Growth Content Manager
Cresta, San Francisco, CA, United States
Cresta is on a mission to turn every customer conversation into a competitive advantage by unlocking the true potential of the contact center. Our platform combines the best of AI and human intelligence to help contact centers discover customer insights and behavioral best practices, automate conversations and inefficient processes, and empower every team member to work smarter and faster.
We’ve assembled a world-class team of AI and ML experts, go-to-market leaders, and top-tier investors including Andreessen Horowitz, Greylock Partners, Sequoia, and former AT&T CEO John Donovan. Our valued customers include brands like United Airlines, Intuit, and Cox Communications, and we’ve been recognized by Forbes and Bain Consulting as one of the top private AI companies in the world.
We are looking for an exceptional
Growth Content Manager
to build and scale Cresta’s organic growth engine across SEO, AEO (AI Engine Optimization), and AI-scaled content initiatives. In this highly visible role, you will own the strategy and execution of scalable content programs that drive organic discovery, engagement, and pipeline across both traditional search engines and emerging AI-driven search experiences. You will play a key role in defining how Cresta shows up when buyers research AI, contact center transformation, and automation.
RESPONSIBILITIES
Own the vision, strategy, and management of Cresta’s organic growth engine across SEO and AEO
Scale and optimize our AI-scaled content initiatives focused on experimentation and high-leverage opportunities
Develop scalable, derivative content frameworks that can be reused across channels and campaigns
Own and drive progress against a number of high-priority website content initiatives
Translate complex AI capabilities into clear, differentiated messaging that resonates with enterprise buyers
Optimize content for both traditional search engines and AI answer engines
Partner with Marketing Ops to establish KPI frameworks, dashboards, and reporting for organic performance
Deliver regular reporting and insights on content performance and growth opportunities
Improve and scale the use of AI tools in content workflows, including building templates and internal systems
Experiment with new content formats, including interactive experiences and rapid prototyping
Collaborate cross-functionally with product marketing, demand generation, and sales
QUALIFICATIONS
4-6 years of experience in content marketing, SEO, or growth content roles within a SaaS or B2B technology company
Proven success building and scaling content programs that drive measurable organic traffic or pipeline impactStrong understanding of SEO fundamentals and content strategy
Excellent writing and messaging skills, with the ability to simplify complex technical concepts
Highly data-driven, with experience in performance analysis and reporting
Strong cross-functional collaboration skills
Ability to operate in ambiguous environments and build from early‑stage foundations
Coachable, resilient, and highly motivated to drive outcomes
PREFERRED QUALIFICATIONS
Experience in contact center technology or customer experience software
Experience in hypergrowth startups or scale‑up environments
Background experience in product marketing or solutions marketing
BENEFITS
Comprehensive medical, dental, and vision coverage with plans to fit you and your family
Flexible PTO to take the time you need, when you need it
Paid parental leave for all new parents welcoming a new child
Retirement savings plan to help you plan for the future
Remote work setup budget to help you create a productive home office
Monthly wellness and communication stipend to keep you connected and balanced
In‑office meal program and commuter benefits provided for onsite employees
Compensation at Cresta
Cresta’s approach to compensation is simple: recognize impact, reward excellence, and invest in our people. We offer competitive, location‑based pay that reflects the market and what each individual brings to the table.
The posted base salary range represents what we expect to pay for this role in a given location.
Final offers are shaped by factors like experience, skills, education, and geography. In addition to base pay, total compensation includes equity and a comprehensive benefits package for you and your family.
Salary Range: $140k - $170k + Equity
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We’ve assembled a world-class team of AI and ML experts, go-to-market leaders, and top-tier investors including Andreessen Horowitz, Greylock Partners, Sequoia, and former AT&T CEO John Donovan. Our valued customers include brands like United Airlines, Intuit, and Cox Communications, and we’ve been recognized by Forbes and Bain Consulting as one of the top private AI companies in the world.
We are looking for an exceptional
Growth Content Manager
to build and scale Cresta’s organic growth engine across SEO, AEO (AI Engine Optimization), and AI-scaled content initiatives. In this highly visible role, you will own the strategy and execution of scalable content programs that drive organic discovery, engagement, and pipeline across both traditional search engines and emerging AI-driven search experiences. You will play a key role in defining how Cresta shows up when buyers research AI, contact center transformation, and automation.
RESPONSIBILITIES
Own the vision, strategy, and management of Cresta’s organic growth engine across SEO and AEO
Scale and optimize our AI-scaled content initiatives focused on experimentation and high-leverage opportunities
Develop scalable, derivative content frameworks that can be reused across channels and campaigns
Own and drive progress against a number of high-priority website content initiatives
Translate complex AI capabilities into clear, differentiated messaging that resonates with enterprise buyers
Optimize content for both traditional search engines and AI answer engines
Partner with Marketing Ops to establish KPI frameworks, dashboards, and reporting for organic performance
Deliver regular reporting and insights on content performance and growth opportunities
Improve and scale the use of AI tools in content workflows, including building templates and internal systems
Experiment with new content formats, including interactive experiences and rapid prototyping
Collaborate cross-functionally with product marketing, demand generation, and sales
QUALIFICATIONS
4-6 years of experience in content marketing, SEO, or growth content roles within a SaaS or B2B technology company
Proven success building and scaling content programs that drive measurable organic traffic or pipeline impactStrong understanding of SEO fundamentals and content strategy
Excellent writing and messaging skills, with the ability to simplify complex technical concepts
Highly data-driven, with experience in performance analysis and reporting
Strong cross-functional collaboration skills
Ability to operate in ambiguous environments and build from early‑stage foundations
Coachable, resilient, and highly motivated to drive outcomes
PREFERRED QUALIFICATIONS
Experience in contact center technology or customer experience software
Experience in hypergrowth startups or scale‑up environments
Background experience in product marketing or solutions marketing
BENEFITS
Comprehensive medical, dental, and vision coverage with plans to fit you and your family
Flexible PTO to take the time you need, when you need it
Paid parental leave for all new parents welcoming a new child
Retirement savings plan to help you plan for the future
Remote work setup budget to help you create a productive home office
Monthly wellness and communication stipend to keep you connected and balanced
In‑office meal program and commuter benefits provided for onsite employees
Compensation at Cresta
Cresta’s approach to compensation is simple: recognize impact, reward excellence, and invest in our people. We offer competitive, location‑based pay that reflects the market and what each individual brings to the table.
The posted base salary range represents what we expect to pay for this role in a given location.
Final offers are shaped by factors like experience, skills, education, and geography. In addition to base pay, total compensation includes equity and a comprehensive benefits package for you and your family.
Salary Range: $140k - $170k + Equity
#J-18808-Ljbffr