Marketing Campaign Manager (Kansas City)
Armstrong Lloyd - Marketing & Sales Recruitment, Kansas City, MO, United States
Marketing Campaign Manager
Shawnee, KS - Hybrid
This is a rare opportunity to shape how a global B2B SaaS software business goes to market in North America. You will manage the full integrated campaign mix with support from a global marketing team, from ABM and events, through to digital and content.
What you'll be doing
Developing and executing an integrated outbound marketing plan, from strategy through to delivery
Leading ABM programmes aligned to a target account list, in close partnership with sales
Managing a varied mix of tactics: events, webinars, trade shows, roundtables, digital, email, content and more
Driving in-pipeline acceleration to support conversion to customer
Representing the business with industry bodies and associations
Monitoring campaign performance and reporting on effectiveness regularly
What we’re looking for
B2B marketing experience
— you understand the space and the typical B2B sales cycle ideally in SaaS
Integrated campaign management
— comfortable owning a full mix including events, webinars and industry partnerships - ABM marketing experience is an advantage
Strategic thinking
— beyond execution, you’ll contribute to shaping the approach and setting direction
A track record
of achieving measurable ROI from large-scale campaigns
Strong project management
skills and the ability to handle multiple priorities at once
A degree in marketing, business or a related field
— or equivalent experience
What’s on offer
Competitive salary
401k contribution
21 days annual leave plus flexible working arrangements
Loyalty Share Scheme
Healthcare, Dental and Vision Insurance
Life, short-term and long-term disability cover
Wellbeing support, including Calm and Mindfulness sessions
A paid day for charity volunteering
Armstrong Lloyd is a marketing specialist recruitment services provider. We specialise in the B2B SaaS space and have a variety of similar jobs available. We offer a personal service that will give you the best possible outcome in the recruitment process.
Shawnee, KS - Hybrid
This is a rare opportunity to shape how a global B2B SaaS software business goes to market in North America. You will manage the full integrated campaign mix with support from a global marketing team, from ABM and events, through to digital and content.
What you'll be doing
Developing and executing an integrated outbound marketing plan, from strategy through to delivery
Leading ABM programmes aligned to a target account list, in close partnership with sales
Managing a varied mix of tactics: events, webinars, trade shows, roundtables, digital, email, content and more
Driving in-pipeline acceleration to support conversion to customer
Representing the business with industry bodies and associations
Monitoring campaign performance and reporting on effectiveness regularly
What we’re looking for
B2B marketing experience
— you understand the space and the typical B2B sales cycle ideally in SaaS
Integrated campaign management
— comfortable owning a full mix including events, webinars and industry partnerships - ABM marketing experience is an advantage
Strategic thinking
— beyond execution, you’ll contribute to shaping the approach and setting direction
A track record
of achieving measurable ROI from large-scale campaigns
Strong project management
skills and the ability to handle multiple priorities at once
A degree in marketing, business or a related field
— or equivalent experience
What’s on offer
Competitive salary
401k contribution
21 days annual leave plus flexible working arrangements
Loyalty Share Scheme
Healthcare, Dental and Vision Insurance
Life, short-term and long-term disability cover
Wellbeing support, including Calm and Mindfulness sessions
A paid day for charity volunteering
Armstrong Lloyd is a marketing specialist recruitment services provider. We specialise in the B2B SaaS space and have a variety of similar jobs available. We offer a personal service that will give you the best possible outcome in the recruitment process.