Senior Director, Channel Marketing
iSolved HCM, Charlotte, NC, United States
Senior Director, Channel Marketing
Summary/objective
The Senior Director, Channel Marketing is responsible for strengthening isolved's channel ecosystem through relationship management, operational alignment, and programmatic support. This role focuses on enabling partner success, streamlining partner engagement, and driving mutual growth initiatives across isolved's network of HCM service bureaus, PEOs, and referral relationships. The Senior Director will collaborate cross-functionally with Sales, Marketing, Enablement, and Product to ensure our partners are equipped, informed, and aligned with isolved's strategic goals.
Core Job Duties
Serve as the primary point of contact for a portfolio of strategic partners, providing guidance, escalation support, and business planning
Develop and execute partner engagement plans, ensuring alignment with revenue goals, customer satisfaction targets, and go-to-market strategy
Partner with Marketing and Enablement to deliver training, sales tools, and communications that enhance partner performance and consistency
Drive adoption and utilization of isolved's partner programs, tools, and resources to ensure high partner satisfaction and retention
Collaborate with Sales, Product, and Operations to resolve partner issues, streamline onboarding, and support long-term partner health
Monitor partner performance and pipeline activity, providing analysis, reporting, and recommendations for improvement to internal stakeholders
Support execution of partner conferences, webinars, and field events that reinforce isolved's value and foster deeper partner relationships
Gather and share partner feedback with internal teams to inform product development, roadmap prioritization, and market positioning
Contribute to partner segmentation, tiering strategies, and operational processes that scale with business growth
Support due diligence and integration planning for new and acquired partners in coordination with the Network and M&A teams
Job Complexity
Consistently works with abstract ideas or situations across functional areas of the business. Through assessment of intangible variables, identifies and evaluates fundamental issues, providing strategy and direction for major functional areas. Requires in-depth knowledge of the functional area, business strategies, and the company's goals.
Interaction
Interacts internally and externally with executive level management, requiring negotiation of extremely critical matters. Influences policymaking.
Supervision
Directs and controls the activities of one or more functional areas, divisions, product groups or service areas through senior managers who have overall responsibility for the successful operation of those assigned areas. Clear expertise as a manager, leader, and operator.
Experience
Typically requires a Bachelor's degree and 15+ years of direct experience, with 8+ years of leadership experience. May require advanced degree.
Scope
Develops corporate and/or organizational policies and authorizes their implementation. Detailed knowledge of company allows for innovative concepts and promoting new ideas. Provides direction to senior managers in various areas, groups, and/or operations. Recognized as an influential leader. Drives significant impact and improvements across their function; strategically plans for how people and processes scale.
Discretion
Erroneous decisions will have a long-term effect on the company's success.
Minimum Qualifications
Bachelor's degree or equivalent experience
10+ years of experience in partner management, channel programs, or B2B relationship management, preferably in SaaS or HCM
Strong communication, presentation, and stakeholder engagement skills
Proven ability to execute partner strategy across a matrixed organization
Experience managing multiple high-touch relationships with attention to detail and responsiveness
Understanding of the HCM, payroll, or PEO landscape strongly preferred
Familiarity with CRM, partner portals, and enablement platforms
Ability to travel for partner meetings and events as needed
Physical Demands
Prolonged periods of sitting at a desk and working on a computer. Must be able to lift up to 15 pounds.
Travel Required
Yes, up to 15% domestic travel may be required.
Work Authorization
Employee must be legally authorized to work in the United States.
FLSA Classification
Exempt
Location
Hybrid – in office
Effective Date
4/10/2025
Internal Job Title
Senior Director, Channel Marketing
Equal Opportunity Employer Statement
isolved is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.
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Summary/objective
The Senior Director, Channel Marketing is responsible for strengthening isolved's channel ecosystem through relationship management, operational alignment, and programmatic support. This role focuses on enabling partner success, streamlining partner engagement, and driving mutual growth initiatives across isolved's network of HCM service bureaus, PEOs, and referral relationships. The Senior Director will collaborate cross-functionally with Sales, Marketing, Enablement, and Product to ensure our partners are equipped, informed, and aligned with isolved's strategic goals.
Core Job Duties
Serve as the primary point of contact for a portfolio of strategic partners, providing guidance, escalation support, and business planning
Develop and execute partner engagement plans, ensuring alignment with revenue goals, customer satisfaction targets, and go-to-market strategy
Partner with Marketing and Enablement to deliver training, sales tools, and communications that enhance partner performance and consistency
Drive adoption and utilization of isolved's partner programs, tools, and resources to ensure high partner satisfaction and retention
Collaborate with Sales, Product, and Operations to resolve partner issues, streamline onboarding, and support long-term partner health
Monitor partner performance and pipeline activity, providing analysis, reporting, and recommendations for improvement to internal stakeholders
Support execution of partner conferences, webinars, and field events that reinforce isolved's value and foster deeper partner relationships
Gather and share partner feedback with internal teams to inform product development, roadmap prioritization, and market positioning
Contribute to partner segmentation, tiering strategies, and operational processes that scale with business growth
Support due diligence and integration planning for new and acquired partners in coordination with the Network and M&A teams
Job Complexity
Consistently works with abstract ideas or situations across functional areas of the business. Through assessment of intangible variables, identifies and evaluates fundamental issues, providing strategy and direction for major functional areas. Requires in-depth knowledge of the functional area, business strategies, and the company's goals.
Interaction
Interacts internally and externally with executive level management, requiring negotiation of extremely critical matters. Influences policymaking.
Supervision
Directs and controls the activities of one or more functional areas, divisions, product groups or service areas through senior managers who have overall responsibility for the successful operation of those assigned areas. Clear expertise as a manager, leader, and operator.
Experience
Typically requires a Bachelor's degree and 15+ years of direct experience, with 8+ years of leadership experience. May require advanced degree.
Scope
Develops corporate and/or organizational policies and authorizes their implementation. Detailed knowledge of company allows for innovative concepts and promoting new ideas. Provides direction to senior managers in various areas, groups, and/or operations. Recognized as an influential leader. Drives significant impact and improvements across their function; strategically plans for how people and processes scale.
Discretion
Erroneous decisions will have a long-term effect on the company's success.
Minimum Qualifications
Bachelor's degree or equivalent experience
10+ years of experience in partner management, channel programs, or B2B relationship management, preferably in SaaS or HCM
Strong communication, presentation, and stakeholder engagement skills
Proven ability to execute partner strategy across a matrixed organization
Experience managing multiple high-touch relationships with attention to detail and responsiveness
Understanding of the HCM, payroll, or PEO landscape strongly preferred
Familiarity with CRM, partner portals, and enablement platforms
Ability to travel for partner meetings and events as needed
Physical Demands
Prolonged periods of sitting at a desk and working on a computer. Must be able to lift up to 15 pounds.
Travel Required
Yes, up to 15% domestic travel may be required.
Work Authorization
Employee must be legally authorized to work in the United States.
FLSA Classification
Exempt
Location
Hybrid – in office
Effective Date
4/10/2025
Internal Job Title
Senior Director, Channel Marketing
Equal Opportunity Employer Statement
isolved is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.
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