Jacksonville TV-WFOX is hiring: Client Performance Manager - WFOX TV in Jacksonv
Jacksonville TV-WFOX, Jacksonville, FL, United States
Job Title: Client Performance Manager - WFOX TV
Position Overview
Cox Media Group is seeking a Client Performance Manager responsible for managing, analyzing, and optimizing digital campaigns for key clients while delivering clear, data-driven insights that demonstrate ROI and business impact.
The Client Performance Manager will work closely with CMG sales team members to support digital revenue growth by participating in client needs analysis, contributing strategic insights, and helping present client-facing solutions.
This role serves as a subject matter expert in cross-channel campaign performance and analytics, translating campaign data into compelling client-facing stories that drive retention, growth, and stronger client relationships.
The Client Performance Manager must have a strong understanding of all CMG Local Solutions digital product offerings and how to leverage them to meet client strategic objectives.
This individual will be responsible for campaign management and performance deliverables across their assigned client portfolio, while partnering closely with sales teams to align performance to client goals, support strategic recommendations, and identify opportunities for account growth.
Essential Duties and Responsibilities
Manage, monitor, and optimize digital campaigns to ensure delivery against client goals, KPIs, and budget allocations
Track campaign pacing and performance across channels, ensuring alignment with client expectations and evolving strategies
Maintain accurate internal documentation including media plans, targeting, optimizations, and performance updates
Collaborate with campaign operations and product teams to ensure seamless execution, trafficking, and QA
Analyze campaign data to identify trends, insights, and optimization opportunities using platforms such as Google Analytics and internal dashboards
Translate campaign performance into clear, compelling narratives that demonstrate ROI and business impact
Develop and deliver client-facing presentations, performance recaps, and executive summaries for key accounts
Present insights in a way that drives strategic conversations, builds client confidence, and uncovers growth opportunities
Simplify complex data into clear, actionable insights for non-technical audiences
Partner with Account Executives in client meetings to support needs analysis and present performance-driven recommendations
Contribute to digital strategy development by aligning campaign performance with client business goals
Apply knowledge of CMG solutions to recommend the most effective channel mix and tactics
Identify and drive account growth through performance insights, strategic recommendations, and upsell opportunities
Educate clients and internal teams on performance trends, measurement, and optimization best practices
Collaborate cross-functionally to ensure alignment across campaign execution, reporting, and strategy
Maintain a strong understanding of internal and external platforms and their impact on campaign performance
Contribute to ongoing improvements in campaign performance, reporting quality, and overall client experience
Minimum Qualifications
3–5+ years of experience in digital campaign management, performance marketing, or digital analytics
Strong knowledge of digital advertising platforms (Google Ads, Google Analytics, Meta, programmatic, etc.)
Strong understanding of cross-channel digital marketing strategies and product offerings
Ability to analyze campaign data and translate insights into actionable recommendations
Experience creating client-facing reports and presenting performance insights
Strong communication skills with the ability to translate technical data into clear, client-friendly narratives
Detail-oriented with strong organizational and project management skills
Comfortable working in a fast-paced, collaborative environment
Experience with data visualization tools (Tableau, Looker, Domo, etc.)
Google Analytics and/or Google Ads certifications
Experience working in a client-facing or sales-support role
Familiarity with full-funnel marketing strategies and attribution models
CMG is an equal opportunity employer. All qualified applicants will receive consideration without regard to race, color, religion, sex (including pregnancy), sexual orientation, gender identity or expression, national origin, age, veteran status, disability, genetic information, or any other characteristic protected by applicable law.
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Position Overview
Cox Media Group is seeking a Client Performance Manager responsible for managing, analyzing, and optimizing digital campaigns for key clients while delivering clear, data-driven insights that demonstrate ROI and business impact.
The Client Performance Manager will work closely with CMG sales team members to support digital revenue growth by participating in client needs analysis, contributing strategic insights, and helping present client-facing solutions.
This role serves as a subject matter expert in cross-channel campaign performance and analytics, translating campaign data into compelling client-facing stories that drive retention, growth, and stronger client relationships.
The Client Performance Manager must have a strong understanding of all CMG Local Solutions digital product offerings and how to leverage them to meet client strategic objectives.
This individual will be responsible for campaign management and performance deliverables across their assigned client portfolio, while partnering closely with sales teams to align performance to client goals, support strategic recommendations, and identify opportunities for account growth.
Essential Duties and Responsibilities
Manage, monitor, and optimize digital campaigns to ensure delivery against client goals, KPIs, and budget allocations
Track campaign pacing and performance across channels, ensuring alignment with client expectations and evolving strategies
Maintain accurate internal documentation including media plans, targeting, optimizations, and performance updates
Collaborate with campaign operations and product teams to ensure seamless execution, trafficking, and QA
Analyze campaign data to identify trends, insights, and optimization opportunities using platforms such as Google Analytics and internal dashboards
Translate campaign performance into clear, compelling narratives that demonstrate ROI and business impact
Develop and deliver client-facing presentations, performance recaps, and executive summaries for key accounts
Present insights in a way that drives strategic conversations, builds client confidence, and uncovers growth opportunities
Simplify complex data into clear, actionable insights for non-technical audiences
Partner with Account Executives in client meetings to support needs analysis and present performance-driven recommendations
Contribute to digital strategy development by aligning campaign performance with client business goals
Apply knowledge of CMG solutions to recommend the most effective channel mix and tactics
Identify and drive account growth through performance insights, strategic recommendations, and upsell opportunities
Educate clients and internal teams on performance trends, measurement, and optimization best practices
Collaborate cross-functionally to ensure alignment across campaign execution, reporting, and strategy
Maintain a strong understanding of internal and external platforms and their impact on campaign performance
Contribute to ongoing improvements in campaign performance, reporting quality, and overall client experience
Minimum Qualifications
3–5+ years of experience in digital campaign management, performance marketing, or digital analytics
Strong knowledge of digital advertising platforms (Google Ads, Google Analytics, Meta, programmatic, etc.)
Strong understanding of cross-channel digital marketing strategies and product offerings
Ability to analyze campaign data and translate insights into actionable recommendations
Experience creating client-facing reports and presenting performance insights
Strong communication skills with the ability to translate technical data into clear, client-friendly narratives
Detail-oriented with strong organizational and project management skills
Comfortable working in a fast-paced, collaborative environment
Experience with data visualization tools (Tableau, Looker, Domo, etc.)
Google Analytics and/or Google Ads certifications
Experience working in a client-facing or sales-support role
Familiarity with full-funnel marketing strategies and attribution models
CMG is an equal opportunity employer. All qualified applicants will receive consideration without regard to race, color, religion, sex (including pregnancy), sexual orientation, gender identity or expression, national origin, age, veteran status, disability, genetic information, or any other characteristic protected by applicable law.
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