Digital Content Producer
U.S. Bankruptcy Court - District of CT, New Haven, CT, United States
The Digital Content Producer is responsible for updating the local website by curating high-performing content - everything from quick-hit local stories to breaking news and enterprise reports. This role will work on building a loyal local audience by being responsive to traffic patterns and audience interest while serving as a steward of our brands. This role may include working early mornings, nights, and/or weekends.
Position Responsibilities
Monitor all forms of media (print, TV, digital, blogs and social), as well as internal tools, and be quick to report breaking news stories and always on the hunt for exclusive and or trending content that will grow engagement and drive loyal, local traffic
Curate and aggregate a steady stream of interesting content that is packaged and promoted in a way that generates engagement and repeat site visitation
Excellent at writing headlines that grow audience and engagement
Prioritize packaging content that grows page views per visitor and time on site, using headline testing, metric tools and observed patterns to guide decision making
Understand different ways to tell a story, particularly producing short videos and choosing great photos and graphics
Craft and send app alerts and email alerts
Clip videos from broadcasts to be published in articles
Evaluate website traffic trends to make decisions on both daily content needs and longer-term content curation that will grow local audience
Build positive working relationships with newsroom staff and management, work collaboratively on enterprise content, and create opportunities to market web content on broadcast
Promote and distribute news content on social media and contribute to management of station-branded social accounts
Flexibility to perform additional duties
Skill/Experience Requirements
2 years of experience in digital content and journalism
Ability to be fast and first at breaking news; experience in a newsroom a plus
Clever headline writer that gets readers to click
Strong multi-tasking abilities
Organized, technical problem solver and quick decision maker
Ability to quickly learn new things and adapt to change
Capable of researching, interviewing and writing original news articles
Knowledge of SEO best practices and AP Style
Understands social media’s importance in reporting stories and delivering traffic
Enjoys working in teams and has excellent interpersonal skills
Strong communicator
Schedule flexibility
Responds well to feedback
Regularly meets measurements of success
Understands goals and regularly works towards achieving them
Proficiency in MS Office; HTML, CSS, Photoshop and Adobe Premiere experience a plus
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Position Responsibilities
Monitor all forms of media (print, TV, digital, blogs and social), as well as internal tools, and be quick to report breaking news stories and always on the hunt for exclusive and or trending content that will grow engagement and drive loyal, local traffic
Curate and aggregate a steady stream of interesting content that is packaged and promoted in a way that generates engagement and repeat site visitation
Excellent at writing headlines that grow audience and engagement
Prioritize packaging content that grows page views per visitor and time on site, using headline testing, metric tools and observed patterns to guide decision making
Understand different ways to tell a story, particularly producing short videos and choosing great photos and graphics
Craft and send app alerts and email alerts
Clip videos from broadcasts to be published in articles
Evaluate website traffic trends to make decisions on both daily content needs and longer-term content curation that will grow local audience
Build positive working relationships with newsroom staff and management, work collaboratively on enterprise content, and create opportunities to market web content on broadcast
Promote and distribute news content on social media and contribute to management of station-branded social accounts
Flexibility to perform additional duties
Skill/Experience Requirements
2 years of experience in digital content and journalism
Ability to be fast and first at breaking news; experience in a newsroom a plus
Clever headline writer that gets readers to click
Strong multi-tasking abilities
Organized, technical problem solver and quick decision maker
Ability to quickly learn new things and adapt to change
Capable of researching, interviewing and writing original news articles
Knowledge of SEO best practices and AP Style
Understands social media’s importance in reporting stories and delivering traffic
Enjoys working in teams and has excellent interpersonal skills
Strong communicator
Schedule flexibility
Responds well to feedback
Regularly meets measurements of success
Understands goals and regularly works towards achieving them
Proficiency in MS Office; HTML, CSS, Photoshop and Adobe Premiere experience a plus
#J-18808-Ljbffr