Director, Brand Insights & Strategy

Overview

Grubhub is seeking a Director of Brand Insights & Strategy to serve as our Strategic Architect and Master Storyteller. We are looking for a Pragmatic Visionary—someone who can transform disparate signals into high-conviction narratives within a fast-paced, high-stakes culture.

Responsibilities

• Narrative Architecture & High-Stakes Influence: Master the Story and design and deliver narrative-driven journeys from the ground up, synthesizing disparate data into a persuasive visual story that makes the path forward undeniable for leadership and cross-functional stakeholders.
• Provoke the Dialogue: Identify strategic opportunities and provoke productive discourse with insights that shift business logic and drive high-level decision-making.
• Strategic Integrity & Insight Infusion: Act as a day-to-day partner to the Growth and Creative teams, proactively injecting consumer and cultural intelligence into the DNA of the work to ensure it is resonant.
• The Strategic Conscience: Ensure high-velocity tactics remain rooted in brand truths and acute consumer relevance, providing the foundational logic to execute with precision while safeguarding long-term brand equity.
• Research Infrastructure & Operational Excellence: Design and own the annual learning agenda, prioritize research workstreams that align with high-level business goals, and ensure knowledge gaps are addressed proactively.
• Optimize the Stack: Identify, vet, and manage a world-class roster of research partners; oversee vendor ROI and ensure methodology—from ethnography to behavioral science—drives competitive advantage.
• Institutional "Source of Truth": Establish executive rhythms with KPI dashboards and summaries that keep the C-suite informed on brand health, consumer sentiment, and performance against major bets.
• Board-Level Content: Curate high-conviction intelligence for Board meetings and Town Halls, delivering strategic interpretation and nuance to anchor important organizational narratives.

What You Bring to the Table

• 12+ Years of Proven Leadership: Background in brand planning or strategic insights, ideally across high-caliber agencies and fast-paced tech/startup environments.
• Intellectual Grit: Ability to source and synthesize insights from across disparate data streams to uncover the human truth.
• A "Builder" Mindset: Excellence in presentation craft and the ability to architect decks that are visually compelling, logically sound, and narratively driven without relying on templates.
• Executive Presence: Ability to influence C-suite and VP-level stakeholders, balancing deep-methodology discussions with high-level business strategy.
• Brand Architecture & Positioning: Experience defining and evangelizing brand frameworks that filter into every customer touchpoint.
• Theoretical Depth: Expertise in brand tracking and segmentation with a passion for applying frameworks like behavioral science and semiotics.

Our hybrid model requires 3 days a week in the office. That said, many team members choose to come in more often for in-person collaboration. You’re welcome—and encouraged—to be in the office up to 5 days a week if it works for you.

New York: $210,000 - $220,500 per year.

Benefits

We offer a competitive salary package including equity and 401K. Additionally, we provide multiple medical, dental, and vision plans to meet all of our employees’ needs, as well as many benefits and perks not listed.

A Final Note

At Wonder, we build the best teams by hiring with an objective lens—evaluating people for their potential while championing diversity, equity, and inclusion. We do not discriminate based on race, color, religion, gender identity or expression, sexual orientation, national origin, age, military service eligibility, veteran status, marital status, disability, or any other protected class. As part of our commitment to fair and compliant hiring practices, Wonder participates in the federal government’s E-Verify program to confirm employment eligibility. If you need an accommodation during the interview process, please let your recruiter know.

We look forward to hearing from you! We’ll contact you via email or text to schedule interviews and share information about your candidacy.

#J-18808-Ljbffr