Creative Strategist & Designer - HYBRID

Job Summary
This role blends graphic design, AI-powered content creation, video production, and e-commerce expertise (Amazon-first) to develop compelling, conversion-driven creative. The ideal candidate is both a designer and a thinker—someone who can take minimal direction and independently concept, design, and execute best-in-class creative that drives engagement, traffic, and sales.

Work Performed
This role will partner cross-functionally with E-commerce, Sales, and Product Development teams to create content that is both visually compelling and performance-driven. You will leverage AI tools, design systems, and data insights to produce and iterate creative across product detail pages, ads, video, and campaigns—constantly optimizing for conversion and brand impact.

Role And Responsibilities
E-commerce & Amazon (Primary Focus)

Design and optimize Amazon gallery images, A+ content, Premium A+, ads, and Brand Store assets

Translate product features, reviews, and insights into clear, compelling visual storytelling

Continuously improve listings through A/B testing and performance-driven design

Ensure all content is retail-ready, mobile-optimized, and conversion-focused

AI-Driven Content Creation

Use AI tools (image generation, layout tools, copy assistance) to create and iterate creative

Explore and implement new AI workflows to improve speed, quality, and output

Support light copywriting or use AI tools to generate and refine messaging

Creative & Design Execution

Design assets across:

Amazon

Paid ads (Meta, Amazon, retail media)

Website & landing pages

Packaging, tradeshow, and retail signage (as needed)

Develop templates and systems to scale creative production across brands

Video & Motion

Create and/or edit short‑form video content for:

Ads

Product education (Amazon, YouTube)

Collaborate on storyboarding and execution of video concepts

Concepting & Creative Strategy

Take initiative to concept ideas without heavy direction

Translate rough ideas or minimal briefs into fully realized visual concepts

Interpret data (reviews, performance metrics, trends) into creative opportunities

Partner with internal teams to align creative with business goals and product strategy

Knowledge, Skills, Abilities

Strong proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign)

Experience with AI creative tools (image generation, layout tools, copy tools)

Deep understanding of Amazon creative best practices

Ability to translate complex information into clear, digestible visuals

Strong design fundamentals: layout, typography, hierarchy, storytelling

Experience with paid media creative (thumb‑stopping, performance‑driven design)

Video editing skills (Adobe Premiere, or similar) preferred

Highly self‑directed with the ability to work from minimal briefs

Strong attention to detail and commitment to high‑quality execution

Ability to manage multiple projects and meet deadlines in a fast‑paced environment

Qualifications

3–6+ years of experience in digital design, content creation, or related field

Bachelor’s degree in marketing, design, film, or related field (or equivalent experience)

Strong portfolio demonstrating:

E-commerce (Amazon preferred)

Ad creative

Visual storytelling

AI‑generated or AI‑assisted work

Experience in consumer brands, DTC, or e-commerce strongly preferred

Our Benefits (for Full‑time Employees)

Medical / Dental / Vision / Accident

HSA

401K & 100% Employer Match (fully vested after 1 year)

Flexible Paid Time Off (includes vacation and sick time)

Parental Leave

Basic Term Life and AD&D (Employer Paid)

Voluntary Term Life and AD&D

Pet Insurance (Employer Paid)

Annual Bonus Potential

We invite all candidates to apply!
Outward Hound is an Equal Opportunity Employer. We value diversity and we strive to create an inclusive and equitable environment for all our employees. We do not discriminate on the basis of race, gender, religion, color, national origin, gender identity, age, marital status, sexual orientation, veteran status, disability, or any other protected status.

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