AI Social Creative Technologist (Fintech & Personal Finance)
Gen Digital Inc., New York, NY, United States
AI Social Creative Technologist (Fintech & Personal Finance)
Location:
New York City / Hybrid
Team:
GenStudio/MoneyLion
About Gen
Gen (Norton, Avast, LifeLock, MoneyLion) is a global company powering Digital Freedom across cybersecurity, identity, privacy, optimization and financial wellness.
MoneyLion, part of Gen Digital, is a leader in financial technology powering the next generation of personalized products, content, and marketplace technology, with a top consumer finance super app, a premier Embedded Finance platform for enterprise businesses, and a world‑class media arm.
GOBankingRates, also part of Gen, is a personal finance news and features website dedicated to helping visitors Live Richer—turning financial goals into milestones and money dreams into realities. Its content is regularly featured on top‑tier outlets including MSN, Yahoo!, FOX Business, CNBC, and Business Insider, and it works hand‑in‑hand with MoneyLion’s platform to connect consumers with smarter financial decisions at scale.
If this sounds like you, we’d love you to be part of Gen.
About the Role
We’re looking for an editor‑first AI Social Creative Technologist to help power high‑velocity, always‑on social content.
This role sits at the intersection of editorial craft, social storytelling, and applied AI—focused on producing fast‑turn, high‑quality creative at scale.
You’ll be embedded within GenStudio, using AI not as a concept, but as a daily production tool. From rapid ideation to versioning and deployment, you’ll help create systems that allow content to move faster, adapt in real time, and continuously evolve based on performance.
This is a hands‑on role for someone who thinks like an editor, builds like a technologist, and thrives in the speed and unpredictability of social.
Agentic & AI‑Driven Approach
In this role, you will actively design and use agentic solutions to scale creative production. This includes:
Creating AI agents that can assist in generating variations of content based on platform, audience, or performance signals
Building workflows where agents handle repetitive production steps, freeing up time for creative decision‑making
Integrating tools that enable semi‑autonomous content iteration (e.g., testing hooks, thumbnails, cuts)
Using AI to create feedback loops between performance data and creative output
Exploring multi‑agent pipelines where ideation, editing, and optimization can happen in parallel
The goal is not just to use AI tools—but to operationalize them into repeatable, scalable creative systems.
Business Impact
Expands GenStudio’s ability to service always‑on social feeds with high‑volume creative
Enables rapid iteration, testing, and personalization of content using AI‑driven systems
Reduces production bottlenecks and reliance on external vendors for short‑form and reactive work
Lowers cost per asset by augmenting traditional workflows with AI
Helps establish scalable, repeatable creative systems powered by agentic workflows
Ensures AI is embedded directly into production—not siloed as experimentation
Why This Role Matters
This role is critical to evolving how creative teams operate in a world where speed, scale, and adaptability define success. You’ll help shape a future where AI doesn’t replace creativity—but amplifies it through smarter systems, faster workflows, and more responsive storytelling. If you’re excited about building that future, we want to hear from you.
Key Responsibilities
Produce rapid‑turn social video, motion, and design assets across platforms using AI‑accelerated workflows
Translate long‑form, campaign, and evergreen content into social‑native cuts optimized for engagement
Leverage AI tools for ideation, editing, resizing, personalization, visual treatments, and light animation
Build and operate agentic workflows that automate repetitive creative tasks such as versioning, captioning, formatting, and distribution
Develop lightweight AI‑driven systems that can generate, test, and iterate on multiple creative variations simultaneously
Experiment directly in‑feed, using performance data and creative instincts to refine outputs quickly
Collaborate with editors, producers, and creative leads to support always‑on content pipelines
Maintain a strong balance between speed, quality, and brand consistency
About you
You think like an editor, build like a technologist, and are comfortable operating at the speed of social—using AI to move faster while protecting quality, brand, and storytelling. You’re excited by fintech and personal finance, and by the opportunity to turn complex topics into clear, engaging social content.
Education
Bachelor’s degree in a relevant field (e.g., Film, Media, Design, Marketing, Communications) is a plus, but equivalent hands‑on experience creating social‑first content is equally valued.
Experience
Strong editorial background with a focus on short‑form and social‑first content
Proven ability to create high‑volume, high‑quality content under tight timelines
Hands‑on experience with AI tools for video, design, and content generation
Familiarity with building or using automated workflows, scripts, or creative pipelines
Skills
Proficiency in Adobe Creative Suite, including Premiere Pro, After Effects, and Illustrator
Deep understanding of platform‑native storytelling (TikTok, Instagram, YouTube Shorts, etc.)
Comfort leveraging AI for ideation, editing, resizing, personalization, and visual treatments
Ability to use AI to build and operate agentic and automated workflows for creative production
Personal Attributes
Curiosity around emerging AI capabilities, especially agent‑based systems and automation
Ability to balance experimentation with practical production needs
Collaborative mindset with strong communication skills
Comfortable working in a fast‑moving, high‑iteration environment where feedback and performance data drive decisions
The annual base salary for this position is expected to be between 80K - 90K USD plus bonus. In addition to base salary, this role is eligible for an annual performance‑based bonus. Base salary is one component of Gen’s total compensation package, which includes 401(k) match, health insurance options, disability coverage, life insurance, and unlimited paid time off. Actual salaries will vary based on a candidate’s qualifications, experience, skills, and competencies related to the role.
What’s next
Your CV will be reviewed together by the recruiter and hiring manager to assess the scope of your role, the impact you’ve delivered, and how your experience aligns with the position. If shortlisted, the recruiter will invite you to an initial Zoom conversation to discuss your background, what’s compelling you to Gen, and walk you through the interview process.
Important Application Note
When you apply, please include your current city and state and let us know work status, e.g. visa status, green card etc.
Gen is an equal opportunity employer, and we’re committed to fair, inclusive practices at every stage of the candidate and employee journey. Employment decisions are based on merit, experience and business needs.
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Location:
New York City / Hybrid
Team:
GenStudio/MoneyLion
About Gen
Gen (Norton, Avast, LifeLock, MoneyLion) is a global company powering Digital Freedom across cybersecurity, identity, privacy, optimization and financial wellness.
MoneyLion, part of Gen Digital, is a leader in financial technology powering the next generation of personalized products, content, and marketplace technology, with a top consumer finance super app, a premier Embedded Finance platform for enterprise businesses, and a world‑class media arm.
GOBankingRates, also part of Gen, is a personal finance news and features website dedicated to helping visitors Live Richer—turning financial goals into milestones and money dreams into realities. Its content is regularly featured on top‑tier outlets including MSN, Yahoo!, FOX Business, CNBC, and Business Insider, and it works hand‑in‑hand with MoneyLion’s platform to connect consumers with smarter financial decisions at scale.
If this sounds like you, we’d love you to be part of Gen.
About the Role
We’re looking for an editor‑first AI Social Creative Technologist to help power high‑velocity, always‑on social content.
This role sits at the intersection of editorial craft, social storytelling, and applied AI—focused on producing fast‑turn, high‑quality creative at scale.
You’ll be embedded within GenStudio, using AI not as a concept, but as a daily production tool. From rapid ideation to versioning and deployment, you’ll help create systems that allow content to move faster, adapt in real time, and continuously evolve based on performance.
This is a hands‑on role for someone who thinks like an editor, builds like a technologist, and thrives in the speed and unpredictability of social.
Agentic & AI‑Driven Approach
In this role, you will actively design and use agentic solutions to scale creative production. This includes:
Creating AI agents that can assist in generating variations of content based on platform, audience, or performance signals
Building workflows where agents handle repetitive production steps, freeing up time for creative decision‑making
Integrating tools that enable semi‑autonomous content iteration (e.g., testing hooks, thumbnails, cuts)
Using AI to create feedback loops between performance data and creative output
Exploring multi‑agent pipelines where ideation, editing, and optimization can happen in parallel
The goal is not just to use AI tools—but to operationalize them into repeatable, scalable creative systems.
Business Impact
Expands GenStudio’s ability to service always‑on social feeds with high‑volume creative
Enables rapid iteration, testing, and personalization of content using AI‑driven systems
Reduces production bottlenecks and reliance on external vendors for short‑form and reactive work
Lowers cost per asset by augmenting traditional workflows with AI
Helps establish scalable, repeatable creative systems powered by agentic workflows
Ensures AI is embedded directly into production—not siloed as experimentation
Why This Role Matters
This role is critical to evolving how creative teams operate in a world where speed, scale, and adaptability define success. You’ll help shape a future where AI doesn’t replace creativity—but amplifies it through smarter systems, faster workflows, and more responsive storytelling. If you’re excited about building that future, we want to hear from you.
Key Responsibilities
Produce rapid‑turn social video, motion, and design assets across platforms using AI‑accelerated workflows
Translate long‑form, campaign, and evergreen content into social‑native cuts optimized for engagement
Leverage AI tools for ideation, editing, resizing, personalization, visual treatments, and light animation
Build and operate agentic workflows that automate repetitive creative tasks such as versioning, captioning, formatting, and distribution
Develop lightweight AI‑driven systems that can generate, test, and iterate on multiple creative variations simultaneously
Experiment directly in‑feed, using performance data and creative instincts to refine outputs quickly
Collaborate with editors, producers, and creative leads to support always‑on content pipelines
Maintain a strong balance between speed, quality, and brand consistency
About you
You think like an editor, build like a technologist, and are comfortable operating at the speed of social—using AI to move faster while protecting quality, brand, and storytelling. You’re excited by fintech and personal finance, and by the opportunity to turn complex topics into clear, engaging social content.
Education
Bachelor’s degree in a relevant field (e.g., Film, Media, Design, Marketing, Communications) is a plus, but equivalent hands‑on experience creating social‑first content is equally valued.
Experience
Strong editorial background with a focus on short‑form and social‑first content
Proven ability to create high‑volume, high‑quality content under tight timelines
Hands‑on experience with AI tools for video, design, and content generation
Familiarity with building or using automated workflows, scripts, or creative pipelines
Skills
Proficiency in Adobe Creative Suite, including Premiere Pro, After Effects, and Illustrator
Deep understanding of platform‑native storytelling (TikTok, Instagram, YouTube Shorts, etc.)
Comfort leveraging AI for ideation, editing, resizing, personalization, and visual treatments
Ability to use AI to build and operate agentic and automated workflows for creative production
Personal Attributes
Curiosity around emerging AI capabilities, especially agent‑based systems and automation
Ability to balance experimentation with practical production needs
Collaborative mindset with strong communication skills
Comfortable working in a fast‑moving, high‑iteration environment where feedback and performance data drive decisions
The annual base salary for this position is expected to be between 80K - 90K USD plus bonus. In addition to base salary, this role is eligible for an annual performance‑based bonus. Base salary is one component of Gen’s total compensation package, which includes 401(k) match, health insurance options, disability coverage, life insurance, and unlimited paid time off. Actual salaries will vary based on a candidate’s qualifications, experience, skills, and competencies related to the role.
What’s next
Your CV will be reviewed together by the recruiter and hiring manager to assess the scope of your role, the impact you’ve delivered, and how your experience aligns with the position. If shortlisted, the recruiter will invite you to an initial Zoom conversation to discuss your background, what’s compelling you to Gen, and walk you through the interview process.
Important Application Note
When you apply, please include your current city and state and let us know work status, e.g. visa status, green card etc.
Gen is an equal opportunity employer, and we’re committed to fair, inclusive practices at every stage of the candidate and employee journey. Employment decisions are based on merit, experience and business needs.
#J-18808-Ljbffr