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Dynamics CRM Platform Owner

LaSalle Network, Franklin, TN, United States


Microsoft Dynamics 365 CRM Developer (Marketing Technology)
Location:

Franklin, TN (Hybrid – 3 days onsite per week)

Duration:

Long‑term contract with potential to convert full‑time

Compensation:

$60/hr–$70/hr

LaSalle Network contractors have the opportunity to enroll in benefits including medical, dental and vision insurance.

Overview
We are seeking a highly technical Microsoft Dynamics professional with deep expertise in Dynamics 365 Customer Engagement, with a strong focus on marketing technology. This individual will serve as the technical owner of the CRM platform, responsible for designing, configuring, integrating, and optimizing marketing capabilities to support scalable customer engagement strategies.

Key Responsibilities

Act as the primary technical owner of Microsoft Dynamics 365 Customer Engagement

Design, configure, and customize marketing components including customer journeys, segmentation, lead lifecycle automation, and campaign workflows

Develop and maintain custom entities, plugins, workflows, and system enhancements

Leverage Power Platform tools (Power Automate, Power Apps) to build and optimize automation

Design and implement integrations between Dynamics CRM and enterprise systems (ERP, marketing platforms, data warehouses, APIs)

Develop and maintain APIs, connectors, and data synchronization processes

Ensure scalability, performance, and security of CRM solutions

Partner with cross‑functional teams to align CRM architecture with enterprise systems

Optimize CRM data models, schema, and workflows to support marketing automation

Implement segmentation logic, triggers, and campaign execution workflows

Maintain data integrity, governance, and system performance

Build dashboards and reporting to provide insights into marketing performance

Translate business requirements into scalable technical solutions

Provide guidance on best practices for CRM customization and marketing automation

Identify opportunities to improve system performance, automation, and maintainability

Contribute to the technical roadmap as platform needs evolve

Qualifications
Required

Strong hands‑on experience with Microsoft Dynamics CRM / Dynamics 365 Customer Engagement

Proven experience developing and configuring Dynamics CRM solutions

Experience building marketing automation workflows within CRM environments

Proficiency with Power Platform tools:

Power Automate

Power Apps

Power BI (preferred)

Experience with CRM data models, entities, workflows, and automation logic

Experience with integrations using APIs, web services, or middleware tools

Strong understanding of CRM architecture and customization best practices

Ability to translate business requirements into technical solutions

Preferred

Experience integrating Dynamics CRM with ERP or marketing platforms

Familiarity with Azure services supporting CRM integrations

Experience developing plugins using C#, .NET, or JavaScript

Exposure to DevOps practices supporting CRM deployments

Experience in enterprise or project‑based environments

Familiarity with customer journey orchestration and campaign analytics tools

If you are interested in this opportunity and meet the qualifications, please apply today!

LaSalle Network is an Equal Opportunity Employer m/f/d/v.

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