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Event Planner Job at Samba TV in New York

Samba TV, New York, NY, United States


Samba TV tracks streaming and broadcast video across the world with our proprietary data and technology. We are on a mission to fundamentally transform the viewing experience for everyone. Our data enables media companies to connect with audiences for new shows and movies, and enables advertisers to engage viewers and measure reach across all their devices. We have an amazing story with a unique perspective on culture formed by a global footprint of data and AI-driven insights.

Samba is seeking a highly organized and detail-oriented Event Planner to join our Marketing team. This role will support the planning and execution of our in-person and virtual events, including Samba-hosted experiences, industry events, participation in major tentpoles (CES, Cannes Lions, etc.), partner activations, and webinars. The Event Planner will work closely with our Events Lead and cross-functional teams to deliver exceptional, brand-defining experiences that drive engagement, strengthen relationships, and elevate Samba in the market.

Responsibilities

Plan and manage events end-to-end — partner with the Events Lead to manage timelines, budgets, vendors, venues, catering, AV, shipping, travel, onsite staffing, and production details across Samba-hosted events, industry events, and sponsorship activations.

Scale webinar programming — collaborate with Events Lead, marketing insights, demand gen, and partners to grow the number of webinars produced. Manage planning and promotion to flawless production to expand our audience and generate new leads.

Coordinate sponsorships and partnerships — manage contract execution, deliverables, and ensure brand visibility and fulfillment of benefits.

Drive cross-functional alignment — collaborate with Marketing, Sales, Product, and Creative teams to align event and sponsorship goals with business objectives, branding, collateral, and executive participation.

Execute seamless experiences — oversee onsite and online delivery, manage guest lists, RSVPs, registration, customer/partner communications, and act as point-of-contact for vendors, speakers, sponsors, and attendees.

Manage audience engagement — build and maintain invitee lists, ensure accurate outreach and follow-up, and support executive participation in panels, speaking slots, and networking opportunities.

Event Communication and Promotion Strategy — support the creation of event communications and collaborate on promotional strategy for events (in partnership with demand generation and sales teams) to meet registration and attendance goals, and follow ups, leveraging tactics such as email marketing, social media, and paid advertising

Measure and optimize performance — track KPIs including attendance, engagement, meetings, MQLs, influenced and attributed revenue, budget spend, and ROI. Provide post-event reporting, insights, and lead capture to improve future investments.

Qualifications & Experience

2–4 years of experience in event coordination, preferably in technology, advertising, or media.

Demonstrated success in supporting all aspects of event marketing across webinars, in-person events, and virtual events.

High energy with an eye for details and a passion for organizing world‑class experiences

Strong project management and organizational skills, with the ability to juggle multiple deadlines.

Excellent written communication and collaboration skills — able to work effectively across teams and with senior stakeholders.

Experience with social media platforms (Facebook, Instagram, LinkedIn, X) for content creation and event promotion

Familiarity with webinar production platforms (e.g., Zoom) for scheduling, producing, and recording webinars

Basic understanding of email marketing and CRM tools (familiarity with HubSpot and Salesforce is a plus)

Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint) and Google Workspace

Experience with AI tools for developing content, ideas, and research (e.g., ChatGPT, Perplexity, Gemini)

Experience working in Canva is a plus

Willingness to travel for major events.

Creative problem-solver with a proactive, hands‑on approach.

What We Offer

Opportunity to help shape high-visibility events and sponsorships at the center of the media, data, and technology ecosystem.

Exposure to industry leaders, top‑tier partners, and global stages.

A collaborative and fast‑moving team environment with room to grow your career.

Samba TV is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.We strive to empower connection with one another, reflect the communities we serve, and tackle meaningful projects that make a real impact.

Samba TV may collect personal information directly from you, as a job applicant, Samba TV may also receive personal information from third parties, for example, in connection with a background, employment or reference check, in accordance with the applicable law. For further details, please see Samba's Applicant Privacy Policy . For residents of the EU , Samba Inc. is the data controller.

Samba TV expects to offer a base salary between $80,000 - $90,000 USD per year for roles to be performed in New York or California; actual base salary offered will depend on various factors including but not limited to location, experience, and performance. Base salary is just one component of Samba TV’s total compensation package for employees. Other rewards may include an annual bonus opportunity, short-term incentives, and long-term incentives. In addition, Samba provides health insurance, wellness offerings, life and disability insurance, a retirement savings plan, paid holidays and paid time off (PTO), and other employee benefits.

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In Summary: The Event Planner will work closely with our Events Lead and cross-functional teams to deliver exceptional, brand-defining experiences that drive engagement, strengthen relationships, and elevate Samba in the market . The role will support the planning and execution of our in-person and virtual events, including Samba-hosted experiences, industry events, participation in major tentpoles .

En Español: Samba TV rastrea la transmisión y difusión de video en todo el mundo con nuestros datos y tecnología patentados. Estamos en una misión para transformar fundamentalmente la experiencia de visualización para todos. Nuestros datos permiten a las compañías de medios conectarse con audiencias para nuevos programas y películas, y permite a los anunciantes involucrar a los espectadores y alcanzar a través de todos sus dispositivos. Tenemos una historia increíble con una perspectiva única sobre la cultura formada por una huella global de datos e ideas impulsadas por IA. Samba está buscando un planificador de eventos altamente organizado y orientado al detalle para unirse a nuestro equipo de marketing. Este papel apoyará la planificación y ejecución de nuestras experiencias personales y virtuales, incluidas las webs ofrecidas por Samba, eventos de la industria, participación en grandes centros (CES, Cannes Lions, etc.), asociaciones y seminarios web. Gestionar la planificación y promoción a una producción impecable para expandir nuestra audiencia y generar nuevos clientes potenciales. Coordinar patrocinios y asociaciones gestionar la ejecución de contratos, los productos entregados y garantizar la visibilidad de la marca y el cumplimiento de beneficios. Impulsar alineación interfuncional colaborar con equipos de marketing, ventas, producto y creativos para alinear las metas del evento y patrocinio con objetivos comerciales, branding, garantías y participación ejecutiva. Ejecutar experiencias perfectas supervisar la entrega in situ y en línea, administrar listas de huéspedes, RSVPs, registro, comunicaciones de cliente / socio, y actuar como punto de contacto para vendedores, oradores, patrocinadores y asistentes. Administrar Listas de compromiso entre público construir y mantener un rendimiento exacto y seguimiento, así como aprovechar estrategias tácticas de participación en eventos sociales (executive participation) Optimización de oportunidades de asistencia a eventos, creación de mensajes de correo electrónico e interacción social Mejorando las solicitudes publicitarias y medios de comunicación Apoyar a los logros de ingresos Técnicas de búsqueda y desarrollo de resultados de negocios Optimificar las tareas de acceso a los anuncios y redes sociales Estratégicas de apoyo Proporcionar informes, información y captura de clientes potenciales después del evento para mejorar las inversiones futuras. Calificaciones & Experiencia 24 años de experiencia en la coordinación de eventos, preferiblemente en tecnología, publicidad o medios de comunicación. Éxito demostrado al apoyar todos los aspectos del marketing de eventos a través de webinars, eventos personales y eventos virtuales. Alta energía con un ojo hacia los detalles y una pasión por organizar experiencias de clase mundial Habilidades sólidas de gestión de proyectos y organización, con la capacidad de hacer malabares con múltiples plazos. Excelentes habilidades de comunicación escrita y colaboración capaces de trabajar eficazmente entre equipos y con partes interesadas. Celebramos la diversidad y nos comprometemos a crear un entorno inclusivo para todos los empleados.Nos esforzamos por empoderar la conexión entre sí, reflejar las comunidades que servimos y abordar proyectos significativos que tengan un impacto real. Samba TV puede recopilar información personal directamente de usted, como solicitante de empleo, Samba Television también puede recibir información personal de terceros, por ejemplo, en relación con una verificación de antecedentes, empleo o referencia, de acuerdo con la ley aplicable. Para más detalles, consulte la Política de privacidad del solicitante Samba . Para residentes de la UE , Samba Inc. es el controlador de datos.