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GEO Partnerships Coordinator

Foundation Marketing, California, MO, United States


Foundation is a B2B content marketing agency that helps some of the world’s most respected brands, including Canva, Bitly, and Procore, build content systems that drive measurable growth. We specialize in content strategy, SEO, and AI‑driven distribution frameworks rooted in data and creativity. Our team values bold thinking, clear results, and a bias toward action.

Role Overview
The GEO Partnerships Coordinator builds and manages strategic relationships with high‑authority publishers, affiliates, and platforms that influence visibility across both traditional search and generative ecosystems (LLMs like ChatGPT, Gemini, and Perplexity). This role bridges digital PR, content strategy, and AI visibility—helping position Foundation’s clients as authoritative and frequently cited sources within the evolving landscape of generative search.

Key Responsibilities

Identify and engage editors, affiliates, and content partners whose publications are frequently cited in AI outputs (ChatGPT, Gemini, Perplexity, etc.).

Develop outreach strategies that position clients for inclusion in top‑cited “Best of” and comparison listicles.

Collaborate with internal strategy and content teams to influence both on‑site authority and off‑site brand mentions within the generative ecosystem.

Track and report on brand visibility and citation improvements using tools such as Profound, Airops, and Semrush.

Research and qualify potential partnerships based on publication authority, audience relevance, and LLM citation frequency.

Maintain a centralized Outreach Tracker detailing communications, partnership stages, and placement progress.

Coordinate guest post, affiliate, and sponsored content opportunities, ensuring alignment with brand and ethical standards.

Contribute to regular reports highlighting outreach performance, partnership growth, and visibility improvements across generative channels.

Qualifications

2–4 years of experience in outreach, partnerships, digital PR, or media relations.

Strong understanding of SEO fundamentals and how authority signals impact both traditional and AI‑driven visibility.

Experience managing partnership or outreach campaigns using tools such as BuzzStream, Pitchbox, or Google Sheets/CRM systems.

Familiarity with GEO analytics tools (e.g., Profound, Airops, Ahrefs) and interpreting citation data.

Excellent written communication and relationship management skills.

Experience with content marketing, guest posting, or publication pitching processes.

Analytical mindset with the ability to assess publication authority and citation value.

Comfort working cross‑functionally with internal marketing, PR, and strategy teams.

Applicants must be fluent in English and comfortable working in a fully remote, global environment.

Key Metrics

AI Citation Share: Increase in client mentions and visibility across LLMs (ChatGPT, Gemini, Perplexity, etc.).

High‑Authority Partnerships: Number of new, quality partnerships initiated per quarter.

Inclusion Improvements: Growth in inclusion rates within top‑tier listicles, media outlets, or citation datasets.

Response Rate: ≥50% outreach response rate maintained.

Pipeline Accuracy: 100% up‑to‑date Outreach Tracker and reporting cadence met.

Reporting Cadence: Timely and insightful delivery of monthly performance and visibility reports.

Position Details
This is a remote, part‑time role (approximately 10–15 hours per week) supporting Foundation’s strategy and GEO teams. The ideal candidate will have experience communicating with editors and publishers at reputable publications and a strong understanding of how brand authority and citations intersect in the generative search landscape.

Benefits

Tech Budget: Budget to purchase gadgets and tech needed to execute.

Remote: 100% remote with flexible work environment.

Paid Time Off: Two weeks minimum paid vacation days after three months.

Wellness & Fitness Coverage: Coverage for gym or yoga memberships. (Available to residents of Canada only.)

Education Reimbursement: Monthly stipend for professional learning materials.

Medical & Dental Benefits: Competitive healthcare and dental benefits plan for colleagues and their families. (Available to residents of Canada only.)

All National Holidays: Time off for all national holidays worldwide.

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