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Music Growth Manager Job at Duetti in New York

Duetti, New York, NY, United States


Company Description
Duetti was founded by Lior Tibon, former COO of TIDAL, and Christopher Nolte, former Business Development executive at Apple Music, with the mission of getting a wide range of artists quick and easy access to catalog sales and unlocking new investment opportunities. Leveraging their experience in streaming and support from innovative music and technology investors including Flexpoint Ford, Nyca Partners, Viola Ventures, and Roc Nation, Duetti's music platform has provided over 700 artists up to $7 million per transaction. The proprietary model provides data-driven prices for established tracks, allowing artists to sell individual tracks or even parts thereof, while Duetti then markets those tracks going forward using proprietary ROI-focused techniques.

With offices in New York City, Los Angeles, Miami, and London, Duetti offers a competitive benefits package, including healthcare coverage, flexible paid time off, and a hybrid work model. Duetti provides an inspiring and familial yet ambitious work environment, where your expertise and creativity will contribute to reshaping the future of artist monetization and make an immediate tangible impact on artists’ lives. Join us on this transformative journey as we reshape the financial landscape for artists.

Job Description
As Music Growth Manager, you are responsible for hands-on execution of innovative strategies to improve the performance of Duetti’s catalog on platforms such as Spotify, YouTube, Apple Music, and TikTok . Strategies will be informed by your experience researching, designing, and executing sophisticated marketing programs and creating growth loops.

You will concentrate on deploying scalable and adaptive strategies for the dynamic music market. You will explore, execute, and measure a wide variety of approaches while contributing to Duetti’s ongoing programs including remix creation, playlisting, data-driven consumer marketing and algorithmic optimization. You will also be responsible for creating new tactics and building frameworks to bring programs to scale. You will “hack” the most efficient execution paths for each strategy, utilizing various internal and external resources.

You Will:

Develop an extensive understanding of single-track marketing practices while adapting those to the specific attributes of tracks owned or are of interest to Duetti.

Lead the brainstorming, execution, monitoring and adaptations of various music growth strategies by deploying various internal and external resources.

Collaborate with our broader team (including our co-founders and the Platform team, as well as various external partners) in thinking through the appropriate data sources, analytical models and tracking and forecasting tools in order to identify, execute and monitor music growth strategies for our catalog.

Design and measure experiments on the fly.

Requirements:

At least 2 years of experience in a growth marketing or data-driven marketing role; other experience of management consulting or similar will also be considered.

Experience building and executing paid media campaigns are preferred.

Extensive knowledge of digital platforms such as Spotify, YouTube, TikTok, and Apple Music.

Experience creating content and building paid and organic audiences are a plus.

Experience with content creation or building online audiences is a plus.

Ability to build testing frameworks, analyze raw data, and derive key insights in a dynamic work environment.

Proven attention to detail, strong work ethic and enthusiasm of working in an early stage start-up environment which requires “self starters” and problem solvers.

$70,000 - $100,000 a year

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In Summary: As Music Growth Manager, you are responsible for hands-on execution of innovative strategies to improve the performance of Duetti’s catalog on platforms such as Spotify, YouTube, Apple Music, and TikTok . At least 2 years of experience in a growth marketing or data-driven marketing role .

En Español: Compañía Descripción Duetti fue fundada por Lior Tibon, ex COO de TIDAL, y Christopher Nolte, ex ejecutivo del desarrollo empresarial en Apple Music, con la misión de obtener un amplio rango de artistas acceso rápido y fácil a las ventas catálógicas y desbloquear nuevas oportunidades de inversión. Aprovechando su experiencia en transmisión y apoyo de los inversores innovadores de música y tecnología como Flexpoint Ford, Nyca Partners, Viola Ventures y Roc Nation, la plataforma musical de Duetti ha proporcionado a más de 700 artistas hasta $7 millones por transacción. El modelo propietario tiene precios basados en datos para canciones establecidas, lo que permite a los artistas vender canciones individuales o incluso partes de ellas, mientras que Duetti luego comercializa esas canciones utilizando técnicas específicas enfocadas en dinero. Con oficinas en Nueva York, Los Ángeles, Miami y Londres, el ROI ofrece beneficios competitivos, incluido un paquete de atención médica flexible, una cobertura de trabajo híbrido e inspirador y un impacto creativo sobre sus vidas y ambicios futuros. Únete a nosotros en este viaje transformador mientras reformamos el panorama financiero para los artistas. Descripción de trabajo Como gerente de crecimiento musical, eres responsable de la ejecución práctica de estrategias innovadoras para mejorar el rendimiento del catálogo Duettis en plataformas como Spotify, YouTube, Apple Music y TikTok . Las estratégias serán informadas por tu experiencia investigando, diseñando y ejecutando programas de marketing sofisticados y creando bucles de creciente. Te centrarás en implementar estrategies escalables y adaptables para el mercado dinámico de música. Explorarás, ejecutarás y medirás una amplia variedad de enfoques al tiempo que contribuiras a los programas continuos de Duetti ??s incluyendo creación de remixes, playlisting, mercadeo de consumidores basado en datos y optimización algorítmica. También serás responsable de crear nuevas tácticas y estructuras de construcción para llevar los programas a escala. Usted hackeará los caminos de ejecución más eficientes para cada estrategia, utilizando diversos recursos internos y externos. Desarrollará una comprensión exhaustiva de las prácticas de marketing de pista única mientras se adaptan a los atributos específicos de las pistas propiedad o que son de interés para Duetti. Dirigirá el brainstorming, la ejecución, monitoreo y adaptaciones de varias estrategias de crecimiento musical mediante el despliegue de varios recursos interno y externo. Colaborará con nuestro equipo más amplio (incluyendo nuestros cofundadores y el equipo de la Plataforma, así como varios socios externos) en pensar a través de las fuentes de datos apropiadas, modelos analíticos y herramientas de seguimiento y pronóstico para identificar, ejecutar y supervisar estratégias musicales específicas para nuestro catálogo.