Lifecycle Marketing Strategist: Journeys & Optimization

Effie Worldwide, Inc. is seeking a Lifecycle Marketing Manager based in Dallas, Texas. The role involves owning lifecycle strategy and optimizing customer journeys across various stages. Qualified candidates should have at least 7 years of relevant experience and a strong understanding of audience segmentation and behavioral triggers. Preferred qualifications include experience in healthcare, strong leadership skills, and familiarity with marketing automation tools like Braze. A hybrid work arrangement is anticipated, with on-site presence as needed.
#J-18808-Ljbffr