Consumer Insights Research Manager
First Horizon Bank, Charlotte, NC, United States
Description
First Horizon is evolving how we understand and act on client experience and behavior. As we advance our Client Experience & Insights function, we are building an integrated, data-informed approach that connects brand, client feedback, and behavioral signals to drive measurable business outcomes. This role is designed for a high-potential individual eager to take ownership early and grow quickly within a strategic function.
Location
On site at location listed in job posting.
Summary
We are seeking a Consumer & Marketing Research Manager to join our Client Experience & Insights team (CX&I), expanding our ability to integrate advanced market research, analytics, and emerging insight capabilities into business decision-making.
In this role, you will translate consumer insights into clear, actionable recommendations that inform business decisions, improve client experience, and drive growth. You will play a critical role in connecting insights across listening systems—including brand tracking, Voice of Client, digital behavior, and emerging analytics—to support strategic objectives.
Key Responsibilities
Partner with stakeholders to identify and shape key business questions
Own end-to-end execution of consumer research initiatives (with guidance from senior team members)
Contribute to integration of Enterprise NPS and Brand Health Tracking into business insights
Synthesize data across sources to uncover insights and develop a point of view
Translate insights into clear, decision-ready narratives
Take initiative to identify client experience opportunities and emerging issues
Support test-and-learn initiatives and experimentation efforts
Ensure research rigor, data integrity, and alignment to business priorities
Demonstrate ownership by proactively advancing work and pushing insights forward
Qualifications
Early-career professional with strong curiosity, ownership mindset, and desire to grow into a strategic insights leader
3–5 years of experience in marketing research, consumer insights, customer experience, or related fields
Demonstrated ability to take initiative and operate with limited direction
Skills & Capabilities
Connect qualitative and quantitative insights into clear, business-relevant narratives
Comfortable navigating ambiguity and synthesizing across multiple data sources
Strong analytical and critical thinking skills
Experience with tools such as Excel, PowerPoint, Tableau or similar
High learning agility and openness to new tools, including AI-assisted methods
Differentiators
Strong ownership mentality—takes initiative and follows through
Clear, concise communicator
Adaptable and solutions-oriented
High learning agility with a willingness to grow quickly
Benefit Highlights
Medical with wellness incentives, dental, and vision
HSA with company match
Maternity and parental leave
Tuition reimbursement
Mentor program
401(k) with 6% match
More -- FirstHorizon.com/First-Horizon-National-Corporation/Careers/Our-Benefits
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
This employer is required to notify all applicants of their rights pursuant to federal employment laws.
For further information, please review the Know Your Rights (https://www.eeoc.gov/poster) notice from the Department of Labor.
#J-18808-Ljbffr
First Horizon is evolving how we understand and act on client experience and behavior. As we advance our Client Experience & Insights function, we are building an integrated, data-informed approach that connects brand, client feedback, and behavioral signals to drive measurable business outcomes. This role is designed for a high-potential individual eager to take ownership early and grow quickly within a strategic function.
Location
On site at location listed in job posting.
Summary
We are seeking a Consumer & Marketing Research Manager to join our Client Experience & Insights team (CX&I), expanding our ability to integrate advanced market research, analytics, and emerging insight capabilities into business decision-making.
In this role, you will translate consumer insights into clear, actionable recommendations that inform business decisions, improve client experience, and drive growth. You will play a critical role in connecting insights across listening systems—including brand tracking, Voice of Client, digital behavior, and emerging analytics—to support strategic objectives.
Key Responsibilities
Partner with stakeholders to identify and shape key business questions
Own end-to-end execution of consumer research initiatives (with guidance from senior team members)
Contribute to integration of Enterprise NPS and Brand Health Tracking into business insights
Synthesize data across sources to uncover insights and develop a point of view
Translate insights into clear, decision-ready narratives
Take initiative to identify client experience opportunities and emerging issues
Support test-and-learn initiatives and experimentation efforts
Ensure research rigor, data integrity, and alignment to business priorities
Demonstrate ownership by proactively advancing work and pushing insights forward
Qualifications
Early-career professional with strong curiosity, ownership mindset, and desire to grow into a strategic insights leader
3–5 years of experience in marketing research, consumer insights, customer experience, or related fields
Demonstrated ability to take initiative and operate with limited direction
Skills & Capabilities
Connect qualitative and quantitative insights into clear, business-relevant narratives
Comfortable navigating ambiguity and synthesizing across multiple data sources
Strong analytical and critical thinking skills
Experience with tools such as Excel, PowerPoint, Tableau or similar
High learning agility and openness to new tools, including AI-assisted methods
Differentiators
Strong ownership mentality—takes initiative and follows through
Clear, concise communicator
Adaptable and solutions-oriented
High learning agility with a willingness to grow quickly
Benefit Highlights
Medical with wellness incentives, dental, and vision
HSA with company match
Maternity and parental leave
Tuition reimbursement
Mentor program
401(k) with 6% match
More -- FirstHorizon.com/First-Horizon-National-Corporation/Careers/Our-Benefits
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
This employer is required to notify all applicants of their rights pursuant to federal employment laws.
For further information, please review the Know Your Rights (https://www.eeoc.gov/poster) notice from the Department of Labor.
#J-18808-Ljbffr