Creative Director, Copy
Known, New York, NY, United States
Creative Director – Copy
Known is looking for a Creative Director with a Copy focus to join the Studios, leading and developing big idea‑driven creative for clients across industries. The role demands great strategic thinking, flawless execution, bold innovation, passion, and optimism.
Note: This is a temp‑to‑perm position with a 2‑3 month introductory period prior to conversion to a full‑time role with benefits.
WHAT YOU’LL DO
Lead concept development for/copywriting execution of brand and 360 product marketing campaigns across TV, digital, social and print
Actively oversee and lead a team of best‑in‑class creatives at all levels—mentoring them and developing their skills
Roll up your sleeves and get into the programs/mocks/decks when needed, while also knowing when to lead and when to help
Be both a leader for the team and a thought leader to stakeholders and collaborators from a brand and messaging standpoint
Develop a deep understanding of consumer target’s mindsets, attitudes, & behaviors to inform strong empathetic and strategic executions.
Manage the creative process from concept to execution
Translate marketing objectives into clear creative strategies and outputs
Ensure visual communication and brand standards are met
Oversee deliverables as well as adhere to timelines and creative budgets
Represent creative output throughout the wider org, presenting to key stakeholders and communicating with internal teams and agencies
Manage multiple projects, with the ability to switch from one to the other seamlessly while staying on deadline and within budget
Review and approve the work of all direct reports before seeking the approval of the Group Creative Director / President, Studios for dissemination to other departments or clients
Provide regular performance feedback to direct reports, including crafting and delivering performance reviews
Partner with the Creative Operations team on resourcing and scheduling staff to drive success across projects
Work closely with Client, Strategy, and Media team members to ensure that our briefs can spark groundbreaking creative—and that the creative is grounded in consumer insights, and business goals
WHAT YOU HAVE DONE/WHO YOU ARE
You have a portfolio featuring a wide range of creative campaigns, a diversity of creative ideas and approaches to solving problems with a focus on articulating strategic, breakthrough ideas across a myriad of channels
You possess a strong aptitude for copywriting and storytelling across advertising mediums
You maintain a solid understanding of how creativity can achieve business objectives while still meeting and encouraging brand standards for aesthetic and communication quality
You have strong analytical ability and clear and effective written, verbal, and visual communication skills
You regularly display optimism and excitement for your work, a love for the next big challenge, and a passion for business impact
You are a positive, motivating leader, able to manage and nurture an emerging team of talented creatives
You can collaborate with team members at all levels to ensure projects are effective and meet brand guidelines, compliance and overall project goals.
You have an understanding of all aspects of brand marketing creative, including brand development, TV, social, digital, advertising, OOH, retail/POS, media and environmental/experiential design
You have experience and skill to drive the development of new business and client review decks and various communication vehicles
You demonstrate a creative and strategy‑driven POV in developing best‑in‑class integrated marketing campaigns and programs
You are adept at multitasking while coordinating multiple projects and resources, delivering under tight timelines and adapting quickly to change
You have a proven ability to quickly identify problems and solve them
YOUR BACKGROUND INCLUDES
8-10+ years of creative advertising experience developing content and campaigns
Undergraduate degree in one or more of the following fields: Communications, Advertising, Branding, Marketing, or a related field
SOME OF OUR PERKS
Unlimited paid time off
401k with company matching and no vesting period
Generous medical plan
Discretionary bonuses pending company performance
Paid parental leave
Company‑wide events and retreats
Base salary for this position is $150K‑$165K. This range is posted in compliance with state and municipal Pay Transparency laws. In addition to base compensation, this role is eligible to receive additional Known benefits.
Known is an equal opportunity employer and does not discriminate against employees or qualified job applicants on the basis of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or locally protected class.
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Known is looking for a Creative Director with a Copy focus to join the Studios, leading and developing big idea‑driven creative for clients across industries. The role demands great strategic thinking, flawless execution, bold innovation, passion, and optimism.
Note: This is a temp‑to‑perm position with a 2‑3 month introductory period prior to conversion to a full‑time role with benefits.
WHAT YOU’LL DO
Lead concept development for/copywriting execution of brand and 360 product marketing campaigns across TV, digital, social and print
Actively oversee and lead a team of best‑in‑class creatives at all levels—mentoring them and developing their skills
Roll up your sleeves and get into the programs/mocks/decks when needed, while also knowing when to lead and when to help
Be both a leader for the team and a thought leader to stakeholders and collaborators from a brand and messaging standpoint
Develop a deep understanding of consumer target’s mindsets, attitudes, & behaviors to inform strong empathetic and strategic executions.
Manage the creative process from concept to execution
Translate marketing objectives into clear creative strategies and outputs
Ensure visual communication and brand standards are met
Oversee deliverables as well as adhere to timelines and creative budgets
Represent creative output throughout the wider org, presenting to key stakeholders and communicating with internal teams and agencies
Manage multiple projects, with the ability to switch from one to the other seamlessly while staying on deadline and within budget
Review and approve the work of all direct reports before seeking the approval of the Group Creative Director / President, Studios for dissemination to other departments or clients
Provide regular performance feedback to direct reports, including crafting and delivering performance reviews
Partner with the Creative Operations team on resourcing and scheduling staff to drive success across projects
Work closely with Client, Strategy, and Media team members to ensure that our briefs can spark groundbreaking creative—and that the creative is grounded in consumer insights, and business goals
WHAT YOU HAVE DONE/WHO YOU ARE
You have a portfolio featuring a wide range of creative campaigns, a diversity of creative ideas and approaches to solving problems with a focus on articulating strategic, breakthrough ideas across a myriad of channels
You possess a strong aptitude for copywriting and storytelling across advertising mediums
You maintain a solid understanding of how creativity can achieve business objectives while still meeting and encouraging brand standards for aesthetic and communication quality
You have strong analytical ability and clear and effective written, verbal, and visual communication skills
You regularly display optimism and excitement for your work, a love for the next big challenge, and a passion for business impact
You are a positive, motivating leader, able to manage and nurture an emerging team of talented creatives
You can collaborate with team members at all levels to ensure projects are effective and meet brand guidelines, compliance and overall project goals.
You have an understanding of all aspects of brand marketing creative, including brand development, TV, social, digital, advertising, OOH, retail/POS, media and environmental/experiential design
You have experience and skill to drive the development of new business and client review decks and various communication vehicles
You demonstrate a creative and strategy‑driven POV in developing best‑in‑class integrated marketing campaigns and programs
You are adept at multitasking while coordinating multiple projects and resources, delivering under tight timelines and adapting quickly to change
You have a proven ability to quickly identify problems and solve them
YOUR BACKGROUND INCLUDES
8-10+ years of creative advertising experience developing content and campaigns
Undergraduate degree in one or more of the following fields: Communications, Advertising, Branding, Marketing, or a related field
SOME OF OUR PERKS
Unlimited paid time off
401k with company matching and no vesting period
Generous medical plan
Discretionary bonuses pending company performance
Paid parental leave
Company‑wide events and retreats
Base salary for this position is $150K‑$165K. This range is posted in compliance with state and municipal Pay Transparency laws. In addition to base compensation, this role is eligible to receive additional Known benefits.
Known is an equal opportunity employer and does not discriminate against employees or qualified job applicants on the basis of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or locally protected class.
#J-18808-Ljbffr