Senior Manager, Category Development
Anheuser-Busch, New York, NY, United States
Role Summary
The Category Development team is a fast‑paced, human‑centric unit within the AB Commercial organization focused on optimizing category visibility across channels to drive growth. In this role you will develop category strategy, conduct research, and partner with commercial field teams to implement solutions with leading retailers and wholesalers. You will partner with Commercial Sales leadership and field teams to proactively identify opportunities and gaps, synthesize insights, and identify trends within the channel.
Responsibilities
Develop thought‑leadership to be applied across the commercial and retail organizations.
Develop and cascade the retail category shelf strategy, segment stories, annual forecast, and category growth narrative in partnership with the entire Category Development team.
Partner with data suppliers to identify gaps and opportunities.
Collaborate across channels on projects, with exposure across small format, large format, and e‑commerce/marketplaces.
Qualifications
4‑year bachelor’s degree preferred.
Must be in the office five days a week.
5–8 years of strategy, insights, marketing and/or sales experience at a mid‑ to large‑size CPG or consumer research/strategy agency (category or sales experience preferred).
Proactive thinker who can operate independently and identify opportunities without clear day‑to‑day guidance.
Collaborator who can build relationships and influence internal and external stakeholders up to senior leadership.
Strong presentation skills with experience speaking publicly to and influencing leadership.
Curious, analytical, creative, and strategic, able to translate shopper behavior into practical insights for retail impact.
Data literacy with proficiency in Circana and Numerator preferred.
Agile, fast learner able to synthesize data across qualitative and quantitative sources into actionable takeaways.
Benefits
Health benefits including medical, dental, vision, wellness, and tax‑advantaged savings and spending accounts.
Life insurance and disability income protection.
Generous parental leave and FMLA policies.
401(k) retirement savings with company matching.
Opportunity to work in a fast‑paced environment among a company of owners.
Free beer.
Salary
New York City: $125,600 – $149,150, bonus and long‑term incentive eligible.
St. Louis, MO: $104,800 – $124,450, bonus and long‑term incentive eligible.
EQUAL OPPORTUNITY EMPLOYER
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability status, or any other characteristic protected by applicable law.
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The Category Development team is a fast‑paced, human‑centric unit within the AB Commercial organization focused on optimizing category visibility across channels to drive growth. In this role you will develop category strategy, conduct research, and partner with commercial field teams to implement solutions with leading retailers and wholesalers. You will partner with Commercial Sales leadership and field teams to proactively identify opportunities and gaps, synthesize insights, and identify trends within the channel.
Responsibilities
Develop thought‑leadership to be applied across the commercial and retail organizations.
Develop and cascade the retail category shelf strategy, segment stories, annual forecast, and category growth narrative in partnership with the entire Category Development team.
Partner with data suppliers to identify gaps and opportunities.
Collaborate across channels on projects, with exposure across small format, large format, and e‑commerce/marketplaces.
Qualifications
4‑year bachelor’s degree preferred.
Must be in the office five days a week.
5–8 years of strategy, insights, marketing and/or sales experience at a mid‑ to large‑size CPG or consumer research/strategy agency (category or sales experience preferred).
Proactive thinker who can operate independently and identify opportunities without clear day‑to‑day guidance.
Collaborator who can build relationships and influence internal and external stakeholders up to senior leadership.
Strong presentation skills with experience speaking publicly to and influencing leadership.
Curious, analytical, creative, and strategic, able to translate shopper behavior into practical insights for retail impact.
Data literacy with proficiency in Circana and Numerator preferred.
Agile, fast learner able to synthesize data across qualitative and quantitative sources into actionable takeaways.
Benefits
Health benefits including medical, dental, vision, wellness, and tax‑advantaged savings and spending accounts.
Life insurance and disability income protection.
Generous parental leave and FMLA policies.
401(k) retirement savings with company matching.
Opportunity to work in a fast‑paced environment among a company of owners.
Free beer.
Salary
New York City: $125,600 – $149,150, bonus and long‑term incentive eligible.
St. Louis, MO: $104,800 – $124,450, bonus and long‑term incentive eligible.
EQUAL OPPORTUNITY EMPLOYER
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability status, or any other characteristic protected by applicable law.
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