Senior Publicist
J Public Relations, Inc, San Diego, CA, United States
The Role
Responsible for media relations, client management, strategy, and team leadership for travel‑and‑hospitality PR accounts.
Responsibilities
Account & Client Management
Day‑to‑day client go‑to
Proactive approach to managing client needs and expectations
Lead portions of client calls
May lead smaller accounts with senior leadership oversight
Assist with strategy, planning, implementation, and evaluation of PR activities
Creative brainstorming, program and pitch development
Build relationships with destinations, CVBs, and tourism offices in the markets that serve clients
Media & Influencer Relations
Maintain a wide range of go‑to media contacts to secure top‑tier national press and features
Proactive media relations including pitching, organizing media/influencer visits, and reviewing and approving media lists
Research newspapers, magazines, broadcasts, blogs, and digital pieces to find new angles, editors, and contributors
Organize pitch priorities; assign and oversee the progress of pitches to team members with support from account leadership
Coordinate in‑person media meetings with journalists on location
Secure and host media and influencers on press trips, media appointments, and events
Team Leadership
Oversee the workflow of junior team members
Plan 90‑day and annual plans to impact client goals and KPIs
Lead the junior team through projects to meet goals and KPIs
Industry / J/PR Engagement
Secure meetings with relevant brands that may impact client goals
Engage with industry organizations and build unique connections outside the office
Attend conferences, workshops, and events on behalf of the agency
Other
Other tasks, projects, or duties as required
Experience
College degree or comparable experience required
At least 4‑6 years of public relations experience in travel, hospitality, tourism, culinary, restaurant, and/or consumer lifestyle arenas
Stellar hotel, restaurant, and media references
Strong and proven relationships with local, regional, and national media contacts
Requirements
Ability to travel for client needs
Excellent computer skills – Word, Excel, PowerPoint in a Microsoft Windows environment
Excellent oral and written communication skills
Excellent interpersonal skills; experience in a hospitality environment is a plus
Excellent time management and organizational skills
Ability to identify and resolve problems in a timely manner
Strong knowledge of media and news cycles
Ability to thrive in a deadline‑driven environment
Strong understanding of Facebook, Twitter, and Instagram
Strong understanding of influencer relations and engagement
Polished and professional demeanor
Valid passport for international travel
Benefits
Competitive base salary: $70,000–$73,000, commensurate with experience, plus commissions and year‑end discretionary bonus.
Monthly cell phone stipend
Company contributions to medical, dental, and vision insurance premiums
401(k) with employer match
Accrued PTO and birthday PTO
Flexible Release Fridays
Hotel trade with world‑class clients (complimentary stays)
Hybrid office schedule (2‑3 days in office)
Corporate ClassPass discounts
Pet insurance discounts
Milestone gifts at 1, 5, and 10 years
Annual holiday and summer parties, and regular socials
Ongoing training and development opportunities
EQUAL EMPLOYMENT OPPORTUNITY
J Public Relations strongly supports equal employment opportunity for all applicants regardless of race, color, religion, sex, gender identity, pregnancy, national origin, ancestry, citizenship, age, marital status, physical disability, mental disability, medical condition, sexual orientation, genetic information, or any other characteristic protected by state or federal law.
HIRING PRACTICES
The preceding job description is designed to indicate the general nature and level of work performed by employees in this classification. It is not a comprehensive inventory of all duties, responsibilities, and qualifications.
Applicants for employment must possess work authorization for the country in which they are applying and do not require sponsorship by the employer for a visa.
#J-18808-Ljbffr
Responsible for media relations, client management, strategy, and team leadership for travel‑and‑hospitality PR accounts.
Responsibilities
Account & Client Management
Day‑to‑day client go‑to
Proactive approach to managing client needs and expectations
Lead portions of client calls
May lead smaller accounts with senior leadership oversight
Assist with strategy, planning, implementation, and evaluation of PR activities
Creative brainstorming, program and pitch development
Build relationships with destinations, CVBs, and tourism offices in the markets that serve clients
Media & Influencer Relations
Maintain a wide range of go‑to media contacts to secure top‑tier national press and features
Proactive media relations including pitching, organizing media/influencer visits, and reviewing and approving media lists
Research newspapers, magazines, broadcasts, blogs, and digital pieces to find new angles, editors, and contributors
Organize pitch priorities; assign and oversee the progress of pitches to team members with support from account leadership
Coordinate in‑person media meetings with journalists on location
Secure and host media and influencers on press trips, media appointments, and events
Team Leadership
Oversee the workflow of junior team members
Plan 90‑day and annual plans to impact client goals and KPIs
Lead the junior team through projects to meet goals and KPIs
Industry / J/PR Engagement
Secure meetings with relevant brands that may impact client goals
Engage with industry organizations and build unique connections outside the office
Attend conferences, workshops, and events on behalf of the agency
Other
Other tasks, projects, or duties as required
Experience
College degree or comparable experience required
At least 4‑6 years of public relations experience in travel, hospitality, tourism, culinary, restaurant, and/or consumer lifestyle arenas
Stellar hotel, restaurant, and media references
Strong and proven relationships with local, regional, and national media contacts
Requirements
Ability to travel for client needs
Excellent computer skills – Word, Excel, PowerPoint in a Microsoft Windows environment
Excellent oral and written communication skills
Excellent interpersonal skills; experience in a hospitality environment is a plus
Excellent time management and organizational skills
Ability to identify and resolve problems in a timely manner
Strong knowledge of media and news cycles
Ability to thrive in a deadline‑driven environment
Strong understanding of Facebook, Twitter, and Instagram
Strong understanding of influencer relations and engagement
Polished and professional demeanor
Valid passport for international travel
Benefits
Competitive base salary: $70,000–$73,000, commensurate with experience, plus commissions and year‑end discretionary bonus.
Monthly cell phone stipend
Company contributions to medical, dental, and vision insurance premiums
401(k) with employer match
Accrued PTO and birthday PTO
Flexible Release Fridays
Hotel trade with world‑class clients (complimentary stays)
Hybrid office schedule (2‑3 days in office)
Corporate ClassPass discounts
Pet insurance discounts
Milestone gifts at 1, 5, and 10 years
Annual holiday and summer parties, and regular socials
Ongoing training and development opportunities
EQUAL EMPLOYMENT OPPORTUNITY
J Public Relations strongly supports equal employment opportunity for all applicants regardless of race, color, religion, sex, gender identity, pregnancy, national origin, ancestry, citizenship, age, marital status, physical disability, mental disability, medical condition, sexual orientation, genetic information, or any other characteristic protected by state or federal law.
HIRING PRACTICES
The preceding job description is designed to indicate the general nature and level of work performed by employees in this classification. It is not a comprehensive inventory of all duties, responsibilities, and qualifications.
Applicants for employment must possess work authorization for the country in which they are applying and do not require sponsorship by the employer for a visa.
#J-18808-Ljbffr