Paid Media Specialist
24 Seven Talent, Aliso Viejo, CA, United States
Job Description
We’re hiring a Paid Social Media Advertising Specialist to join our growing digital marketing team. If you’re passionate about performance marketing, data-driven strategy, and creating campaigns that generate real business results, we’d love to connect.
In this role, you’ll lead the strategy, execution, optimization, and reporting of paid social campaigns across multiple platforms, with a strong focus on Meta (Facebook & Instagram). You’ll work with a variety of clients, manage multiple accounts, and help scale campaigns that drive leads and revenue.
What You’ll Do
Develop and execute paid social strategies for clients across multiple industries
Build, launch, and optimize campaigns on Meta, Instagram, LinkedIn, YouTube, and other platforms
Create audience strategies including retargeting, lookalike audiences, and funnel-based segmentation
Monitor daily campaign performance and optimize for ROI, CPL, CTR, CPC, and conversions
Run A/B tests on creative, messaging, targeting, and landing pages
Identify growth opportunities and scale successful campaigns efficiently
Prepare monthly performance reports with actionable insights
Participate in client calls to discuss results, strategy, and next steps
Collaborate with creative, SEO, PPC, and marketing teams to align campaigns
What We’re Looking For
3+ years of paid social advertising experience (agency experience preferred)
Strong hands‑on experience with Meta Ads Manager
Experience with LinkedIn Ads, YouTube Ads, and other paid platforms
Proven success generating leads and measurable ROI
Strong analytical mindset with the ability to turn data into action
Experience managing multiple accounts and priorities simultaneously
Excellent communication and client‑facing skills
Organized, detail‑oriented, and proactive
Bonus Points
Experience in legal, healthcare, finance, home services, or other lead generation industries
Familiarity with CRM systems and attribution tracking
Experience with Google Analytics, Google Tag Manager, and conversion tracking
Experience with landing page optimization and conversion rate improvement
Comfortable using AI tools and modern productivity platforms
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In this role, you’ll lead the strategy, execution, optimization, and reporting of paid social campaigns across multiple platforms, with a strong focus on Meta (Facebook & Instagram). You’ll work with a variety of clients, manage multiple accounts, and help scale campaigns that drive leads and revenue.
What You’ll Do
Develop and execute paid social strategies for clients across multiple industries
Build, launch, and optimize campaigns on Meta, Instagram, LinkedIn, YouTube, and other platforms
Create audience strategies including retargeting, lookalike audiences, and funnel-based segmentation
Monitor daily campaign performance and optimize for ROI, CPL, CTR, CPC, and conversions
Run A/B tests on creative, messaging, targeting, and landing pages
Identify growth opportunities and scale successful campaigns efficiently
Prepare monthly performance reports with actionable insights
Participate in client calls to discuss results, strategy, and next steps
Collaborate with creative, SEO, PPC, and marketing teams to align campaigns
What We’re Looking For
3+ years of paid social advertising experience (agency experience preferred)
Strong hands‑on experience with Meta Ads Manager
Experience with LinkedIn Ads, YouTube Ads, and other paid platforms
Proven success generating leads and measurable ROI
Strong analytical mindset with the ability to turn data into action
Experience managing multiple accounts and priorities simultaneously
Excellent communication and client‑facing skills
Organized, detail‑oriented, and proactive
Bonus Points
Experience in legal, healthcare, finance, home services, or other lead generation industries
Familiarity with CRM systems and attribution tracking
Experience with Google Analytics, Google Tag Manager, and conversion tracking
Experience with landing page optimization and conversion rate improvement
Comfortable using AI tools and modern productivity platforms
#J-18808-Ljbffr