Mediabistro logo
job logo

Marketing and Business Administration Specialist

Metro Lakes Marina & Rentals, Mound, MN, United States


Company Description
Metro Lakes Marina & Rentals, located on the beautiful Lake Minnetonka in Minnesota, provides a variety of services, including boat docking, boat slip rentals, pontoon rentals, fishing boat rentals, and personal watercraft rentals. The company is dedicated to enhancing customers’ lake experiences with high-quality services and exceptional customer care. With a focus on leisure and water activities, Metro Lakes Marina & Rentals is a trusted destination for lake enthusiasts seeking both relaxation and adventures. The marina fosters a welcoming and dynamic environment for its employees and patrons alike.

Role Description/Key Responsibilities
Metro Lakes Marina & Rentals is seeking a dynamic and organized

Head of Marketing & Business Administration

to lead our marketing efforts while ensuring smooth business operations. This role is perfect for someone who thrives in both creative and administrative environments and enjoys working in a vibrant, customer-focused marina setting.

Develop and manage

marketing automation campaigns , including email marketing strategies to drive engagement and bookings

Oversee and grow our

social media presence

across platforms with engaging, on-brand content

Plan and execute

events and promotions

to attract customers and enhance community engagement

Ensure full

compliance with licenses, permits, and regulatory requirements

Track marketing performance metrics and adjust strategies accordingly

Collaborate with leadership on business growth initiatives and operational improvements

Maintain organized records and administrative processes

Qualifications

Bachelor’s degree in Marketing, Business Administration, or related field required

Strong expertise in Market Planning and Marketing Management

Proven ability to conduct Market Research and analyze trends

Experience in Sales and business growth strategies

Public Relations knowledge and ability to foster positive external relations

Excellent organizational and operational management skills

Strong leadership abilities with experience in managing teams

Exceptional communication and interpersonal skills

Background in water recreation, hospitality, or marina management is a plus

Compensation & Benefits

$60,000

#J-18808-Ljbffr