Digital Content Manager

Peter Millar is seeking an experienced, strategic, and customer focused Content Manager to lead the planning, execution, and optimization of meaningful content across the full customer lifecycle. This role oversees our digital content ecosystem — shaping how our brand shows up across the website, marketing channels, and broader digital experience to drive engagement, conversion, and brand awareness.This role combines big content, elevate storytelling, and support product discovery, conversion, and revenue growth. The ideal candidate is a strong communicator and process leader who thrives in a collaborative environment, brings a thoughtful, - Monitor and analyze weekly site and content performance through a customer experience lens. Develop reporting frameworks and translate insights into actionable recommendations to improve engagement, conversion rate (CVR), and overall site performance.- Maintain a strong understanding of the customer, competitive landscape, and performance indicators to inform ongoing content optimization efforts. Stay informed on competitive trends, emerging best practices, and evolving digital experience standards to continually elevate Peter Millar’s content approach.**COMPETENCIES:** - Ability to connect content planning and storytelling to business goals, customer behavior, and brand strategyDemonstrated ability to lead complex projects, manage timelines, and hold stakeholders accountable to deliver high-quality work on time and on strategy.A strong team player who excels at partnering across departments, building trust, and aligning diverse teams around a customer centric mindset. Known for operating with autonomy, ownership, and accountability, consistently delivering results with minimal oversight.- Clear, confident communicator with strong written and verbal skills; able to effectively engage and influence partners, peers, and senior leaders.oriented with the ability to manage multiple initiatives, deadlines, and priorities simultaneously who thrives in a fast paced, dynamic environment with shifting priorities and evolving business needs.**DESIRED EDUCATION AND EXPERIENCE:** 3-5 years working on content management. Digital experience is a requirementE-commerce marketing experience in a retail (or wholesale) environment. Experience building seasonal content calendars, executing content plans, and reporting performance at a manager and executive level. Apparel knowledge & luxury brand experience strongly preferred #J-18808-Ljbffr