Walker Sands is hiring: Senior Writer, Content in Seattle
Walker Sands, Seattle, WA, United States
Overview We strongly encourage people of color, lesbian, gay, bisexual, transgender, queer and non-binary people, veterans, parents, and individuals with disabilities to apply. As an equal opportunity employer Walker Sands is committed to diversity, equity, and inclusion and welcomes everyone to our team. In your application, please feel free to note which pronouns you use (For example – she/her/hers, he/him/his, they/them/theirs, etc). If you need reasonable accommodation at any point in the application or interview process, please let us know.
Walker Sands is looking for a Senior Writer to help shape and elevate how our clients show up as industry leaders. This is a senior, client-facing role for a writer who brings strong editorial instincts, a sharp point of view and experience developing executive and brand thought leadership. You’ll work closely with content, PR and strategy teams to create B2B content that builds authority, drives visibility and supports broader marketing and communications goals. You’ll play a central role in defining and delivering B2B content for high-impact thought leadership programs while also contributing to a wide range of content initiatives — partnering with clients and other teams to turn complex ideas into clear, compelling narratives that resonate with key audiences.
What You’ll Do
Responsibilities Drive Executive & Brand Thought Leadership: evolve and execute Walker Sands’ approach to executive and brand thought leadership across accounts
Position clients as credible, differentiated voices in their industries
Partner with PR, strategy and account teams to align thought leadership with media, speaking and brand opportunities
Identify timely topics and narratives that connect client expertise to industry trends and conversations
Create High-Impact B2B Content Across Formats Write and edit a range of content, including thought leadership (bylines, LinkedIn posts, keynote materials, expert commentary) as well as blogs, ebooks, data reports, white papers, campaign assets and other marketing content
Contribute to integrated content programs that support brand awareness, engagement and demand generation goals
Collaborate directly with executives and subject matter experts to capture their voice and perspective, as well as with internal teams to develop content aligned to campaign objectives
Translate complex or technical ideas into clear, engaging and authoritative content
Ensure all content meets a high bar for quality, clarity and originality
Act as a B2B Content Leader Serve as an internal expert on executive and brand thought leadership best practices
Guide teams on tone, messaging and content formats that resonate with media and target audiences
Contribute to the development of frameworks, examples and training that elevate thought leadership across the agency
Identify opportunities to expand thought leadership programs for existing clients and connect them to broader content and campaign initiatives
Support Client and Team Success Present ideas and content to clients with confidence and clarity
Provide editorial direction and feedback to other writers and team members
Contribute to new business efforts through ideation and strategic input
Flex across content types and priorities, stepping in to support high-priority or complex assignments beyond thought leadership
Collaborate cross-functionally to ensure content aligns with broader campaign, communications and marketing goals
What You’ll Bring 4+ years of experience in B2B writing, journalism, PR or content marketing, with a strong focus on thought leadership
Experience developing executive voice and positioning for senior leaders
A portfolio that includes bylines, opinion pieces, LinkedIn content, speeches or similar formats
Strong understanding of what makes content compelling, credible and relevant in media and professional channels
Excellent writing and editing skills, with a clear sense of structure, tone and narrative
Experience interviewing executives or subject matter experts and translating conversations into polished content
Confidence working directly with clients and presenting ideas
Agency, media or newsroom experience preferred
Curiosity about business, technology and industry trends
Familiarity with AI tools and emerging technologies preferred
Why This Role Matters At Walker Sands, thought leadership is a critical way we help B2B clients build credibility, and it works best when integrated into a broader content ecosystem that drives awareness, engagement and demand. This role is an opportunity to shape how our clients’ voices are defined and amplified — and to help raise the bar for what effective, modern thought leadership looks like across the agency.
Compensation + Benefits Salary This role offers a starting salary of 83,500 - 87,600 per year. Placement on the salary scale will be determined by various factors, such as relevant qualifications, certifications, experience, skills, seniority, geographic location, performance, education, business or organizational requirements and internal equity. Starting salaries are not inclusive of a full range of compensation for this role and are meant to reflect the expected beginning salary for a new hire. Merit-based increases can be earned after time in role.
Total Rewards Package Health Coverage: Comprehensive medical, dental, and vision plans, plus mental health resources, pet insurance, fertility benefits, and more.
Retirement Savings: Employer-matched 401(k) and access to financial planning services.
Flexible PTO: Take time as needed for vacations, mental health, or personal days. Includes 8 paid holidays, half-day summer Fridays, and a week off between Christmas and New Year.
Hybrid Work: Mix of in-office and remote work, with tools to stay connected across teams.
Milestone Sabbatical: Celebrate five years with a two-week sabbatical and a $2,000 gift.
Family Support: Generous paid leave for new parents and caregivers, plus policies for pregnancy loss, adoption challenges, and more.
Growth Opportunities: Clear career paths, mentorship programs, and learning events to help you grow professionally.
Culture: Our agency values our supportive, collaborative culture where we work hard to achieve the best outcomes for clients. Read more on our website here!
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Walker Sands is looking for a Senior Writer to help shape and elevate how our clients show up as industry leaders. This is a senior, client-facing role for a writer who brings strong editorial instincts, a sharp point of view and experience developing executive and brand thought leadership. You’ll work closely with content, PR and strategy teams to create B2B content that builds authority, drives visibility and supports broader marketing and communications goals. You’ll play a central role in defining and delivering B2B content for high-impact thought leadership programs while also contributing to a wide range of content initiatives — partnering with clients and other teams to turn complex ideas into clear, compelling narratives that resonate with key audiences.
What You’ll Do
Responsibilities Drive Executive & Brand Thought Leadership: evolve and execute Walker Sands’ approach to executive and brand thought leadership across accounts
Position clients as credible, differentiated voices in their industries
Partner with PR, strategy and account teams to align thought leadership with media, speaking and brand opportunities
Identify timely topics and narratives that connect client expertise to industry trends and conversations
Create High-Impact B2B Content Across Formats Write and edit a range of content, including thought leadership (bylines, LinkedIn posts, keynote materials, expert commentary) as well as blogs, ebooks, data reports, white papers, campaign assets and other marketing content
Contribute to integrated content programs that support brand awareness, engagement and demand generation goals
Collaborate directly with executives and subject matter experts to capture their voice and perspective, as well as with internal teams to develop content aligned to campaign objectives
Translate complex or technical ideas into clear, engaging and authoritative content
Ensure all content meets a high bar for quality, clarity and originality
Act as a B2B Content Leader Serve as an internal expert on executive and brand thought leadership best practices
Guide teams on tone, messaging and content formats that resonate with media and target audiences
Contribute to the development of frameworks, examples and training that elevate thought leadership across the agency
Identify opportunities to expand thought leadership programs for existing clients and connect them to broader content and campaign initiatives
Support Client and Team Success Present ideas and content to clients with confidence and clarity
Provide editorial direction and feedback to other writers and team members
Contribute to new business efforts through ideation and strategic input
Flex across content types and priorities, stepping in to support high-priority or complex assignments beyond thought leadership
Collaborate cross-functionally to ensure content aligns with broader campaign, communications and marketing goals
What You’ll Bring 4+ years of experience in B2B writing, journalism, PR or content marketing, with a strong focus on thought leadership
Experience developing executive voice and positioning for senior leaders
A portfolio that includes bylines, opinion pieces, LinkedIn content, speeches or similar formats
Strong understanding of what makes content compelling, credible and relevant in media and professional channels
Excellent writing and editing skills, with a clear sense of structure, tone and narrative
Experience interviewing executives or subject matter experts and translating conversations into polished content
Confidence working directly with clients and presenting ideas
Agency, media or newsroom experience preferred
Curiosity about business, technology and industry trends
Familiarity with AI tools and emerging technologies preferred
Why This Role Matters At Walker Sands, thought leadership is a critical way we help B2B clients build credibility, and it works best when integrated into a broader content ecosystem that drives awareness, engagement and demand. This role is an opportunity to shape how our clients’ voices are defined and amplified — and to help raise the bar for what effective, modern thought leadership looks like across the agency.
Compensation + Benefits Salary This role offers a starting salary of 83,500 - 87,600 per year. Placement on the salary scale will be determined by various factors, such as relevant qualifications, certifications, experience, skills, seniority, geographic location, performance, education, business or organizational requirements and internal equity. Starting salaries are not inclusive of a full range of compensation for this role and are meant to reflect the expected beginning salary for a new hire. Merit-based increases can be earned after time in role.
Total Rewards Package Health Coverage: Comprehensive medical, dental, and vision plans, plus mental health resources, pet insurance, fertility benefits, and more.
Retirement Savings: Employer-matched 401(k) and access to financial planning services.
Flexible PTO: Take time as needed for vacations, mental health, or personal days. Includes 8 paid holidays, half-day summer Fridays, and a week off between Christmas and New Year.
Hybrid Work: Mix of in-office and remote work, with tools to stay connected across teams.
Milestone Sabbatical: Celebrate five years with a two-week sabbatical and a $2,000 gift.
Family Support: Generous paid leave for new parents and caregivers, plus policies for pregnancy loss, adoption challenges, and more.
Growth Opportunities: Clear career paths, mentorship programs, and learning events to help you grow professionally.
Culture: Our agency values our supportive, collaborative culture where we work hard to achieve the best outcomes for clients. Read more on our website here!
#J-18808-Ljbffr