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Personal Injury Sales Marketing Coordinator

THE TAYLOR LAW FIRM, Douglasville, GA, United States


Benefits

401(k) matching

Bonus based on performance

Dental insurance

Health insurance

Paid time off

Vision insurance

Position Overview
We are seeking a sharp, driven, and client-focused Personal Injury Sales Coordinator to manage and convert inbound leads into retained clients. This role is the first impression of the firm and plays a critical role in revenue generation.

This is not a passive intake role—this is a sales‑driven position responsible for guiding potential clients through the decision‑making process with confidence, urgency, and professionalism.

You must be comfortable handling high call volume, building trust quickly, and closing high‑value cases.

Key Responsibilities
Client Intake & Conversion

Handle all incoming calls, web inquiries, and referrals with urgency

Conduct initial case screenings (auto, trucking, rideshare, premises liability, wrongful death, etc.)

Identify viable, high‑value cases and escalates appropriately

Clearly communicate the firm’s value and secure signed retainers

Follow up aggressively on all unconverted leads

Sales Performance

Meet and exceed monthly conversion and retention goals

Track lead sources, conversion rates, and pipeline activity

Maintain consistent follow‑up cadence (calls, texts, emails)

Overcome objections and guide clients to confident decisions

Client Experience

Deliver a high‑touch, professional, and reassuring experience

Educate potential clients on the process without giving legal advice

Ensure all client information is accurately captured and documented

Systems & Coordination

Input and manage all leads in CRM (e.g., CasePeer or similar)

Coordinate with attorneys and case managers for case onboarding

Ensure all required documents are obtained and properly uploaded

Maintain organized and accurate records at all times

Qualifications
Required

2+ years in sales, intake, or customer conversion roles (legal or high‑ticket sales preferred)

Proven ability to close deals and meet performance targets

Strong communication skills (phone, text, email)

Ability to build trust quickly and control conversations

Highly organized with strong attention to detail

Ability to thrive in a fast‑paced, high‑pressure environment

Preferred

Personal injury intake experience

Familiarity with CRM systems (CasePeer, Filevine, etc.)

Understanding of personal injury case types and terminology

Key Traits for Success

Confident communicator who can lead conversations

Results‑driven with a strong sense of urgency

Resilient—doesn’t get discouraged by rejection

Emotionally intelligent and able to connect with injured clients

Detail‑oriented without losing sight of the bigger picture

Compensation & Structure

Base salary + performance‑based bonuses tied to signed cases

Opportunity for significant earning potential based on results

Why Join Us

High‑volume, high‑value case environment

Strong brand presence in the Atlanta market

Direct impact on firm growth and revenue

Clear expectations, accountability, and opportunity to excel

Performance Metrics

Lead‑to‑sign conversion rate

Response time to new inquiries

Follow‑up consistency

Monthly retained case volume

Quality of client onboarding

Non‑Negotiables

Professionalism in all client interactions

Immediate responsiveness to new leads

Accuracy in documentation and communication

Accountability for results

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