Social Media Coordinator

Come join our family at In-N-Out Burger!

In-N-Out Burger has an excellent opportunity for a full-time

Social Media Coordinator

based in our

Irvine, CA

location. This position reports to the Marketing Content Manager and is primarily responsible for assisting departments in the development, coordination, and execution of various social media content and marketing strategies and materials.

*This position is full-time, in-office only.*

General Responsibilities

Maintain an organized content calendar for daily execution, ensuring posts are timely, aligned with campaigns, product releases, and seasonal initiatives

Develop, curate, and schedule engaging social media content across platforms (Instagram, Facebook, LinkedIn, TikTok, Twitter) that aligns with the brand’s voice, goals, and marketing initiatives

Assist in tracking and analyzing performance metrics using tools like Google Analytics and Meta Insights, providing reports and basic recommendations for improving content effectiveness

Execute and coordinate recurring paid social media campaigns (e.g., HR hiring ads) and approved organic content, ensuring they meet deadlines and adhere to brand standards

Monitor social media activity, engage with followers, and address comments or inquiries to maintain the brand’s reputation, including supporting Customer Service during critical or high-priority moments

Collaborate with internal teams (Marketing, Creative, Customer Service, Legal) to ensure messaging consistency and compliance with brand and legal guidelines across all channels

Organize and execute promotions for events, ticket sales, and merchandise, ensuring content aligns with campaign goals and providing reports on outcomes.

Department needs may call for occasional overtime

Benefits and Compensation

Excellent Benefits, to include Medical, Dental, Vision, Life Insurance, FSA’s, 401(k)/Profit Sharing Plan, Adoption Assistance, Education Reimbursement, Supplemental Health Plans and Pet Insurance

Pay Range is $31.70-$35.00 per hour

*The above represents the expected pay range for this job requisition. Ultimately, in determining your pay, we'll consider your experience and other job-related factors.*

Qualifications

1-3 years' experience in digital marketing and social media management; required

Bachelor's degree preferred in Marketing, Business Communication or related field; courses should have an emphasis on Marketing, Digital, e-commerce, etc.

Social Media Marketing or Digital Marketing certifications (i.e. Hootsuite, Google Analytics, Meta Tools); desirableAdvanced knowledge of Google Analytics and social monitoring tools

Proficient in Microsoft Office Suite (Excel, Word, PowerPoint, Outlook) and Asana

Advanced knowledge of social media platforms (Instagram, Twitter, LinkedIn, YouTube, Canva, Adobe Creative Suite, etc.)

Proven track record of managing social media accounts and executing campaigns

Experience with content creation, copywriting, and visual storytelling

Highly organized with strong project management skills

Ability to multi-task and manage time efficiently to deliver quality work under tight deadlines

Excellent verbal and written communication skills; ability to communicate professionally with all levels of the organization

Excellent problem solving skills

Ability to work collaboratively and be an integral part of an overall team environment

Must be self-motivated, an ongoing learner and committed to staying current on ever changing social technology platforms and trends

Ability to maintain strict confidentiality

For Store Associates

Minimum one (1) year tenure with In‑N‑Out Burger

No Final Warnings in the last six (6) months and must be in good standing with Management

We are an Equal Opportunity Employer by choice. Should there be a need, In‑N‑Out Burger will provide reasonable accommodation to complete the interview process upon request.

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