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Branch Manager

National Lift Truck, Inc., Model City, NY, United States


The Branch Manager is responsible for the overall leadership, operational performance, and financial success of the Middletown branch. This role oversees all aspects of branch operations—including sales, rentals, service, parts, and training—while ensuring alignment with company standards and regional goals.
This is a hands‑on leadership role requiring both strategic oversight and active day‑to‑day management. The ideal candidate will drive business growth, improve operational efficiency, and build a high‑performing, customer‑focused team.

DUTIES & Responsibilities

Lead and manage all daily branch operations across sales, rentals, service, parts, and training programs

Ensure operational efficiency while maintaining high standards of customer service

Monitor key performance metrics and implement improvements to meet financial and operational goals

Maintain compliance with company policies, procedures, and safety standards

Drive revenue growth across equipment sales and rental business within the assigned territory

Partner with the sales team to expand market presence and strengthen customer partnerships

Ensure the branch delivers timely and effective solutions to meet customer needs

Oversee service operations to ensure timely, high‑quality maintenance and repair work

Ensure appropriate parts inventory levels to support service efficiency and customer demand

Coordinate effectively across departments to maximize equipment uptime and customer satisfaction

Support and promote internal and customer‑facing safety training programs

Lead, coach, and develop employees across multiple departments

Manage hiring, onboarding, scheduling, and performance management

Foster a culture of accountability, teamwork, and continuous improvement

Conduct regular team meetings, training sessions, and performance reviews

Manage branch budget, expenses, and cost controls to achieve profitability targets

Track and analyze financial and operational performance metrics

Identify opportunities to improve efficiency, reduce costs, and enhance overall performance

Ensure compliance with company policies, regulatory requirements, and industry standards

Qualifications

High school diploma or equivalent required.

Proven experience in a management role, particularly in material handling equipment or similar technical industry.

Strong leadership and team management skills.

Excellent communication and interpersonal skills.

Proficiency with Microsoft Office (Outlook, Excel, Word), and ERP systems (Irium preferred).

Problem‑solving and decision‑making skills.

Knowledge in material handling equipment and related technical systems.

Office and warehouse/shop setting.

Periodic travel is required to conduct customer site visits and to participate in business‑related training, events, and meetings.

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