Associate Brand Manager
Keurig Dr Pepper, San Francisco, CA, United States
Job Overview
At Keurig Dr Pepper, our mission is to provide a beverage for every need, everywhere people shop and consume. With a portfolio of more than 125 iconic brands that consumers know and love, we are one of the largest food and beverage companies in the US. We keep the consumer at the heart of everything that we do, and that is why KDP holds strong leadership positions in most beverage categories.
We are looking for an Associate Brand Manager
to help lead our marketing efforts on iconic brands such as Dr Pepper®, Canada Dry®, Snapple®, Bai®, Mott's®, CORE Hydration® , among others. You will have the opportunity to work on brands that are loved by millions of consumers, and your strategic thought leadership and ability to work with diverse teams to develop and execute marketing plans will help these brands expand their leadership positions.
This role is based at the KDP headquarters in Frisco, Texas. Relocation to Greater Dallas, TX area is required with 10%-15% travel.
What You’ll Do Our Associate Brand Managers are future general managers and marketing leaders, serving as individual contributors who are responsible for balancing present performance with a future growth mindset. The person in this role will have a challenger mindset, a bias for action, and a passion for bringing new ideas to life. In this role, you will:
Learn to place the consumer at the heart of strategy and leverage insights, data, and sound business judgement to build tactical plans that support growth priorities
Build upon your passion for data and analytics to provide timely business diagnostics, measure progress against growth goals, and provide actionable recommendations and optimizations
Lead initiatives and marketing programs you help design by partnering with A-list agencies and top notch cross functional talent
Partner with communications and insights teams to inform, build, execute and measure world class integrated marketing communications
Be the face of your brand, championing your growth initiatives rooted in consumer needs and keen business expertise
Actively manage significant investment budgets with a voice in how resources are allocated to achieve growth objectives
Total Rewards
Salary Range: $76,400 - $128,000
Actual placement within the compensation range may vary depending on experience, skills, and other factors
Benefits, subject to election and eligibility: Medical, Dental, Vision, Disability, Paid Time Off (including paid parental leave, vacation, and sick time), 401k with company match, Tuition Reimbursement, and Mileage Reimbursement
Annual bonus based on performance and eligibility
Requirements We are looking for leaders who have the drive and desire to make a big impact, who are motivated by results, who thrive at working with diverse teams to tackle big challenges, and who have a true passion for marketing.
Bachelor’s Degree required; MBA is preferred
At least 3 years of brand marketing or brand management experience. CPG/Beverage experience from a Fortune 500 CPG company preferred.
A general manager mindset where you exhibit data influenced decision making and measurement
Exceptional team leader with a commanding presence and an ability to influence across functions, leadership levels and customer teams
Proven ability to operate in a fast-paced environment, reacting with sound judgement and often without specific direction
Expertise in developing and implementing brand strategies based on consumer insights, market data, category trends, and the competitive environment
Proficient at flexing between strategic planning and tactical planning
Company Overview Keurig Dr Pepper (Nasdaq: KDP) is a leading beverage company with more than 150 owned, licensed and partner brands that meet a wide range of needs and occasions. Our North American refreshment beverage business holds leadership positions across carbonated soft drinks, water, juice and mixers with a portfolio of iconic brands such as Dr Pepper®, Canada Dry®, Mott’s®, A&W®, Peñafiel®, GHOST®, 7UP®, Snapple®, Clamato® and Core Hydration®. Our global coffee business spans more than 100 markets and includes the leading Keurig® single‑serve brewing system in the U.S. and Canada, along with powerhouse brands such as Peet’s, L’OR and Jacobs, and other regional coffee leaders. Our more than 50,000 employees aim to enhance the experience of every beverage and coffee occasion while making a positive impact for people, communities and the planet.
We strive to be an employer of choice, providing a culture and opportunities that empower our team to grow and develop. We offer robust benefits to support your health and wellness as well as your personal and financial well‑being. We also provide employee programs designed to enhance your professional growth and development, while ensuring you feel valued, inspired and appreciated at work.
Whatever your area of expertise, at KDP you can be a part of a team that’s proud of its brands, partnerships, innovation and growth. Will you join us?
Keurig Dr Pepper is an equal opportunity employer and recruits qualified applicants and advances in employment its employees without regard to race, color, religion, gender, sexual orientation, gender identity, gender expression, age, disability or association with a person with a disability, medical condition, genetic information, ethnic or national origin, marital status, veteran status, or any other status protected by law.
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We are looking for an Associate Brand Manager
to help lead our marketing efforts on iconic brands such as Dr Pepper®, Canada Dry®, Snapple®, Bai®, Mott's®, CORE Hydration® , among others. You will have the opportunity to work on brands that are loved by millions of consumers, and your strategic thought leadership and ability to work with diverse teams to develop and execute marketing plans will help these brands expand their leadership positions.
This role is based at the KDP headquarters in Frisco, Texas. Relocation to Greater Dallas, TX area is required with 10%-15% travel.
What You’ll Do Our Associate Brand Managers are future general managers and marketing leaders, serving as individual contributors who are responsible for balancing present performance with a future growth mindset. The person in this role will have a challenger mindset, a bias for action, and a passion for bringing new ideas to life. In this role, you will:
Learn to place the consumer at the heart of strategy and leverage insights, data, and sound business judgement to build tactical plans that support growth priorities
Build upon your passion for data and analytics to provide timely business diagnostics, measure progress against growth goals, and provide actionable recommendations and optimizations
Lead initiatives and marketing programs you help design by partnering with A-list agencies and top notch cross functional talent
Partner with communications and insights teams to inform, build, execute and measure world class integrated marketing communications
Be the face of your brand, championing your growth initiatives rooted in consumer needs and keen business expertise
Actively manage significant investment budgets with a voice in how resources are allocated to achieve growth objectives
Total Rewards
Salary Range: $76,400 - $128,000
Actual placement within the compensation range may vary depending on experience, skills, and other factors
Benefits, subject to election and eligibility: Medical, Dental, Vision, Disability, Paid Time Off (including paid parental leave, vacation, and sick time), 401k with company match, Tuition Reimbursement, and Mileage Reimbursement
Annual bonus based on performance and eligibility
Requirements We are looking for leaders who have the drive and desire to make a big impact, who are motivated by results, who thrive at working with diverse teams to tackle big challenges, and who have a true passion for marketing.
Bachelor’s Degree required; MBA is preferred
At least 3 years of brand marketing or brand management experience. CPG/Beverage experience from a Fortune 500 CPG company preferred.
A general manager mindset where you exhibit data influenced decision making and measurement
Exceptional team leader with a commanding presence and an ability to influence across functions, leadership levels and customer teams
Proven ability to operate in a fast-paced environment, reacting with sound judgement and often without specific direction
Expertise in developing and implementing brand strategies based on consumer insights, market data, category trends, and the competitive environment
Proficient at flexing between strategic planning and tactical planning
Company Overview Keurig Dr Pepper (Nasdaq: KDP) is a leading beverage company with more than 150 owned, licensed and partner brands that meet a wide range of needs and occasions. Our North American refreshment beverage business holds leadership positions across carbonated soft drinks, water, juice and mixers with a portfolio of iconic brands such as Dr Pepper®, Canada Dry®, Mott’s®, A&W®, Peñafiel®, GHOST®, 7UP®, Snapple®, Clamato® and Core Hydration®. Our global coffee business spans more than 100 markets and includes the leading Keurig® single‑serve brewing system in the U.S. and Canada, along with powerhouse brands such as Peet’s, L’OR and Jacobs, and other regional coffee leaders. Our more than 50,000 employees aim to enhance the experience of every beverage and coffee occasion while making a positive impact for people, communities and the planet.
We strive to be an employer of choice, providing a culture and opportunities that empower our team to grow and develop. We offer robust benefits to support your health and wellness as well as your personal and financial well‑being. We also provide employee programs designed to enhance your professional growth and development, while ensuring you feel valued, inspired and appreciated at work.
Whatever your area of expertise, at KDP you can be a part of a team that’s proud of its brands, partnerships, innovation and growth. Will you join us?
Keurig Dr Pepper is an equal opportunity employer and recruits qualified applicants and advances in employment its employees without regard to race, color, religion, gender, sexual orientation, gender identity, gender expression, age, disability or association with a person with a disability, medical condition, genetic information, ethnic or national origin, marital status, veteran status, or any other status protected by law.
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