Lifecycle Marketing Architect | Cross-Channel Journeys

Baylor Scott & White Health is looking for a Lifecycle Marketing Manager to lead the strategy and optimization of customer journeys. This role requires 7 years of experience, a Bachelor's degree, and is crucial for ensuring execution quality in lifecycle marketing. Candidates should possess strong program management skills, a solid understanding of audience segmentation, and the ability to present insights to senior leadership. The position has a hybrid work expectation, requiring on-site presence as needed.
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