Marketing Executive

Marketing Executive – AAT Kings | Sydney CBD, Hybrid (3 days in office) | Full-time

About Us – AAT Kings has been bringing Australia and New Zealand to life for over 100 years. From the rich red heart of the Outback and the ancient wonders of Kakadu to New Zealand’s breathtaking fjords and Tasmania’s wild, windswept coastlines, we create unforgettable small group tours, day tours, short breaks and guided journeys that get you closer to the places and stories that matter most.

As part of The AAT Kings Group, the adventure goes even further with SEIT’s immersive Red Centre experiences and Down Under Tours, revealing the vibrant beauty of Tropical North Queensland.

About the Role – We're looking for a driven and detail-oriented Marketing Executive to join the AAT Kings marketing team. In this role, you'll support the planning, creation and delivery of marketing activity that drives brand awareness, engagement and conversion across AAT Kings' channels.

What You'll Be Doing

Content, Brand & Production

Manage social media activity and community engagement across AAT Kings Group brands

Create and deliver content across channels including email, blog, YouTube and social media

Support consumer publications, partnerships and brand initiatives

Collaborate with Digital Marketing and SEO agencies to optimise content and search performance

Deliver brochure, collateral and content projects, including photoshoot coordination

Ensure all content is accurate, engaging and aligned with brand standards

Liaise with design teams throughout the production process

Maintain and update website, trade and internal CRM platforms

Campaigns & Implementation

Assist in the delivery of co-operative and owned campaigns, including eDMs and multi-channel content

Execute assigned marketing campaigns, tasks and briefs

Set up approved promotions and offers in collaboration with systems support teams

Support reporting requirements including post-campaign reviews

Marketing Support

Coordinate and deliver marketing requests from Sales and Reservations teams

Communicate promotional offers clearly and in a timely manner to internal teams

Stakeholder, PR & Awards

Build and maintain strong relationships with internal and external stakeholders

Coordinate marketing prize fulfilment and booking processes for promotions and events

Liaise with PR and Reservations teams to support media and family activity

Assist in the preparation and submission of award entries

Administration

Raise purchase orders and process invoices accurately and in a timely manner

Maintain financial records and support general administrative tasks

What You'll Bring

Prior marketing experience (essential)

Strong communication and copywriting skills

Excellent attention to detail

Ability to build effective relationships with internal and external stakeholders

Team player with a positive, can-do attitude

Eagerness to learn and adapt quickly in a fast-paced environment

Proficiency in Microsoft Office; knowledge of Adobe Suite, Canva, CapCut and Sprout Social is advantageous

Why Join AAT Kings?

Wellbeing Support: Access to extensive employee assistance and wellbeing programs for you and your family.

Travel Discounts: Generous domestic and international travel discounts for you, your family, and friends.

Learning & Development: Career development and personal growth opportunities.

Love for Travel Benefit: Annual travel credit after your first year to use on any of our core travel brands.

Volunteer Leave: Two days paid leave per year for volunteer opportunities.

Parental Leave: 12 weeks paid parental leave for eligible employees.

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