Mediabistro logo
job logo

Salesforce Data Cloud Engineer (Hands-On | Identity Resolution & Activation)

Nextech, Memphis, TN, United States


Salesforce Data Cloud Engineer (Hands-On | Identity Resolution & Activation)
Location:

Remote or Memphis, TN (Hybrid)

Overview
We are seeking a hands‑on Salesforce Data Cloud Engineer to support the design, implementation, and optimization of a unified customer data platform. This role is focused on building and enabling identity resolution, data modeling, and activation capabilities within Salesforce Data Cloud.

This is not an architecture‑only role. The ideal candidate will have direct, hands‑on experience working within Salesforce Data Cloud and be able to clearly articulate real‑world implementations from data ingestion through activation.

You will partner closely with engineering, marketing, and CRM teams to enable high‑quality, unified customer profiles and activate those profiles across downstream platforms.

Key Responsibilities

Design, build, and optimize Salesforce Data Cloud pipelines and data models

Implement and manage identity resolution processes, including matching rules and unified profile creation

Configure and maintain Data Model Objects, Data Graphs, and Calculated Insights

Develop and support segmentation and activation workflows across CRM, marketing, and external platforms

Enable and optimize data activation capabilities beyond ingestion

Ensure data quality, consistency, and governance across the data lifecycle

Collaborate with cross‑functional teams to translate business requirements into scalable solutions

Support ongoing enhancements and optimization of the customer data platform

Required Qualifications

5+ years of experience in data engineering, customer data platforms, or CRM systems

Proven hands‑on experience working within Salesforce Data Cloud

Experience with Data Model Objects, Data Graphs, and identity resolution frameworks

Strong SQL skills and experience working with large‑scale datasets

Experience with data ingestion, transformation, and modeling workflows

Understanding of customer data platforms and master data management concepts

Experience integrating and activating data across downstream systems

Ability to clearly explain technical implementations and design decisions

Preferred Qualifications

Experience with streaming or event‑driven data pipelines

Experience with modern data warehouse platforms such as Snowflake or Redshift

Experience with Python, dbt, or similar tools

Experience with Reverse ETL or customer data activation tools

Exposure to broader CRM and marketing platform ecosystems

Paul.Turner

#J-18808-Ljbffr