, engagement, and growth.
Create engaging online experiences for fans through the development of sweepstakes, games, websites, and more.
Provide support for scheduling social media posts and plans as needed for artist and label accounts.
Maintain department and platform best practices.
Compiling monthly reports for marketing and analysis
Assist in scheduling meetings and providing agendas along with other support as required
Actively participate in team meetings, discussions, and planning activities.
Reconcile Digital Marketing Invoices and expenses
Other duties as assigned.
Bring your VIBE:
Ability to work well with others in a team environment
Ability to thrive professionally and creatively within a fast-paced, deadline-driven environment
Must be marketing-minded and enjoy working in an innovative digital environment
Self-starter who is proactive and task-oriented
Music have a proficient understanding of social media, streaming, and content platforms
Experience in Microsoft Word, Excel, PowerPoint, Outlook, and Photoshop
Experience in Premiere, Final Cut Pro, Pro Tools, Google Adwords, HTML, CSS, and Facebook Business Manager a plus
1+ years of relevant experience in digital marketing, artist management, booking, label, PR, or marketing agency
Understanding of music streaming and promotion
Prefer 4-year college degree in marketing, business, or equivalent work history
Perks Playlist:
Competitive Compensation Package including Salary, Benefits and Generous 401k Savings Plan with company matching
Flexible Paid Time Off Plus Paid Holidays, 2 week "Winter Break" & Summer Fridays
Medical, Dental and Vision Insurance
Student Loan Repayment Assistance & Tuition Reimbursement (after 12 months of service)
Robust Employee Assistance Program (for you and your loved ones)
Annual Well-Being Allowance which includes Fitness, Travel, Home Enhancements, Nutrition, and Spa Treatment Reimbursements
A variety of ways to prioritize much-needed time away from work including:
Flexible Paid Time Off (PTO) for exempt employees
3-weeks PTO for non-exempt employees
2-weeks paid Winter Break
10 Company Holidays (including Juneteenth and Wellbeing Day)
Summer Fridays (between Memorial Day and Labor Day)
Generous paid parental leave for every type of parent
Check out our full overview of benefits on the Perks Playlist page of the career site.
Disclaimer: This job description only provides an overview of job responsibilities that are subject to change. Universal Music Group is an Equal Opportunity Employer
We are an E-Verify employer in Alabama, Arizona, Georgia, Mississippi, North Carolina, South Carolina, Tennessee, and Utah.
Please note, UMG is not enrolled in E-Verify in California and New York, and cannot support employment of candidates whose employer must enroll in E-Verify, for example candidates on STEM-OPT.
For more information, please click on the following links.
E-Verify Participation Poster: English / Spanish
E-Verify Right to Work Poster: English | Spanish
Job Category: Marketing, Streaming & Digital Media
Salary Range: $37,300 - $55,000