
Freelance Art Director
WorkGenius Group, New York, NY, United States
Title Freelance Art Director
Industry Beauty
Location New York, NY
Duration 4/27/26 - 7/26/26
Responsibilities
Lead concept development and visual direction for Beauty campaigns and launches.
Oversee art direction for photography, video, print and digital executions.
Partner with Marketing, Product, and Creative teams to ensure cohesive storytelling.
Maintain and evolve the Beauty visual identity across seasonal and evergreen initiatives.
Requirements
8–10+ years of experience in art direction within beauty, fashion, or lifestyle brands.
Strong portfolio showcasing campaign development and premium product storytelling.
Experience leading both still‑life and on‑figure photo shoots and working closely with photographers and stylists.
Deep understanding of Beauty category trends and consumer behavior.
Strong leadership and cross‑functional collaboration skills.
Skills
Art Direction
Beauty
Campaign Development
Visual Identity
Photography
Creative Collaboration
Consumer Behavior
Fashion
Lifestyle Brands
Leadership
Hourly rate is commensurate with experience and is an estimated range provided by WorkGenius.
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