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Market Manager (Riverside)

Firestone Walker Brewing Company, Paso Robles, CA, United States


Overview Who We Are

Born in a humble shed on the back-forty of the family vineyard, Firestone Walker is a California beer company like no other – founded by two brothers-in-law who simply wanted to make the perfect beer. Now a regional craft brewery, our singular purpose remains – to craft the world’s best beers. Passionately in pursuit of the perfect beer… and never satisfied.

Description

As a Market Manager (MM), your role is ultimately charged with increasing the sales of Firestone Walker Brewing Co. (FW) highly awarded beers. This includes direct account responsibility for key on and off-premise accounts, securing new distribution in existing and new accounts, and working closely with the distributor network in the assigned territory to develop all accounts.

Job Duties And Responsibilities

Pursue new on and off-premise distribution

Call existing key accounts to secure existing distribution and obtain new distribution

Create timely presentations and introduce new and “limited release” beers

Execute weekly on and off-premise promotions and periodic special events that generate brand awareness and consumer sampling, as well as support new distribution at target accounts

Develop strong, positive relationships with account staff and distributor sales personnel

Travel to company sales meetings

Participate in market “blitzes” in other territories and work with other FW team members to execute the sales plan

Complete necessary administrative reporting on a timely basis

Maintain all sales goals and personal budgets outlined for assigned territory

Manage promotion budget to facilitate promotional activity at on and off-premise accounts

Conduct monthly inventory checks of each of your distributor warehouses and feedback to the Territory Sales Manager (TSM)

Keep strong distributor relationships

Have periodic ride-withs and concentration days with distributor personnel

Attend monthly Development Days

Work with the FW team to develop the brand and execute/achieve the sales plan

Become a business partner to distributors through being best supplier partners

Assist distributors with sales, new distribution, displays, merchandising standards and promotional activity for FW products

Other duties as assigned

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