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Adjunct Faculty, Music Business (Catalog Music Marketing)

Hofstra University, Hempstead, NY, United States


About Hofstra

At Hofstra University, intellectual curiosity is not just aspirational – it is central to how we engage on a daily basis. Hofstra faculty work within a diverse scholarly community committed to student success, intellectual discovery, free inquiry, inclusivity, and collaboration. Enrolling more than 10,000 students, Hofstra offers students an array of undergraduate and graduate academic programs spanning the arts, humanities, sciences, business, engineering, law, health care, communications, and more. Our accomplished faculty collaborate with students to explore interdisciplinary questions and produce innovative research that lays the foundation for future personal and professional success. With a beautiful campus in Hempstead, NY, Hofstra’s location seamlessly merges the tranquility of coastal suburban living with the boundless opportunities of nearby New York City. Hofstra University is dedicated to recruiting and retaining a highly qualified and diverse academic community of students, faculty, staff, and administrators respectful of the contributions and dignity of each of its members. We welcome applications from individuals of all backgrounds and experiences and are committed to building a diverse and inclusive community.
Position Title

Adjunct Faculty, Music Business (Catalog Music Marketing)
Position Number

999972
School/Division

Hofstra College of Liberal Arts and Sciences-Humanties
Full-Time or Part-Time

Part-Time
Description

The Hofstra College of Liberal Arts & Sciences is pleased to invite applications for an Instructor in the Department of Music at Hofstra University. The Department of Music welcomes applications from candidates with professional and academic experience in music industry studies, with particular emphasis on artist development, heritage artist careers, digital and catalog marketing, and contemporary music business practices.
The Instructor’s responsibilities will include, but are not limited to:
Teaching an undergraduate course focused on the professional career of a heritage recording artist within the music industry.
Delivering weekly lectures, featuring special guests, that examine key aspects of an artist’s career, including creative, legal, and commercial considerations.
Guiding students through a hands‑on, project‑based learning experience in which they conceptually design and execute promotional strategies for a track from the artist’s forthcoming reissue release on various digital platforms.
Supporting efforts to create a diverse, equitable, and inclusive environment for faculty, staff, and students.
Topics

Digital Marketing
Catalog Marketing
Sampling/Trademark Rights/Recording Agreements/Master Rights
Studio session deconstructing and assessing previous recording
Artist Management
Student Projects/Marketing

Streaming: playlist creation and pitching
Social media: content creation, posting and assessment
Publicity: blogs, micro influencers
Sync/Micro Sync
Tour Marketing
Qualifications

Bachelor’s degree
And/or equivalent professional experience working in the music industry, music marketing, and catalog music marketing
Successful candidates will have demonstrated a commitment to promoting equity, diversity, and inclusion in an educational environment.
Special Instructions

Please upload the following with your application for consideration:
Cover letter
Curriculum vitae
Teaching statement including evidence of effectiveness as an educator and approach to creating an inclusive learning environment
Email address and phone number of three professional references
EEO Statement

Hofstra University is an equal opportunity employer and is committed to extending equal opportunity in employment to all qualified individuals without regard to race, color, religion, sex, sexual orientation, gender identity or expression, age, national or ethnic origin, physical or mental disability, marital or veteran status or any other characteristic protected by law.
Salary

$1,458-$1,585 per credit hour

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