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Leasing Specialist

The Michaels Organization, Syracuse, NY, United States


The Michaels Organization is a national leader in residential real estate offering full-service capabilities in development, property management, construction, and investment.

Assist the Leasing Manager with the property marketing and leasing program. The Leasing Specialist is responsible for various sales and marketing projects and for ensuring that all policies related to branding, leasing, and marketing are fulfilled in accordance with policies and procedures outlined by management. Reports to the Leasing Manager and works closely with the Regional Leasing Specialist and VP of Marketing and Leasing to set leasing goals and develop strategic plans for achieving budgeted occupancy.

Responsibilities

Assist the Leasing Manager with national branding, programs and marketing goals outlined in the annual marketing plan.

Develop and distribute leasing and marketing collateral, flyers, and other printed material ensuring accuracy.

Assist with planning, preparation, and implementation of marketing and leasing events, property events, and social media competitions as approved.

Assist with the execution of monthly marketing calendars and initiatives.

Continuously develop product knowledge, fair housing, and other industry knowledge to meet and exceed leasing goals.

Greeting and answering questions from prospects and current residents both by phone and in person in a professional and positive manner.

Develop print and internet marketing and advertising strategies.

Daily follow‑up on guest cards.

Participate in outreach marketing activities, distributing flyers, advertising and marketing materials.

Facilitate the move‑in process including touring models or vacant units, setting up mini‑models as needed, promoting the property and lease signing.

Assist with application verifications and ensure accurate and timely completion of lease file paperwork.

Assist the Leasing Manager with renewal campaigns.

Conduct marketing surveys, shop competitors where applicable and complete Marketing Reports.

Conduct all business transactions in accordance with Michaels policies and procedures.

May include weekend work.

Qualifications

Excellent communication and organizational skills.

Creativity in developing innovative and effective marketing presentations.

Detail oriented regarding applications, verifications, and compliance.

High energy and motivation.

Demonstrated leadership skills.

Ability to manage and delegate numerous tasks efficiently.

Proven proficiency in all areas of property management operations.

Strong organizational, analytical, financial and decision‑making skills.

Excellent communication, management and customer service skills.

Strong competency with email, internet usage, word processing and spreadsheet programs.

Experience with Property Solutions Entrata is a plus.

Two or more years’ experience with Marketing/Leasing and Customer Service.

High School Diploma required; any college level marketing coursework preferred.

Heavy sales and marketing focus.

Working Conditions
Majority of working hours will be spent inside an office. Exposure to adverse weather conditions such as rain, sleet, snow, and extreme high or low temperatures may be required for duties such as marketing the property, meeting with university officials or vendors, and giving tours. Blackout periods for vacation days may be enforced during high‑volume times of year for turnover, approximately July 15 – September 15 depending on market needs. Travel outside of the local market to attend company and/or industry meetings or conferences will be minimal and will be scheduled with ample notice.

Salary Range Information
The range displayed on each job posting reflects the targeted base salary for the position. Within the range, individual pay is determined by work location and additional factors, including job‑related skills, experience, and relevant education or training. The current base salary is $19.00–$20.00 per hour.

Rewards & Benefits
Competitive wage, comprehensive benefits package including medical, dental, vision, prescription, generous paid time off, 401(k) plan with company match, and additional benefits such as employee scholarships for children. Members of the organization also have access to professional development opportunities and a welcoming team culture.

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