Business Development Manager (North/South Carolina)
Brunswick, Charleston, SC, United States
Position Overview
Work for the undisputed leader in the Marine Industry! Mercury Marine, a Division of Brunswick based in Wisconsin, offers a unique, fun and rewarding work environment that fosters individual growth and rewards performance in the Marine segment of the recreational industry. Mercury’s work environment is fast‑paced, competitive, and high‑energy. Under the direction and supervision of the Regional Business Director, the Business Development Manager (BDM) will manage and grow the Mercury Marine Independent Boatbuilder network within his/her sales zone through building strategic relationships with current and future customers. The successful BDM will coach, consult, develop and grow sales volume, market share, and profitability that meets the objectives of Mercury Marine. Additional responsibilities include developing a strategy to service existing accounts; develop new business; monitor weekly reports; work in National, Regional and local boat shows; attend sales meetings; and utilize computer and forecasting tools. The BDM is the principal selling agent within the assigned sales territory for Mercury Marine and is responsible for achieving the established short and long‑range sales goals and objectives. The BDM must assure that sales and marketing activities within the territory comply with Mercury corporate policies and procedures.
The selected candidate will reside within the defined territory of responsibility. This territory spans the full Atlantic Coast, with a strong preference for a centrally located candidate based in North or South Carolina.
Essential Functions
Develop and maintain strong working relationships with existing Mercury Marine independent boat builder partners as well as develop prospective new opportunities.
Outstanding commitment to the long‑term development of Mercury independent boat builder partners. Must exemplify a proven ability to coach, manage, consult and grow sales with specific and measurable objectives. A strong business acumen is essential.
Internal and external expert of customer, prospective, competitive and market intelligence information. The BDM represents the eyes and ears of the company.
Must be a skilled listener, mediator, and negotiator while accomplishing goals and protecting interests.
Must have a proven track record of exceeding sales and market share goals and demonstrate an intense motivation to sell and grow the business.
Develop sales strategies, techniques, tactics and training of product knowledge based on customer feedback and the market environment. Must be able to present key selling points, features and benefits while focusing on exceeding customer needs and expectations.
Ability to travel to multiple Mercury boat builder partner locations within the assigned territory. At least 50% overnight travel is required.
Communicate customer requirements and request support from other departments as necessary to assist in achieving established objectives. Must have strong cross‑functional skills.
Work jointly with assigned inside customer account representatives, service personnel, and credit personnel to achieve territory sales goals.
Attending Mercury sponsored events, boat‑shows, open‑houses, and dealer events on the weekend is considered common.
Required Qualifications
Bachelor's Degree in Business Management, Marketing, or equivalent.
Minimum 3+ years of related work experience within the Marine Industry, Recreational Industry, or in the areas of Sales, Business or Marketing.
Strong communication skills, both verbal and written, and the ability to effectively communicate cross‑functionally.
Proficient in Microsoft Office applications (including MS Word, MS Excel and MS PowerPoint) Internet/Intranet and CRM skills, particularly while tethered via laptop from a remote location.
Must have a valid driver’s license and be able to travel at least 50% overnight.
Preferred Qualifications
Strong data analysis and computer skills. Need the ability to understand and analyze data and trends. Metrics Driven.
A practical "nose for business" and strong problem solver, both strategically and tactically.
Possesses a sense of urgency and willingness to seek opportunity. A high degree of credibility to be convincing and persuasive when faced with resistance.
Working Conditions
Overnight travel required.
Occasional weekend events.
Compensation and Benefits
The anticipated pay range for this position is $86,500 - $126,800 annually. The actual base pay offered will vary depending on multiple factors including job‑related knowledge/skills, relevant experience, business needs, and geographic location. In addition to base pay, this position is eligible for a short‑term incentive program.
This position is eligible to participate in Brunswick's comprehensive and high‑quality benefits offerings, including medical, dental, vision, paid vacation, 401(k) (up to 4% match), Health Savings Account (with company contribution), wellbeing program, product purchase discounts and much more.
EEO Statement
Brunswick is an Equal Opportunity Employer and considers all qualified applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, protected veteran status or any other characteristic protected by federal, state, or local law. Diversity of experience and skills combined with passion is key to innovation and inspiration and we encourage individuals from all backgrounds to apply. If you require accommodation during the application or interview process, please contact hrsharedservices@brunswick.com for support.
For more information about EEO laws, visit https://www.eeoc.gov/employees-job-applicants.
Brunswick Corporation participates in E‑Verify as part of our commitment to a lawful and transparent hiring process. For additional information visit https://www.brunswick.com/e-verify.
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Work for the undisputed leader in the Marine Industry! Mercury Marine, a Division of Brunswick based in Wisconsin, offers a unique, fun and rewarding work environment that fosters individual growth and rewards performance in the Marine segment of the recreational industry. Mercury’s work environment is fast‑paced, competitive, and high‑energy. Under the direction and supervision of the Regional Business Director, the Business Development Manager (BDM) will manage and grow the Mercury Marine Independent Boatbuilder network within his/her sales zone through building strategic relationships with current and future customers. The successful BDM will coach, consult, develop and grow sales volume, market share, and profitability that meets the objectives of Mercury Marine. Additional responsibilities include developing a strategy to service existing accounts; develop new business; monitor weekly reports; work in National, Regional and local boat shows; attend sales meetings; and utilize computer and forecasting tools. The BDM is the principal selling agent within the assigned sales territory for Mercury Marine and is responsible for achieving the established short and long‑range sales goals and objectives. The BDM must assure that sales and marketing activities within the territory comply with Mercury corporate policies and procedures.
The selected candidate will reside within the defined territory of responsibility. This territory spans the full Atlantic Coast, with a strong preference for a centrally located candidate based in North or South Carolina.
Essential Functions
Develop and maintain strong working relationships with existing Mercury Marine independent boat builder partners as well as develop prospective new opportunities.
Outstanding commitment to the long‑term development of Mercury independent boat builder partners. Must exemplify a proven ability to coach, manage, consult and grow sales with specific and measurable objectives. A strong business acumen is essential.
Internal and external expert of customer, prospective, competitive and market intelligence information. The BDM represents the eyes and ears of the company.
Must be a skilled listener, mediator, and negotiator while accomplishing goals and protecting interests.
Must have a proven track record of exceeding sales and market share goals and demonstrate an intense motivation to sell and grow the business.
Develop sales strategies, techniques, tactics and training of product knowledge based on customer feedback and the market environment. Must be able to present key selling points, features and benefits while focusing on exceeding customer needs and expectations.
Ability to travel to multiple Mercury boat builder partner locations within the assigned territory. At least 50% overnight travel is required.
Communicate customer requirements and request support from other departments as necessary to assist in achieving established objectives. Must have strong cross‑functional skills.
Work jointly with assigned inside customer account representatives, service personnel, and credit personnel to achieve territory sales goals.
Attending Mercury sponsored events, boat‑shows, open‑houses, and dealer events on the weekend is considered common.
Required Qualifications
Bachelor's Degree in Business Management, Marketing, or equivalent.
Minimum 3+ years of related work experience within the Marine Industry, Recreational Industry, or in the areas of Sales, Business or Marketing.
Strong communication skills, both verbal and written, and the ability to effectively communicate cross‑functionally.
Proficient in Microsoft Office applications (including MS Word, MS Excel and MS PowerPoint) Internet/Intranet and CRM skills, particularly while tethered via laptop from a remote location.
Must have a valid driver’s license and be able to travel at least 50% overnight.
Preferred Qualifications
Strong data analysis and computer skills. Need the ability to understand and analyze data and trends. Metrics Driven.
A practical "nose for business" and strong problem solver, both strategically and tactically.
Possesses a sense of urgency and willingness to seek opportunity. A high degree of credibility to be convincing and persuasive when faced with resistance.
Working Conditions
Overnight travel required.
Occasional weekend events.
Compensation and Benefits
The anticipated pay range for this position is $86,500 - $126,800 annually. The actual base pay offered will vary depending on multiple factors including job‑related knowledge/skills, relevant experience, business needs, and geographic location. In addition to base pay, this position is eligible for a short‑term incentive program.
This position is eligible to participate in Brunswick's comprehensive and high‑quality benefits offerings, including medical, dental, vision, paid vacation, 401(k) (up to 4% match), Health Savings Account (with company contribution), wellbeing program, product purchase discounts and much more.
EEO Statement
Brunswick is an Equal Opportunity Employer and considers all qualified applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, protected veteran status or any other characteristic protected by federal, state, or local law. Diversity of experience and skills combined with passion is key to innovation and inspiration and we encourage individuals from all backgrounds to apply. If you require accommodation during the application or interview process, please contact hrsharedservices@brunswick.com for support.
For more information about EEO laws, visit https://www.eeoc.gov/employees-job-applicants.
Brunswick Corporation participates in E‑Verify as part of our commitment to a lawful and transparent hiring process. For additional information visit https://www.brunswick.com/e-verify.
#J-18808-Ljbffr