Business Development Manager – Non-Gaming Ecosystem, PICO XR (San Jose) Marketin
ByteDance, San Jose, CA, United States
Business Development Manager – Non-Gaming Ecosystem, PICO XR (San Jose)
Location: San Jose
Employment Type: Regular
Responsibilities
About team: PICO, ByteDance's XR brand founded in 2012, focuses on building immersive XR experiences across gaming and non-gaming applications, including productivity, video, collaboration, and AI-driven tools. Role Overview: As a Business Development Manager, you will own a defined segment of the non-gaming ecosystem and drive partnerships from sourcing through launch. You will collaborate closely with other BD teammates across productivity, creativity, collaboration, and AI categories to ensure coordinated partner engagement and execution. This role will work closely with internal cross‑functional teams including Product, Engineering, Marketing, Store, and Legal to ensure partnerships are structured effectively and delivered on schedule. You will help translate partner requirements into actionable internal plans, align on technical integration paths, and support successful launches and ongoing optimization. You will own a defined portfolio of partnerships while working in close alignment with the broader non-gaming team and platform priorities. This role requires strong execution, sound deal judgment, and effective cross‑functional coordination to bring partners successfully onto the PICO platform.
Own a portfolio of non‑gaming partners (e.g., productivity, AI tools, collaboration platforms, creative software).
Source and evaluate new partnership opportunities aligned with platform priorities.
Lead commercial negotiations and structure deals within approved strategic frameworks.
Drive partner execution from initial discussion through integration, launch, and post‑launch scaling.
Coordinate closely with Product, OS, SDK, Marketing, Store, and Legal to ensure delivery against milestones.
Translate partner requirements into actionable internal feedback.
Maintain structured pipeline tracking and reporting.
Ensure contractual compliance and milestone accountability.
Qualifications
Minimum Qualifications
Over 5+ years of experience in Business Development, Strategic Partnerships, Product, Engineering, or related technology roles.
Experience working with established productivity, collaboration, creative software, SaaS, or platform companies.
Demonstrated experience negotiating and executing complex commercial technology partnerships.
Ability to collaborate effectively with internal and external Product and Engineering teams, understanding integration requirements and product constraints (engineering background not required).
Proven ability to drive partnerships from sourcing through launch. Strong cross‑functional collaboration skills across Product, Engineering, Marketing, Store, and Legal.
Structured thinking with the ability to prioritize under ambiguity.
Strong communication skills, both executive‑facing and operational.
Solid understanding of XR/AR/VR platforms and hardware–software ecosystem dynamics.
Preferred Qualifications
Background in product management or technical roles prior to Business Development.
Experience partnering with large global software or enterprise productivity companies.
Startup experience, with the ability to operate effectively in fast‑moving and ambiguous environments.
Job Information
The base salary range for this position in the selected city is $118,400 – $277,200 annually.
Compensation may vary outside of this range depending on a number of factors, including a candidate’s qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.
Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short‑term and long‑term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).
The Company reserves the right to modify or change these benefits programs at any time, with or without notice.
For Los Angeles County (unincorporated) Candidates
Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;
Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems;
Exercising sound judgment.
About Pico
Founded in April 2015, Pico is a VR company committed to developing immersive and interactive VR experiences for people around the world. Pico also provides tailor‑made solutions for our enterprise clients in the fields of education and healthcare.
Why Join ByteDance
Inspiring creativity is at the core of ByteDance's mission. Our innovative products are built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and enrich life - a mission we work towards every day.
As ByteDancers, we strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our Company, and our users. When we create and grow together, the possibilities are limitless. Join us.
Diversity & Inclusion
ByteDance is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At ByteDance, our mission is to inspire creativity and enrich life. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
Reasonable Accommodation
ByteDance is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://tinyurl.com/RA-request
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Location: San Jose
Employment Type: Regular
Responsibilities
About team: PICO, ByteDance's XR brand founded in 2012, focuses on building immersive XR experiences across gaming and non-gaming applications, including productivity, video, collaboration, and AI-driven tools. Role Overview: As a Business Development Manager, you will own a defined segment of the non-gaming ecosystem and drive partnerships from sourcing through launch. You will collaborate closely with other BD teammates across productivity, creativity, collaboration, and AI categories to ensure coordinated partner engagement and execution. This role will work closely with internal cross‑functional teams including Product, Engineering, Marketing, Store, and Legal to ensure partnerships are structured effectively and delivered on schedule. You will help translate partner requirements into actionable internal plans, align on technical integration paths, and support successful launches and ongoing optimization. You will own a defined portfolio of partnerships while working in close alignment with the broader non-gaming team and platform priorities. This role requires strong execution, sound deal judgment, and effective cross‑functional coordination to bring partners successfully onto the PICO platform.
Own a portfolio of non‑gaming partners (e.g., productivity, AI tools, collaboration platforms, creative software).
Source and evaluate new partnership opportunities aligned with platform priorities.
Lead commercial negotiations and structure deals within approved strategic frameworks.
Drive partner execution from initial discussion through integration, launch, and post‑launch scaling.
Coordinate closely with Product, OS, SDK, Marketing, Store, and Legal to ensure delivery against milestones.
Translate partner requirements into actionable internal feedback.
Maintain structured pipeline tracking and reporting.
Ensure contractual compliance and milestone accountability.
Qualifications
Minimum Qualifications
Over 5+ years of experience in Business Development, Strategic Partnerships, Product, Engineering, or related technology roles.
Experience working with established productivity, collaboration, creative software, SaaS, or platform companies.
Demonstrated experience negotiating and executing complex commercial technology partnerships.
Ability to collaborate effectively with internal and external Product and Engineering teams, understanding integration requirements and product constraints (engineering background not required).
Proven ability to drive partnerships from sourcing through launch. Strong cross‑functional collaboration skills across Product, Engineering, Marketing, Store, and Legal.
Structured thinking with the ability to prioritize under ambiguity.
Strong communication skills, both executive‑facing and operational.
Solid understanding of XR/AR/VR platforms and hardware–software ecosystem dynamics.
Preferred Qualifications
Background in product management or technical roles prior to Business Development.
Experience partnering with large global software or enterprise productivity companies.
Startup experience, with the ability to operate effectively in fast‑moving and ambiguous environments.
Job Information
The base salary range for this position in the selected city is $118,400 – $277,200 annually.
Compensation may vary outside of this range depending on a number of factors, including a candidate’s qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.
Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short‑term and long‑term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).
The Company reserves the right to modify or change these benefits programs at any time, with or without notice.
For Los Angeles County (unincorporated) Candidates
Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;
Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems;
Exercising sound judgment.
About Pico
Founded in April 2015, Pico is a VR company committed to developing immersive and interactive VR experiences for people around the world. Pico also provides tailor‑made solutions for our enterprise clients in the fields of education and healthcare.
Why Join ByteDance
Inspiring creativity is at the core of ByteDance's mission. Our innovative products are built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and enrich life - a mission we work towards every day.
As ByteDancers, we strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our Company, and our users. When we create and grow together, the possibilities are limitless. Join us.
Diversity & Inclusion
ByteDance is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At ByteDance, our mission is to inspire creativity and enrich life. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
Reasonable Accommodation
ByteDance is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://tinyurl.com/RA-request
#J-18808-Ljbffr