Manager Commerce Partnerships Events Growth
NBCUniversal, New York, NY, United States
Job Description
NBC News Digital (Shop TODAY, NBC Select) is seeking a
Manager, Commerce Partnerships (Events & Growth)
to support the growth of our commerce business through event sponsorships, strategic partnerships, and integrated brand programs. The primary focus of this role is to drive revenue for Shop TODAY Stages and support the continued growth of the events franchise.
This person will work closely with Producers, Editors, and the Partnerships team to bring each event to life from ideation through execution. This includes securing sponsors, growing TODAY’s emerging influencer program, leveraging relationships for product inclusion and gifting, and supporting additional event-driven initiatives that require partner investment. A strong pulse on culture, emerging brands, and audience trends is key to identifying the right partners and shaping compelling, relevant experiences.
This role will manage 1–2 direct reports and report to the Head of Commerce Partnerships.
Responsibilities
Lead partnership development and execution across Shop TODAY Stages and related commerce initiatives, from outreach through deal close, including activation, and post-event recaps/upsell
Manage brand relationships and identify new business opportunities across events, influencer programs, and affiliate-driven partnerships
Develop creative, culturally relevant activations in collaboration with brands, influencers, and PR teams
Oversee end-to-end execution across experiential, broadcast, digital, social, and affiliate marketing programs
Partner cross-functionally with Editorial, Studios, Events, Legal, and Analytics teams
Track pipeline, revenue, and performance; develop pitches, proposals, and recaps
Qualifications
4+ years in partnerships, brand marketing, events, influencer, or PR
Experience working with creators, merchants, agencies, and/or affiliate marketing programs
Proven ability to manage partnerships from pitch through execution
Strong communication skills; highly organized, collaborative, and solutions-oriented
Additional Requirements
Hybrid
: This position currently has a hybrid schedule, which requires contributing from the office a minimum of four days per week. The Company reserves the right to change in-office requirements at any time.
This position is eligible for company-sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website.
Salary range
$90,000 – $100,000 (bonus eligible)
Additional Information
As part of our selection process, external candidates may be required to attend an in‑person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.
If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to AccessibilitySupport@nbcuni.com.
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NBC News Digital (Shop TODAY, NBC Select) is seeking a
Manager, Commerce Partnerships (Events & Growth)
to support the growth of our commerce business through event sponsorships, strategic partnerships, and integrated brand programs. The primary focus of this role is to drive revenue for Shop TODAY Stages and support the continued growth of the events franchise.
This person will work closely with Producers, Editors, and the Partnerships team to bring each event to life from ideation through execution. This includes securing sponsors, growing TODAY’s emerging influencer program, leveraging relationships for product inclusion and gifting, and supporting additional event-driven initiatives that require partner investment. A strong pulse on culture, emerging brands, and audience trends is key to identifying the right partners and shaping compelling, relevant experiences.
This role will manage 1–2 direct reports and report to the Head of Commerce Partnerships.
Responsibilities
Lead partnership development and execution across Shop TODAY Stages and related commerce initiatives, from outreach through deal close, including activation, and post-event recaps/upsell
Manage brand relationships and identify new business opportunities across events, influencer programs, and affiliate-driven partnerships
Develop creative, culturally relevant activations in collaboration with brands, influencers, and PR teams
Oversee end-to-end execution across experiential, broadcast, digital, social, and affiliate marketing programs
Partner cross-functionally with Editorial, Studios, Events, Legal, and Analytics teams
Track pipeline, revenue, and performance; develop pitches, proposals, and recaps
Qualifications
4+ years in partnerships, brand marketing, events, influencer, or PR
Experience working with creators, merchants, agencies, and/or affiliate marketing programs
Proven ability to manage partnerships from pitch through execution
Strong communication skills; highly organized, collaborative, and solutions-oriented
Additional Requirements
Hybrid
: This position currently has a hybrid schedule, which requires contributing from the office a minimum of four days per week. The Company reserves the right to change in-office requirements at any time.
This position is eligible for company-sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website.
Salary range
$90,000 – $100,000 (bonus eligible)
Additional Information
As part of our selection process, external candidates may be required to attend an in‑person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.
If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to AccessibilitySupport@nbcuni.com.
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