Next Frontier Market Activation - Associate Director
Ernst & Young Advisory Services Sdn Bhd, Hoboken, NJ, United States
Overview
The Next Frontier Market Activation (Associate Director) in Global Innovation is responsible for shaping and executing EY’s client-facing market engagement strategy for emerging technologies. This role focuses on elevating EY’s external presence and driving business development through strategic marketing initiatives, including flagship events, executive briefings, and webinars designed to engage clients and prospects. The position plays a key role in promoting EY’s leadership across frontier domains such as NextGen AI, Quantum Computing, and Physical AI.
Essential Functions of the Job
Lead client-facing market engagement initiatives, including events, executive briefings, and webinars.
Partner across service lines and regions to deliver marketing and business development programs tied to emerging technologies.
Develop clear, compelling market narratives and thought leadership that enhance EY’s external presence.
Coordinate cross-functional teams to execute high-impact programs that support business growth.
Measure success through participation, client engagement, and business impact.
Knowledge and Skills Requirements
Strong communication, presentation, stakeholder management, and project management skills.
Experience in strategic marketing, business development, and client-facing program execution.
Ability to translate complex topics into clear, commercially relevant messaging.
Interest in emerging technology trends and market opportunities.
Supervision Responsibilities
Works independently and leads cross-functional teams across regions and functions.
May mentor junior team members as needed.
Other Requirements
Ability to work across time zones in a virtual environment.
Flexibility for occasional non-standard hours and travel.
Job Requirements
Education:
Bachelor’s degree or equivalent work experience
Experience:
10+ years of relevant experience in strategic marketing, business development, innovation, or related roles
What we offer you
The compensation ranges below are provided to comply with United States pay transparency laws. Other geographies will follow local salary guidelines, which may not be a direct conversion of published US salary ranges. We offer a comprehensive compensation and benefits package where you’ll be rewarded based on your performance and recognized for the value you bring to the business. The base salary range for this job in all geographic locations in the US is $134,200 to $258,300, with higher ranges for certain metropolitan areas.
Medical and dental coverage, pension and 401(k) plans, and a wide range of paid time off options.
Hybrid work model: most client-facing roles are expected to work in person 40–60% of the time over the course of an engagement, project or year.
Flexible vacation policy: you’ll decide how much vacation time you need based on your personal circumstances, and you’ll also receive time off for designated EY Paid Holidays, Winter/Summer breaks, and personal or family care.
Equal Employment Opportunity
EY provides equal employment opportunities to applicants and employees without regard to race, color, religion, age, sex, sexual orientation, gender identity or expression, pregnancy, genetic information, national origin, protected veteran status, disability status, or any other legally protected basis, including arrest and conviction records, in accordance with applicable law. EY is committed to providing reasonable accommodation to qualified individuals with disabilities.
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The Next Frontier Market Activation (Associate Director) in Global Innovation is responsible for shaping and executing EY’s client-facing market engagement strategy for emerging technologies. This role focuses on elevating EY’s external presence and driving business development through strategic marketing initiatives, including flagship events, executive briefings, and webinars designed to engage clients and prospects. The position plays a key role in promoting EY’s leadership across frontier domains such as NextGen AI, Quantum Computing, and Physical AI.
Essential Functions of the Job
Lead client-facing market engagement initiatives, including events, executive briefings, and webinars.
Partner across service lines and regions to deliver marketing and business development programs tied to emerging technologies.
Develop clear, compelling market narratives and thought leadership that enhance EY’s external presence.
Coordinate cross-functional teams to execute high-impact programs that support business growth.
Measure success through participation, client engagement, and business impact.
Knowledge and Skills Requirements
Strong communication, presentation, stakeholder management, and project management skills.
Experience in strategic marketing, business development, and client-facing program execution.
Ability to translate complex topics into clear, commercially relevant messaging.
Interest in emerging technology trends and market opportunities.
Supervision Responsibilities
Works independently and leads cross-functional teams across regions and functions.
May mentor junior team members as needed.
Other Requirements
Ability to work across time zones in a virtual environment.
Flexibility for occasional non-standard hours and travel.
Job Requirements
Education:
Bachelor’s degree or equivalent work experience
Experience:
10+ years of relevant experience in strategic marketing, business development, innovation, or related roles
What we offer you
The compensation ranges below are provided to comply with United States pay transparency laws. Other geographies will follow local salary guidelines, which may not be a direct conversion of published US salary ranges. We offer a comprehensive compensation and benefits package where you’ll be rewarded based on your performance and recognized for the value you bring to the business. The base salary range for this job in all geographic locations in the US is $134,200 to $258,300, with higher ranges for certain metropolitan areas.
Medical and dental coverage, pension and 401(k) plans, and a wide range of paid time off options.
Hybrid work model: most client-facing roles are expected to work in person 40–60% of the time over the course of an engagement, project or year.
Flexible vacation policy: you’ll decide how much vacation time you need based on your personal circumstances, and you’ll also receive time off for designated EY Paid Holidays, Winter/Summer breaks, and personal or family care.
Equal Employment Opportunity
EY provides equal employment opportunities to applicants and employees without regard to race, color, religion, age, sex, sexual orientation, gender identity or expression, pregnancy, genetic information, national origin, protected veteran status, disability status, or any other legally protected basis, including arrest and conviction records, in accordance with applicable law. EY is committed to providing reasonable accommodation to qualified individuals with disabilities.
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